smj: school marketing journal
imagesevenThe School Marketing Journal podcast is for school Heads, covering the latest in school marketing and communications.
| Publishes | Weekly | Episodes | 251 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingEducationSelf-Improvement | |||
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Latest Episodes
School Marketing Journal with Brad Entwistle, Andrew Sculthorpe and Belinda McCubbin
In this episode, Brad, Bel and Scully examine why strong school communication begins before the wording stage. Combining the principles of strategy drives story a... more
School Marketing Journal with Brad Entwistle and Tracey Cain
In this interview episode, Brad is joined by Tracey Cain, Chief Executive Officer at H/Advisors, to unpack reputation risk in independent schools. Tracey explains why what matters to a ... more
School Marketing Journal with Brad Entwistle, Andrew Sculthorpe and Belinda McCubbin
In this episode, Brad, Bel and Scully explore the sixth principle in the series: experience beats message. They discuss why messaging can open the door, but pare... more
School Marketing Journal with Brad Entwistle and Shane Hogan
In this deep dive episode, Brad is joined by Shane Hogan to explore what school leadership requires when communities need stability and confidence. Drawing on a career across Catholic and... more
Key Facts
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- Subscription a must for Heads
Clear. Insightful. Practical. Should be in any Principal’s playlist.
Apple Podcasts5jkwright73
Australia4 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #161 | Australia/Business/Marketing |
Apple Podcasts | #99 |  South Korea/Business/Marketing |
Apple Podcasts | #99 |  Switzerland/Business/Marketing |
Talking Points
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Frequently Asked Questions About smj: school marketing journal
What is smj: school marketing journal about and what kind of topics does it cover?
The show centers on turning school leadership challenges into practical marketing and enrollment strategies. Key threads across episodes include aligning internal experience with external messaging, shaping a clear positioning, and adopting data-driven approaches to admissions, pricing, and family engagement. Guests frequently bring hands-on perspectives from multiple school sectors, illustrating how leadership decisions, culture, and communications influence enrollment and trust. A standout aspect is the emphasis on long-term brand stewardship and internal coherence over flashy campaigns, with actionable exercises and frameworks that heads and marketing teams can apply to audit the parent journey, optimize waitlists, and articulate measura... more
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How many listeners does smj: school marketing journal get?
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What are the audience demographics for smj: school marketing journal?
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How many subscribers and views does smj: school marketing journal have?
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Which podcasts are similar to smj: school marketing journal?
These podcasts share a similar audience with smj: school marketing journal:
1. SMC: School Marketing and Communications
2. 7am
3. All In The Mind
4. ABC News Daily
5. Politics Now
How many episodes of smj: school marketing journal are there?
smj: school marketing journal launched 7 years ago and published 251 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact smj: school marketing journal?
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What guests have appeared on smj: school marketing journal?
Recent guests on smj: school marketing journal include:
1. Megan Hastie
2. Shane Hogan
3. David Woodgate
4. Naomi Wilkins
5. Chris Lang
6. Andrew Cousins
7. Jack Stevens
8. John Kinnebra
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.