The Art of the Zag
Joe Lazer and Shane SnowBest-selling authors and long-time buddies Shane Snow and Joe Lazer explore how to win by zagging when everyone else is zigging—in business and in life. Learn breakthrough strategies for building trust, telling better stories, and winning the AI Age from the world's most innovative founders, authors, and icons. Have an idea for a guest? Email guest@joelazer.com. storytellingedge.substack.com
| Publishes | Twice weekly | Episodes | 3 | Founded | 15 days ago |
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| Categories | BusinessEntrepreneurshipTechnology | ||||
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Latest Episodes
Following the murder of Alex Pretti by border patrol agents, it’s never been more important for us to be able to discern truth from reality and understand when we’re being manipulated.
That’s why, for the second episode of The Art of the Zag, I wan... more
In the first episode of The Art of the Zag, Substack co-founder Hamish McKenzie reveals his strategy to cure social media's "mental illness" and how Substack will handle the coming deluge of AI slop.
Plus, Joe and Shane's 2026 predictions!
Have a... more
Best-selling authors and long-time buddies Shane Snow and Joe Lazer explore how to win by zagging when everyone else is zigging—in business and in life. Learn breakthrough strategies for building trust, telling better stories, and winning the AI Age ... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #182 |  Australia/Technology |
Apple Podcasts | #144 |  Sweden/Technology |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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| Professions | Age Range | Household Income | |||
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How many episodes of The Art of the Zag are there?
The Art of the Zag launched 15 days ago and published 3 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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