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Artwork for Choiceology

Choiceology with Katy Milkman

Charles Schwab
Behavioral Economics
Behavioral Science
Decision-Making
Decision Making
Dollar Pricing Strategies
Rendlesham Forest Incident
Prospect Theory
Streaks
Hedonic Editing
Left-Digit Bias
Self-Control
Sunk Cost Fallacy
Oversharing
Psychology
Angela Duckworth
Grit
Behavior Change For Good Initiative
Risk Aversion
Ufos
Dunning-Kruger Effect

Can we learn to make smarter choices? Listen in as host Katy Milkman--behavioral scientist, Wharton professor, and author of How to Change--shares stories of high-stakes decisions and what research reveals they can teach us. Choiceology, an original podcast from Charles Schwab, explores the lessons of behavioral economics to help you improve your judgment and change for good. Season 1 of Choiceolo... more

PublishesTwice monthlyEpisodes120Founded9 years ago
Number of ListenersCategories
Social SciencesScienceSociety & Culture

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Artwork for Choiceology

Latest Episodes

Think about the habits that define your day-to-day life—how you manage your money, look after your health, or tackle your to-do list. You might assume they reflect your personality or upbringing. But what if they’re actually shaped by the language yo... more

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Across all kinds of decisions—from our salaries to our weekend plans—we tend to prefer options that progressively get better, if given the choice. Why is it that our minds place such a high premium on an upward trajectory?

In this episode of Choiceo... more

YouTube

We've been taught that oversharing is a major social sin. We cringe at the thought of unloading emotional baggage on a stranger or admitting a flaw to our boss. So most of us default to silence. But what if not sharing is the bigger mistake?

In thi... more

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Are your instincts talking you out of your own happiness? Every day, we make split-second decisions to avoid the people around us. We put in our earbuds on the train, stare at our phones, and assume the stranger next to us prefers to be left alone. O... more

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Recent Guests

Marc Röggla
Head of the European nonprofit Center for Autonomy Experience
Center for Autonomy Experience
Episode: The Invisible Rules of Time: Language and Behavior (With Keith Chen)
Keith Chen
Professor of behavioral economics at the UCLA Anderson School of Management
UCLA Anderson School of Management
Episode: The Invisible Rules of Time: Language and Behavior (With Keith Chen)
George Loewenstein
Herbert A. Simon University Professor of Economics and Psychology
Carnegie Mellon University
Episode: Better Off Later: Our Preference for Improving Sequences (With George Loewenstein)
Jerald Podair
Professor of history, emeritus
Lawrence University
Episode: Better Off Later: Our Preference for Improving Sequences (With George Loewenstein)
Leslie John
Professor of negotiations, organizations, and markets
Harvard Business School
Episode: The Disclosure Dilemma: Oversharing (With Leslie John)
Nick Epley
Professor of Behavioral Science at the University of Chicago Booth School of Business
University of Chicago Booth School of Business
Episode: The Commuter's Paradox: Why We Misjudge Social Connection (With Nick Epley)
Angela Duckworth
Professor at University of Pennsylvania, co-director of Behavior Change for Good Initiative
University of Pennsylvania
Episode: The Hardest Promises to Break: Peer Accountability (With Angela Duckworth)
Amy Edmondson
Novartis Professor of Leadership and Management, Harvard Business School
Harvard Business School
Episode: A Depth of Trust
Shlomo Benartzi
Professor Emeritus of Accounting and Behavioral Decision-Making at UCLA Anderson School of Management
UCLA Anderson School of Management
Episode: Death by Dashboard

Host

Katy Milkman
Host of Choiceology; behavioral scientist and author

Reviews

4.8 out of 5 stars from 2.4k ratings
  • EXCELLENT’

    Thoughtful. Thought provoking. Compelling. Just a great series.

    Apple Podcasts
    5
    TPMedia
    United Statesa month ago
  • Love this podcast!

    Love this podcast so much that it’s my “treat” and motivation to go to the gym and listen to it.

    Apple Podcasts
    5
    christinawanton
    United States2 months ago
  • Katy Milkman consistently delivers stupendous high quality, fascinating episodes. The best part is that she uses stories to illustrate all the concepts, really making them accessible. So much of the subject matter isn't what I would intuitively seek out on my own, but I find myself captivated and talking about it afterwards.

