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Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Jason Swenk
Agency Growth
Digital Marketing
Artificial Intelligence
SEO
Agency Management
Client Relationships
Entrepreneurship
Agency Operations
Covid-19
Marketing
Client Retention
E-Commerce
Branding
AI In Marketing
Lead Generation
Marketing Strategies
E2M Solutions
Podcasting
Agencies
Leadership

Growing an agency is very difficult, and you might feel unclear what to do next in order to grow and scale your agency. The Smart Agency Masterclass is a weekly podcast for agencies that are wanting to grow faster. We interview amazing guests from all over the world that have the experience of running successful businesses, and will provide you the insights you need. Our podcast is just over 3 yea... more

PublishesTwice weeklyEpisodes966Founded12 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for Smart Agency Masterclass

Latest Episodes

Would you like access to our advanced agency training for FREE? www.agencymastery360.com/training

Have you been telling yourself that once the agency reaches the next level, you will finally take care of yourself? As an agency owner, you sh... more

Would you like access to our advanced agency training for FREE? www.agencymastery360.com/training

Are you still fixing every problem your team brings you because it feels faster than teaching them how to fix it themselves? Maybe you're prou... more

Would you like access to our advanced agency training for FREE? www.agencymastery360.com/training

Are you running an AI-first agency and telling yourself you have made the shift, when what you have actually done is give everyone on your tea... more

Would you like access to our advanced agency training for FREE? www.agencymastery360.com/training

Have you ever realized that the thing your agency needs most is the exact thing you are worst at? Have you been trying to hire your way to a l... more

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Recent Guests

Billy Scott
Founder of Grow Marketing; helps home service businesses generate more revenue with digital marketing
Grow Marketing
Episode: Is Low Agency Overhead Actually a Growth Ceiling? With Billy Scott | Ep #921
Kevin Howe
Co-founder of Three29, runs web design and development arm
Three29
Episode: Why These Agency Partners Did an Eight-Month Soft Launch Before the Real Partnership Started with Josh Hanosh & Kevin Howe | Ep #919
Josh Hanosh
Co-founder, handles strategy and marketing
Three29
Episode: Why These Agency Partners Did an Eight-Month Soft Launch Before the Real Partnership Started with Josh Hanosh & Kevin Howe | Ep #919
Kevin McGrew
CEO and founder of Strategos Growth
Strategos Growth
Episode: The Iron Man Model for Agency AI: Why the Suit Does Nothing Without the Operator with Kevin McGrew | Ep #918
Mimi Banks
Founder and CEO of MB Social, a beauty-focused social media agency
MB Social
Episode: The 80% Rule That Frees Agency Founders from the Operator Seat with Mimi Banks | Ep #917
Jeanette Okwu
Founder and CEO of Beyond Influence, an agency focused on influencer marketing for brands and organizations
Beyond Influence
Episode: What AI Cannot Replicate in Influencer Marketing with Jeanette Okwu | Ep #916
Tim Bouchard
Owner and CEO of Luminus, a healthcare marketing agency in Buffalo, NY
Luminus
Episode: Your Agency Partner Wants Out. Now What? with Tim Bouchard | Ep #915
Bianca Beatty
Owner of Raven and Company, a boutique full-stack agency
Raven and Company
Episode: Your Agency Does Great Work So Why Do Clients Choose Someone Else? with Bianca Beatty | Ep #914
Hope Horner
CEO of Lemonlight
Lemonlight
Episode: Built a 200-Person Agency, Why Cut It in Half? With Hope Horner | Ep #912

Host

Jason Swenk
Host of Smart Agency Masterclass with a focus on growing and scaling marketing and digital services agencies.

Reviews

4.8 out of 5 stars from 225 ratings
  • Great show!

    Great show if you want to learn how to grow a marketing agency! Jason is knowledgeable and so are his guests

    Apple Podcasts
    5
    KrisWetter
    United States9 days ago
  • Amazing Podcast

    Amazing podcast, been following the show for 6 months, gained incredible value, been able to double my agency over the past 6 months thanks to the insights learned on the show

    Apple Podcasts
    5
    Akz94
    Canada21 days ago
  • Pure gold for agency owners!

