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Artwork for Social Pros Podcast

Social Pros Podcast

Convince & Convert
Influencer Marketing
Content Creation
Social Media
Social Media Strategy
Social Media Marketing
Orangetheory
Notion
Strategy Vs. Tactics
Community Management
Ryanair
Entertainment Channels
Boston University
Social Media Management
Social Media Engagement
Storytelling
Digital Marketing
User-Generated Content
Brand Authenticity
University Life
Brand Partnerships

Presented by Convince & Convert, Social Pros is one of the longest-running marketing podcasts in existence! Focused on the nexus of social media and other marketing disciplines, we bring you interviews and commentary from companies including Google, Reddit, Uber, Oracle, and many more to understand how social media impacts brand marketing, content marketing, reputation management, public relations... more

PublishesTwice monthlyEpisodes615Founded14 years ago
Categories
BusinessMarketing

Listen to this Podcast

Artwork for Social Pros Podcast

Latest Episodes

What does it take to turn social media into a serious business driver for B2B companies? Chris Hackney, Chief Product Officer at Meltwater, joins the show to unpack how his team connects social engagement to pipeline and revenue. In this episode, we ... more

How do you build a higher education brand that feels personal, relevant, and rooted in real-world value? Jermaine Peguese, Owner and Lead Strategist of EJST Marketing, shares how his team taps into authentic storytelling, community conversations, and... more

How do you turn a nonprofit’s mission into a heartwarming and impactful social media experience that resonates and inspires action? Virginia Chavez, Content Manager at PetSmart Charities, joins the show to share how her team uses authentic storytelli... more

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Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host

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Recent Guests

Chris Hackney
Chief Product Officer at Meltwater
Meltwater
Episode: Tech Trends, Toddlers, & Tribalism with Chris Hackney
Jermaine Peguese
Former head of content and brand at Nexford University
Nexford University
Episode: Challenging the Status Quo in Social Strategy with Jermaine Peguese
Virginia Chavez
Content Manager at PetSmart Charities
PetSmart Charities
Episode: Wags, Whiskers, and Cause-Based Wins with Virginia Chavez + Bonus Interview with Jenny Force
Jenny Force
Global VP of Demand Generation at Meltwater
Meltwater
Episode: Wags, Whiskers, and Cause-Based Wins with Virginia Chavez + Bonus Interview with Jenny Force
Andy Crestodina
Co-founder and Chief Marketing Officer of Orbit Media Studios
Orbit Media Studios
Episode: Your AI Maturity Check with Andy Crestodina of Orbit Media Studios
Joel Harrison
Founder of B2B Marketing, involved in various initiatives for B2B marketers
B2B Marketing
Episode: From Bland to Bold B2B Content with Joel Harrison
Ruth Carter
Attorney at Law specializing in intellectual property
Geek Law Firm
Episode: Intellectual Property, AI, and Influencers: Decoding the Legal Implications of Marketing in 2025 with Ruth Carter from Geek Law Firm
Robbie Fitzwater
Founder of Marketing Rhythm and lecturer at Clemson MBA program
Marketing Rhythm
Episode: Does Email Marketing Still Matter? Lessons in Humanizing Data and Building Trust with Robbie Fitzwater
Geisha Garcia
Executive Director of Social Media at the University of Miami
University of Miami
Episode: TikTok Tips and Creator Partnership Lessons with Geisha Garcia from U. of Miami

Hosts

Zontee Hou
Co-host and Managing Director at Convince & Convert, Zontee offers a wealth of insights into social media marketing and strategy.
Jason Keath
Co-founder of Social Fresh, Jason is a strategist who brings a wealth of knowledge in social media and content marketing.

Reviews

4.7 out of 5 stars from 209 ratings
  • FAVORITE!

    Adam and Jay are fun and such an enlightening content! I've been following your IG for a while now, and I love your posts! Very entertaining and informative. Glad to find your podcast, I'm learning a lot!

    Apple Podcasts
    5
    Facqt Media
    United States3 years ago
  • Social media insights galore!

    The Social Pros podcast has quickly become a favorite in my feed! I'm consistently impressed by the engaging conversations, insightful content, and actionable ideas. I truly learn something every time I listen!

    Apple Podcasts
    5
    Arlie K
    United States4 years ago
  • Awesome Podcast!!!

