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Artwork for Small Business Sorted with Kay & Crystal: Practical Advice for Australian Business Owners

Small Business Sorted with Kay & Crystal: Practical Advice for Australian Business Owners

Kay Godfrey & Crystal Petzer
Pricing
Staffing
Cash Flow
Money Mindset
Hiring
Communication
Xero
Automation In Small Business
Australia
Bookkeeping
Job Management System
Small Business
Profit
GST/BAS
Hunter Valley, Australia
Pricing Psychology
Value Proposition
Zakkia Homewares
Invoicing
Profit Margin

Small Business Sorted with Kay & Crystal is an Australian small business podcast for business owners who want to improve their cash flow, pricing, profitability, systems and team management.

Hosted by business growth coach and advisor Crystal Petzer and bookkeeper Kay Godfrey, the show combines practical business strategy with straightforward financial advice. With more than 40 years of combined ... more

PublishesDailyEpisodes23Founded5 months ago
Number of ListenersCategories
ManagementBusinessEntrepreneurship

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Artwork for Small Business Sorted with Kay & Crystal: Practical Advice for Australian Business Owners

Latest Episodes

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Are you undercharging, doing everything yourself or running your business without fully understanding your numbers?

In this episode of Small Business Sorted, business growth coach Crystal Petzer and bookkeeper Kay Godfrey reveal 10... more

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What does it take to reinvent your career, recover when a business model changes and keep moving forward?

In this episode of Small Business Sorted, Kay Godfrey and Crystal Petzer sit down with keynote speaker, author and business l... more

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Are you running your business with an employee mindset? In this episode of Small Business Sorted, Kay and Crystal explain how to develop a business owner mindset, step away from doing everything yourself and build a business that ca... more

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How do you turn a personal problem into a successful global product business? In this episode of Small Business Sorted, Kay and Crystal interview Bambi Staveley, founder of Boost N Blend, about entrepreneurship, e-commerce, product ... more

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Are you fully booked today but worried about where your next job or customer will come from? In this episode of Small Business Sorted, Kay and Crystal explain how Australian small business owners can build a consistent sales pipelin... more

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Running a small business with your partner can feel like a pressure cooker — invoices at dinner, staff issues on weekends, money stress, blurred roles, and zero work–life balance. In this episode, Kay & Crystal unpack the real chall... more

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In this episode of Small Business Sorted, Kay and Crystal dive into the Business Wheel of Success — a practical 10‑part self‑assessment that gives every business owner a clear “line in the sand” for where their business is really at... more

Send us Fan Mail

In this episode of Small Business Sorted, Kay and Crystal dive into the Business Wheel of Success — a practical 10‑part self‑assessment that gives every business owner a clear “line in the sand” for where their business is really at... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Deb Mott
Entrepreneur, former owner of Zakkia Homewares
Zakkia Homewares
Episode: The Realities of Running an E‑Commerce Homewares Brand With Deborah Mott (Audio) (Interview) (Eps8)

Hosts

Kay Godfrey
Host and bookkeeper; co-host; Northern Beaches bookkeeper with extensive experience in small business finance and practical bookkeeping guidance.
Crystal Petzer
Host and business growth coach; advisor to small business owners with emphasis on profitability, pricing strategy, and scalable systems.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

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Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per EpisodeGender SkewLocation
InterestsProfessionsAge Range
Household IncomeSocial Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Practical, action-oriented guidance for Australian small business owners focused on making numbers work in real life. The show centers on cash flow mastery, pricing strategy, and solid bookkeeping as foundations for profitability, with frequent deep-dives into systems, staff management, and sustainable growth. Episodes blend real-world anecdotes with tactical takeaways—ranging from up-to-date financial reporting and proactive client communications to automation, pricing psychology, and managing teams through challenging times. A notable strength is translating financial concepts into concrete, doable actions, often anchored in Australian business context and everyday operations. Listeners—typically owners, managers, and operators of small s... more

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How many episodes of this podcast are there?

this podcast launched 5 months ago and published 23 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Deb Mott

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