
The Social Takeoff is the marketing podcast for travel agents who want their content to actually sound like them and give people a reason to remember them.
Hosted by Kelli Hayes Smith, Travel Industry Marketing Expert, former travel agent, and marketing educator with more than a decade in the travel industry, the show explores content creation, positioning, storytelling, and practical marketing st... more
| Publishes | Weekly | Episodes | 82 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Travel agents, when I say Challenge Story, I am NOT telling you to wait until somebody loses a passport, gets stranded somewhere, or has a full-blown travel emergency before you have something worth talking about.
Most of the obstacles you solve are... more
Show Notes
Travel agents, some of your best content is already happening in conversations with your clients. The question is: are you listening for it?
In Part 3 of the PLOT framework, we're digging into LISTEN and the Client Story.
This is the co... more
Travel agents, your booking is probably not the most interesting part of the story.
In Part 2 of my PLOT Framework series, we're digging into the P: PICK, and the Decision Story hiding inside the proposals and bookings you're already creating.
Beca... more
SHOW NOTES
Travel agents, what if your biggest content problem isn't that you don't know what to post, but that you aren't recognizing the content you're already creating?
In this episode, I'm introducing The PLOT Framework, a new framework I've de... more
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Kelli has insight into what works, and I don’t. If Kelli says it, I do it. She explains everything so I can put her advice into action and grow my business.
Kelli is the best at teaching marketing for travel advisors! I went from not knowing a bit of marketing to having a real understanding of it works and how to create meaningful content. I couldn’t have done this without out Kelli and her podcast!
Love the honesty and direction! She tells me what I need to hear 😂 even if I don’t want to hear it 😂
Interesting topics, but so bad sound Unfortunately.
Still giving 4 star Hoping sound will improve in 2025 🙏
Really impactful, relatable content on building marketing plans for travel agents. I just wish there were more new episodes!!!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #51 | |
Apple Podcasts | #66 | |
Apple Podcasts | #248 | |
Apple Podcasts | #214 | |
Apple Podcasts | #128 | |
Apple Podcasts | #136 |
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Travel industry-focused insights on social media strategy, marketing positioning, and client engagement for travel professionals are central. Episodes emphasize practical frameworks (like Find Your Person, Articulate the Problem, Market with Intention, Establish Authority), psychology of buyer types, and planning over panic posting to convert audience interest into bookings. Listeners can expect actionable steps for content that resonates with specific client needs, authentic branding, and strategies to move beyond vanity metrics toward measurable business results. A notable standout is the host's background as an Instagram expert who translates complex marketing concepts into clear, repeatable tactics for travel advisors, agencies, and bou... more
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These podcasts share a similar audience with The Social Takeoff Podcast:
1. TIQUE Talks: The Business Podcast for Travel Advisors
2. Bliss To Abundance: For Growth Minded Travel Entrepreneurs
3. The Art Of Selling Travel Podcast
4. The No BS Travel Advisor®️
5. Strategic Travel Entrepreneur: Business Tips for Travel Agents/Advisors, Travel Agency Owners, and Travel Business Owners
The Social Takeoff Podcast launched 4 years ago and published 82 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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