    Jay & Adam, hosts of the Social Pros Podcast, highlights all social media marketing and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    roweereyes
    Philippines4 years ago
  • Great show!

    Jay and Adam, host of the Social Pros podcast, highlights all aspects of social media marketing and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

    Apple Podcasts
    5
    malfoxley
    United States4 years ago
  • Best Social Media Podcast Out There

    Love this show! Jay and Adam help social pros by having social pros dig deep into their work, ideas and creativity. Love listening and have even been fortunate to be a guest a couple times. Can’t miss an episode of this one.

    Apple Podcasts
    5
    JasonFalls
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The camaraderie between the hosts and their ability to bring in industry experts provides a delightful learning experience.
Some listeners express frustration at times with perceived lack of depth in specific episodes, indicating a desire for more detailed strategic discussions.
Many find the podcast to be a staple source for learning about recent social media trends and practical applications in marketing.
Listeners appreciate the engaging conversations and actionable insights that help enhance their marketing strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#219
France/Business/Marketing
Apple Podcasts
#92
Ukraine/Business/Marketing
Apple Podcasts
#107
South Africa/Business/Marketing
Apple Podcasts
#109
China/Business/Marketing
Apple Podcasts
#117
Hong Kong/Business/Marketing
Apple Podcasts
#170
Japan/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Tech Trends, Toddlers, & Tribalism with Chris Hackney
Q: How can marketers capitalize on trends using tools like media intelligence?
Having a systematic playbook to respond to narratives while staying true to the brand's ethos will enhance effectiveness.
Tech Trends, Toddlers, & Tribalism with Chris Hackney
Q: What should marketing professionals do to make sure that you can protect your brand and either earn or back that trust?
Understand the narratives that are happening, know who the actors are, and determine their influence on your audiences.
Your AI Maturity Check with Andy Crestodina of Orbit Media Studios
Q: What are the FAQs that you get as someone who's giving a lot of talks about AI for marketers?
One of the most common questions is whether to use a specific tool or not; people often ask if they should use this tool over another without having tried any.
From Bland to Bold B2B Content with Joel Harrison
Q: What advice do you have for organizations looking to engage with influencer marketing successfully?
Companies should test influencer marketing initiatives on a small scale to build a strategy progressively.
The ROl of Authenticity with Joseph Perello, CEO of Props
Q: What do you think are some of the biggest pitfalls in influencer marketing?
Perello notes follower counts can be a false metric, as engagement often necessitates paid media, and emphasizes the importance of focusing on credible creators rather than just influencers with large followings.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Social Pros Podcast

What is Social Pros Podcast about and what kind of topics does it cover?

Focusing on the intersection of social media and broader marketing strategies, the content highlights various aspects of how social media affects brand engagement, content creation, and user interaction among top industry leaders. Numerous episodes feature insights from notable companies, including technology giants and nonprofits, discussing their unique approaches to marketing challenges. Themes commonly explored include the implications of technology and AI on marketing, effective storytelling, influencer and community engagement, authenticity in branding, and the significance of understanding audience needs, making this a robust resource for marketing professionals seeking to stay ahead in the rapidly evolving landscape.

Where can I find podcast stats for Social Pros Podcast?

Rephonic provides a wide range of podcast stats for Social Pros Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Social Pros Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Social Pros Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Social Pros Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Social Pros Podcast?

Rephonic provides comprehensive predictive audience data for Social Pros Podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Social Pros Podcast have?

To see how many followers or subscribers Social Pros Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Social Pros Podcast?

These podcasts share a similar audience with Social Pros Podcast:

1. Social Media Marketing Podcast
2. AI Explored
3. The Artificial Intelligence Show
4. The Mindful Marketing Podcast (Formerly Known As The Savvy Social Podcast)
5. Up First from NPR

How many episodes of Social Pros Podcast are there?

Social Pros Podcast launched 14 years ago and published 615 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Social Pros Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Social Pros Podcast?

Rephonic pulls ratings and reviews for Social Pros Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Social Pros Podcast?

Rephonic provides full transcripts for episodes of Social Pros Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Social Pros Podcast?

Recent guests on Social Pros Podcast include:

1. Chris Hackney
2. Jermaine Peguese
3. Virginia Chavez
4. Jenny Force
5. Andy Crestodina
6. Joel Harrison
7. Ruth Carter
8. Robbie Fitzwater

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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