    Jason cuts right through the noise and delivers actionable advice in every single episode. If you want to scale your agency, this is the podcast you need to listen to. Highly recommended!

    Apple Podcasts
    5
    IG11!
    Canadaa month ago
  • Great podcast!

    Such a great podcast for anyone looking to scale and grow their agency. I’ve been hooked since I discovered it, and get value from every conversation - no exceptions. Highly recommend.

    Apple Podcasts
    5
    Dave Corlett
    United Kingdoma month ago
  • Great tactical content

    It’s hard to find such granular strategies for building a successful agency. Highly recommend the show!

    Apple Podcasts
    5
    bradleyrausch
    United Statesa month ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Genuine value and real-world case studies across episodes.
Deep, practical insights from experienced agency leaders.
Positive: strong host and consistently valuable guests.
Quick, actionable agency growth tactics.
Weakness: some topics can be dense; benefit from pacing

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Iron Man Model for Agency AI: Why the Suit Does Nothing Without the Operator with Kevin McGrew | Ep #918
Q: How did you get into the digital agency world?
Kevin shares that he built and exited multiple businesses, emphasizing marketing as a key success driver and transitioning from traditional marketing roles into agencies focusing on scalable growth and AI-enabled services.
The Iron Man Model for Agency AI: Why the Suit Does Nothing Without the Operator with Kevin McGrew | Ep #918
Q: Tell us who you are, what you do.
Kevin McGrew introduces himself as the CEO and founder of Strategos Growth, outlining his evolution from full-service digital marketing to a demand-generation engine and his focus on teaching clients to leverage AI strategically rather than letting it run amok.
Is the Digital Agency Model Broken, or Are We Just Calling It the Wrong Thing? With Brent Weaver | Ep #920
Q: What is an Eugentic Agency and what were the key takeaways from Vistara?
Brent describes an Eugentic (agentic) agency as a fundamentally different type of business powered by AI-enabled agents and squads, with AI handling many tasks previously done by humans; the Vistara event reinforced the need to embrace AI and start building AI-native capabilities.
Is the Digital Agency Model Broken, or Are We Just Calling It the Wrong Thing? With Brent Weaver | Ep #920
Q: Tell us who you are and what you do.
Brent Weaver explains he is the CEO of E2M, a white-label digital agency with hundreds of partners worldwide, delivering website development, ads, SEO, and AI services.
The 80% Rule That Frees Agency Founders from the Operator Seat with Mimi Banks | Ep #917
Q: What's been the biggest surprise over the past couple of years of running your agency?
The biggest surprise is that the skills my managers learned at a large corporate level translate directly into how I now teach and mentor my team; leadership comes down to building belief in people and a clear strategic why.

Audience Metrics

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Frequently Asked Questions About Smart Agency Masterclass

What is Smart Agency Masterclass about and what kind of topics does it cover?

The show targets agency leaders and marketers aiming to grow and scale service businesses. Episodes frequently explore structuring offerings, pricing, and delivery models, plus how to scale teams, implement repeatable processes, and leverage AI and technology to drive growth. Notable traits include a pragmatic, systems-oriented approach, emphasis on founder transitions from doing to leading, and a steady stream of real-world playbooks from practitioners who've built or scaled agencies. The format often features deep dives with seasoned operators and industry leaders, making it a strong resource for actionable strategies, hiring, and client management. Potential listeners should find value in frameworks for scaling, practical steps to reduce... more

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Which podcasts are similar to Smart Agency Masterclass?

These podcasts share a similar audience with Smart Agency Masterclass:

1. Marketing Against The Grain
2. 2Bobs—with David C. Baker and Blair Enns
3. The Game with Alex Hormozi
4. AI Explored
5. Marketing School - Digital Marketing and Online Marketing Tips

How many episodes of Smart Agency Masterclass are there?

Smart Agency Masterclass launched 12 years ago and published 966 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Smart Agency Masterclass?

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What guests have appeared on Smart Agency Masterclass?

Recent guests on Smart Agency Masterclass include:

1. Billy Scott
2. Kevin Howe
3. Josh Hanosh
4. Kevin McGrew
5. Mimi Banks
6. Jeanette Okwu
7. Tim Bouchard
8. Bianca Beatty

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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