
*** Named a Best Podcast By The New York Times, Time Magazine, Real Simple and MSNBC *** Host Farnoosh Torabi is an award-winning financial strategist, TV host and bestselling author. With over 40 million downloads and multiple Webby wins, So Money is dedicated to sharing inspiring money strategies and stories straight from today's financial leaders, bestselling authors and entrepreneurs. One day,... more
| Publishes | Daily | Episodes | 1986 | Founded | 11 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||

What would you do if caring for a parent meant putting your own financial future—and your kids’—on hold?
That’s not a hypothetical. It’s the reality facing millions of Americans right now, including Senator Andy Kim—a father of two, a son navigating... more
Register for Farnoosh's free webinar on How to Get a Book Deal.
In this episode, Farnoosh opens with a candid reflection on media narratives around Iranian identity and addresses a recent editing glitch from a prior interview.
From there, the conve... more
What would you do if your life completely spun off course…before you even had a chance to understand who you were?
My guest today, Nikki Mammano, says she didn’t set out to become a drug dealer in Hawaii—she was a teenager running from trauma, searc... more
or as long as I’ve known him — which is now more than fifteen years — he’s had the same signature look: a sharp mohawk and an even sharper perspective on money.
Today on So Money, we welcome back one of the original voices of the personal finance in... more
People also subscribe to these shows.





Listening to this conversation reminded me how financial decisions shape more than a student’s education, they also shape a family’s long-term confidence and sense of possibility. The way you explored lived experience alongside practical insights makes something complex feel accessible and hopeful, and that kind of guidance can shift how families think about education and financial freedom.
That’s it…I don’t want listen to people who ask robots to do their thinking. Boring.
I’ve been listening for about 5 years now and have learned so much in that time! Farnoosh brings relevant news and guests to the show every episode and even answers listeners’ questions on Fridays. She makes every subject very approachable and engaging while giving her thoughts on subjects as well. I always look forward to learning something new when a So Money episode comes on
This conversation did something important, it didn’t just present data, it unpacked how shifting population patterns will reframe economic, social, and strategic choices for generations to come. When fewer children alters everything from labour dynamics to consumer behaviour, the world doesn’t just adapt… it reinvents the rules of value creation and resource allocation. Thank you for turning numbers into meaning that leaders can actually act on.
As a 41-year-old mom going through a divorce, I am deeply grateful for this show. Finances have always intimated me, but Farnoosh makes the topics friendly, accessible, and fun. Thank you, Farnoosh, for educating and empowering me.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #80 | |
Apple Podcasts | #229 | |
Apple Podcasts | #71 | |
Apple Podcasts | #28 | |
Apple Podcasts | #32 | |
Apple Podcasts | #35 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
A practical, audience-facing money show that centers on personal finance with a holistic lens—combining actionable tips, interviews with financial leaders, and real-life stories. Listeners can expect guidance on saving, investing, debt, college costs, and working through money conversations, all framed through equity and inclusivity. Noteworthy is the mix of high-profile guests, approachable finance education, and timely takes on today's economic issues, along with recurring Q&A formats that help demystify money for a broad audience.
The show stands out for its accessible, empathetic style and its commitment to making complex topics feel doable for mid-career professionals, parents, and first-generation earners. Its broad guest slate—from a... more
Rephonic provides a wide range of podcast stats for So Money. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to So Money and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for So Money, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
Rephonic provides comprehensive predictive audience data for So Money, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers So Money has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
These podcasts share a similar audience with So Money:
1. Afford Anything | Make Smart Money Choices
2. Money For Couples with Ramit Sethi
3. ChooseFI
4. All the Hacks: Money, Points & Life
5. Financial Feminist
So Money launched 11 years ago and published 1986 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for So Money from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of So Money. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on So Money include:
1. J. Money
2. Cory Booker
3. Bryce Leung
4. Kristy Shen
5. Ron Lieber
6. Bola Sokunbi
7. Nate Berkus
8. Laura Adams
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.