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Artwork for The Social Takeoff Podcast

The Social Takeoff Podcast with Kelli Hayes Smith

Kelli Hayes Smith
Travel Industry
Social Media Strategy
Content Creation
Social Media Marketing
Travel Marketing
Client Engagement
Audience Engagement
Marketing
Marketing Strategies
Travel Advisors
Marketing Strategy
Instagram
Social Media Engagement
Marketing Red Flags
Vacation Planning
Building Trust With Clients
Travel Agents
Wanderlust Campus
Social Media Strategies
Content Planning

The Social Takeoff is the marketing podcast for travel agents who want their content to actually sound like them and give people a reason to remember them.

Hosted by Kelli Hayes Smith, Travel Industry Marketing Expert, former travel agent, and marketing educator with more than a decade in the travel industry, the show explores content creation, positioning, storytelling, and practical marketing st... more

PublishesWeeklyEpisodes82Founded4 years ago
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MarketingBusiness

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Artwork for The Social Takeoff Podcast

Latest Episodes

Travel agents, when I say Challenge Story, I am NOT telling you to wait until somebody loses a passport, gets stranded somewhere, or has a full-blown travel emergency before you have something worth talking about.

Most of the obstacles you solve are... more

YouTube

Show Notes

Travel agents, some of your best content is already happening in conversations with your clients. The question is: are you listening for it?

In Part 3 of the PLOT framework, we're digging into LISTEN and the Client Story.

This is the co... more

YouTube

Travel agents, your booking is probably not the most interesting part of the story.

In Part 2 of my PLOT Framework series, we're digging into the P: PICK, and the Decision Story hiding inside the proposals and bookings you're already creating.

Beca... more

YouTube

SHOW NOTES

Travel agents, what if your biggest content problem isn't that you don't know what to post, but that you aren't recognizing the content you're already creating?

In this episode, I'm introducing The PLOT Framework, a new framework I've de... more

Key Facts

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Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Host

Kelli Hayes Smith
Host of The Social Takeoff Podcast; specializes in turning travel pros into social media/high-impact marketing practitioners.

Reviews

4.8 out of 5 stars from 75 ratings
  • Extremely helpful

    Kelli has insight into what works, and I don’t. If Kelli says it, I do it. She explains everything so I can put her advice into action and grow my business.

    Apple Podcasts
    5
    AuburnKimme
    United States7 months ago
  • Love Kelli!!

    Kelli is the best at teaching marketing for travel advisors! I went from not knowing a bit of marketing to having a real understanding of it works and how to create meaningful content. I couldn’t have done this without out Kelli and her podcast!

    Apple Podcasts
    5
    Blossoms and Brunch Travel
    United States8 months ago
  • Love KHS

    Love the honesty and direction! She tells me what I need to hear 😂 even if I don’t want to hear it 😂

    Apple Podcasts
    5
    Jillh78
    United States8 months ago
  • Bad sound

    Interesting topics, but so bad sound Unfortunately.

    Still giving 4 star Hoping sound will improve in 2025 🙏

    Apple Podcasts
    4
    Norlanka
    Norway2 years ago
  • One of the best!

    Really impactful, relatable content on building marketing plans for travel agents. I just wish there were more new episodes!!!

    Apple Podcasts
    5
    bearcatbabe09
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Kelli explains marketing in a plain, implementable way for travel pros.
Honest about challenges and biases of social media, with practical guidance.
Real-world, actionable tips that boost engagement and bookings.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About The Social Takeoff Podcast

What is The Social Takeoff Podcast about and what kind of topics does it cover?

Travel industry-focused insights on social media strategy, marketing positioning, and client engagement for travel professionals are central. Episodes emphasize practical frameworks (like Find Your Person, Articulate the Problem, Market with Intention, Establish Authority), psychology of buyer types, and planning over panic posting to convert audience interest into bookings. Listeners can expect actionable steps for content that resonates with specific client needs, authentic branding, and strategies to move beyond vanity metrics toward measurable business results. A notable standout is the host's background as an Instagram expert who translates complex marketing concepts into clear, repeatable tactics for travel advisors, agencies, and bou... more

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How many episodes of The Social Takeoff Podcast are there?

The Social Takeoff Podcast launched 4 years ago and published 82 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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