    Podcast Addict
    5
    Nolan
    2 months ago
  • One of my favorites

    While it’s a Schwab podcast, it’s not really about economics. The topic of the podcast is really about how we make choices in our personal and work life and how this may effect how we make our finance decisions. Fascinating.

    Unfortunately it has become longer than it used to be covering the human aspect too long before it gets to the point. It’s a great 25-30 minute podcast in a 40-45 minute format.

    Apple Podcasts
    4
    HDA2929
    United States3 months ago
  • Great Find!

    So glad I found this podcast. It’s very interesting with good information on how/why we make the decisions we do wheather good or bad.

    Apple Podcasts
    5
    Evalinkz
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners value the practical, research-backed approach to everyday decision making.
Guests bring depth from psychology and economics; formats feel informative and actionable.
Many praise the show's ability to translate complex research into usable tips.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Invisible Rules of Time: Language and Behavior (With Keith Chen)
Q: What makes you confident that there isn't some funky cultural difference between the languages that have this disconnect between how we speak about now and later, and the languages that have more continuity that's driving this, as opposed to the language I speak myself?
Chen points to analyses controlling for other factors and cultural values, as well as a randomized experiment with bilingual participants. The same participants showed different patience in financial choices depending on which language they were asked in.
The Invisible Rules of Time: Language and Behavior (With Keith Chen)
Q: What does it mean for a language to grammatically associate the future with the present?
Chen explains that some languages require speakers to mark future events grammatically, while others, including Mandarin, do not distinguish future tense in the same way. His research asks whether these grammatical patterns affect choices involving time.
Better Off Later: Our Preference for Improving Sequences (With George Loewenstein)
Q: Hi George, thank you so much for joining me on the show.
We discuss the evidence that people prefer improving wage profiles and other improving sequences, and why that conflicts with standard economic theory, showing that psychology and perceived value of progress drive these choices.
The Disclosure Dilemma: Oversharing (With Leslie John)
Q: What practical steps can listeners take to improve their disclosure decisions?
Listeners should start with awareness, keep disclosure audits to tally what they do not say, then evaluate the risks and benefits of both revealing and not revealing, and finally practice small acts of openness—like praising others—to build comfort and trust over time.
The Disclosure Dilemma: Oversharing (With Leslie John)
Q: What are the leadership implications when leaders disclose weaknesses to their teams?
Disclosing weaknesses makes employees more motivated and trusting, and it can preserve or even boost perceived competence when the disclosure is measured and contextualized. It also encourages more honest feedback from employees, which can improve decision making and performance.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Choiceology

What is Choiceology about and what kind of topics does it cover?

A thoughtful exploration of how people make choices in daily life and business, grounded in behavioral science. Episodes skew toward accountability, self-control, risk, and how long-horizon thinking, data feedback, and social dynamics shape decisions. Notable strengths include vivid case studies, research-backed frameworks, and practical takeaways that listeners can apply at work and home. The show often features leading researchers and practitioners, creating a credible, evidence-based orientation for decision-making improvements and behavior change.

Where can I find podcast stats for Choiceology?

Rephonic provides a wide range of podcast stats for Choiceology. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Choiceology and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Choiceology get?

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What are the audience demographics for Choiceology?

Rephonic provides comprehensive predictive audience data for Choiceology, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Choiceology have?

To see how many followers or subscribers Choiceology has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Choiceology?

These podcasts share a similar audience with Choiceology:

1. Financial Decoder
2. Freakonomics Radio
3. Hidden Brain
4. People I (Mostly) Admire
5. Planet Money

How many episodes of Choiceology are there?

Choiceology launched 9 years ago and published 120 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Choiceology?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Choiceology?

Rephonic pulls ratings and reviews for Choiceology from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Choiceology?

Recent guests on Choiceology include:

1. Marc Röggla
2. Keith Chen
3. George Loewenstein
4. Jerald Podair
5. Leslie John
6. Nick Epley
7. Angela Duckworth
8. Amy Edmondson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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