
Can we learn to make smarter choices? Listen in as host Katy Milkman--behavioral scientist, Wharton professor, and author of How to Change--shares stories of high-stakes decisions and what research reveals they can teach us. Choiceology, an original podcast from Charles Schwab, explores the lessons of behavioral economics to help you improve your judgment and change for good. Season 1 of Choiceolo... more
| Publishes | Twice monthly | Episodes | 110 | Founded | 8 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | Society & CultureScienceSocial Sciences | |||

Have you ever bought a pair of shoes that never really fit, but you kept wearing them in hopes you’d break them in? All because you didn’t want to feel your money had gone to waste—even as you felt blisters forming?
In this episode of Choiceology wi... more
Every day, we face choices that could change outcomes in business, health, or life itself. Increasingly, computers are offering guidance. What happens when that advice clashes with human intuition?
In this episode of Choiceology with Katy Milkman, w... more
As a special addition to this week's episode, you can see Katy's full sit-down interview with Angela Duckworth, where they also explore the relationship between self-control and grit.
• Watch or listen to their conversation on YouTube or Spotify.
W... more
In this bonus addition of Choiceology, Katy Milkman sits down with psychologist and Grit author Dr. Angela Duckworth, a leading expert on self-control. She breaks down what science tells us about managing impulses, why willpower by itself falls short... more
People also subscribe to these shows.





I knew of Katy Milkman from the ‘No Stupid Questions’ podcast with Angela Duckworth. Angela is brilliant and she name dropped Katy so I figured I’d give it a go. So glad I did!!
I just found this podcast, & I’m eager to listen to more episodes!
I find these podcasts very helpful in providing information.
Wooow I can’t put this book down Katy, massive enlightenment
This podcasts provides a lot of food for thought. I learn at least one thing new about myself every episode. Thanks for the great product!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #6 | |
Apple Podcasts | #32 | |
Apple Podcasts | #9 | |
Apple Podcasts | #9 | |
Apple Podcasts | #70 | |
Apple Podcasts | #81 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
The show examines how people make decisions, how psychology and behavioral economics explain everyday choices, and what research suggests to improve judgment. Across episodes, listeners hear engaging case studies and real-life narratives—from long-term planning and incentives to biases in perception, teamwork, and pricing—framed by experiments and classic studies. A notable strength is the practical bridge between academic findings and actionable strategies, with frequent guest experts offering cutting-edge insights. The format blends storytelling with theory, helping listeners recognize cognitive patterns and apply evidence-based techniques to personal and professional life.
Rephonic provides a wide range of podcast stats for Choiceology. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Choiceology and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Choiceology, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
Rephonic provides comprehensive predictive audience data for Choiceology, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers Choiceology has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
These podcasts share a similar audience with Choiceology:
1. Financial Decoder
2. Hidden Brain
3. Freakonomics Radio
4. People I (Mostly) Admire
5. A Slight Change of Plans
Choiceology launched 8 years ago and published 110 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for Choiceology from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of Choiceology. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on Choiceology include:
1. Jennifer Logg
2. Yohuru Williams
3. Angela Duckworth
4. Mary Murphy
5. Clayton Critcher
6. Colin Fisher
7. Adrian Phillips
8. Tom Gilovich
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.