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Artwork for The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

MatthewBertram.com
SEO
Local SEO
Content Marketing
Digital Marketing
Search Engine Optimization
E-Commerce
Link Building
Small Businesses
Email Marketing
Affiliate Marketing
Online Marketing
Podcast Marketing
AI Content Generation
User Experience
B2B Digital Marketing
SEO Algorithms
Personal Branding
Health Supplements
Carbon Nanomaterials
Influencer Marketing

The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.

Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversatio... more

PublishesWeeklyEpisodes655Founded17 years ago
Number of ListenersCategories
EntrepreneurshipMarketingBusiness

Listen to this Podcast

Artwork for The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

Latest Episodes

Brie Anderson and Matthew Bertram explore why LLM-sourced traffic often converts better than traditional organic, how to track it cleanly in GA4, and why attribution will always be directional. We share a practical framework for aligning KPIs, separa... more

We dig into how search is shifting from links to answers, why reputation now outranks tactics, and how to position your brand inside LLMs before it’s 10x harder. Ross Barefoot joins Matt to compare notes on pruning, big content, reviews, local, and t... more

We unpack why influencer marketing is now essential as social posts feed search and AI, and how micro creators, UGC rights, and repurposing drive real ROI. William Gassner of Stack Influence shares playbooks for seeding, scaling on TikTok Shop, and b... more

The digital marketing landscape is transforming dramatically with Google's MUM (Multitask Unified Model) reshaping how search works and forcing marketers to adapt their strategies beyond traditional SEO approaches.

• MUM combines text, images, video... more

Key Facts

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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Ross Barefoot
A seasoned SEO expert with extensive experience since 2002.
Extreme Exposure Promotions
Episode: From SEO to Reputation: Owning the LLM Era With Ross Barefoot
William Gassner
Founder of Stack Influence
Stack Influence
Episode: Micro Influence, Major Impact With William Gasner
Cindy Krum
Expert on search marketing and CEO of Mobile Moxie
Mobile Moxie
Episode: The AI Revolution in Search Marketing with Cindy Krum
Talia Wolf
Expert in emotional targeting and conversion optimization
GetUplift
Episode: Be Calm and CRO on with Talia Wolf
Daniela Bolzmann
Expert in Amazon marketing and speaker at Amazon Accelerate
Mindful Goods
Episode: AI for Amazon Sellers: SEO, Split Testing & Scale with Daniela Bolzmann
Ian Lurie
Old school digital marketer and SEO expert
Episode: Stop Chasing Traffic, Start Chasing Revenue with Ian Lurie
Brad Wetherall
Former Head of Google My Business and Chief Operating Officer at Esquire Digital
Esquire Digital
Episode: How Google Ranks Business Profiles: Trust, Reviews & AI with Brad Wetherall
Trevor Levine
Expert in high-ticket funnels, long-form sales letters, and conversion optimization
Marketing Experts
Episode: Maximizing Results When Website Traffic Falls: Expert Insights with Trevor Levine
Michael Buckbee
Expert and founder of Noatoa.com
Noatoa.com
Episode: From Google to Everywhere: How to Win in the New AI-Driven Search Era feat. Micheal Buckbee

Host

Matt Bertram
Host and Lead Strategist at EWR Digital, with a deep focus on online marketing and SEO strategies in the AI era. Known for creating LLM Visibility™ and its applications.

Reviews

4.3 out of 5 stars from 460 ratings
  • Love this

    I am consuming as much as I can about LLM SEO. Matt is a great host who has really natural conversations, and finds brilliant guests. I have been diving in and learning a ton recently. Always looking forward to the next episode

    Apple Podcasts
    5
    AmericanVader
    United Statesa month ago
  • Great resource for marketers

    The content is great and I love the industry experts. I’m a newer listener but I’ve learned a lot in the few recent episodes I’ve listened to! It’s a great way to grow your knowledge, keep on top of industry trends and more!

    Apple Podcasts
    5
    TriciaL88
    United States5 months ago
  • Worth your time!

    Matt does an excellent job taking super complex topics and making them digestible to both experienced folks and people new to the game. He brings on top notch folks to interview and collaborate with on the show, and his involvement with OGGN’s sales and marketing strategy is a testimony to his work. Keep up the hustle Matt!

    Apple Podcasts
    5
    NHammer
    United States6 months ago
  • Great, but…

    The content is great and I love the industry experts but the host HAS to stop interrupting the guest before they finish their statement. It really affects the listening experience.

    Apple Podcasts
    4
    Tricia Rice
    United States7 months ago
  • Mendi

    Really love your vibe and your perspective on the algorithm

    Apple Podcasts
    5
    Mendicgdjjsoakamsb
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

There are positive remarks on the engaging and knowledgeable hosts, highlighting their ability to break down complex topics into understandable segments.
Overall, most feedback is enthusiastic, with several listeners recommending it as an essential resource for marketing professionals.
Listeners appreciate the expert insights and practical strategies provided in each episode. They find the content is relevant and applicable to their work in digital marketing.
Some listeners have noted that the podcast can at times veer into promotional content, which may detract from the overall experience.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Micro Influence, Major Impact With William Gasner
Q: What about live shopping trends and influencer integrations?
Live shopping is becoming more impactful, particularly blending e-commerce with social media, similar to models in China.
Micro Influence, Major Impact With William Gasner
Q: What do you think of the rise of AI influencers?
People value authenticity, and while AI-generated content can be creative, it often lacks the genuine connection that human influencers provide.
Micro Influence, Major Impact With William Gasner
Q: How does someone develop a go-to-market strategy and incorporate influencers?
Begin with a well-optimized website and social media. Reach out to influencers directly, offering product samples for promotions, and consider affiliate commissions.
How Google Ranks Business Profiles: Trust, Reviews & AI with Brad Wetherall
Q: How does Google handle fraudulent reviews?
Google has measures in place to remove fraudulent reviews and may block profiles from collecting reviews if they detect suspicious activity.
How Google Ranks Business Profiles: Trust, Reviews & AI with Brad Wetherall
Q: How important are reviews for ranking purposes on Google?
Reviews are one of the top influencing factors for ranking, with the recommendation to ask for more reviews from customers as a vital practice.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focusing on the rapidly evolving world of digital marketing, this show offers insights into search engine optimization (SEO) in the context of artificial intelligence (AI) and large language models (LLMs). With expert interviews and practical strategies, the content aims to equip digital marketers, business owners, and entrepreneurs with the knowledge they need to thrive in an era defined by AI-enhanced discoverability. Noteworthy elements include discussions on how search engines are changing, the significance of brand visibility, and practical tips for enhancing online presence through AI-driven marketing techniques. The blend of innovative strategies and experienced guest perspectives makes it a must-listen for those interested in the fo... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. Marketing School - Digital Marketing and Online Marketing Tips
2. Social Media Marketing Podcast
3. Social Media Marketing Talk Show
4. AI Explored
5. Marketing Against The Grain

How many episodes of this podcast are there?

this podcast launched 17 years ago and published 655 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Ross Barefoot
2. William Gassner
3. Cindy Krum
4. Talia Wolf
5. Daniela Bolzmann
6. Ian Lurie
7. Brad Wetherall
8. Trevor Levine

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