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Artwork for The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

MatthewBertram.com
SEO
Digital Marketing
Content Marketing
E-Commerce
Email Marketing
Search Engine Optimization
Influencer Marketing
Link Building
Social Media Marketing
Storytelling
Local SEO
AI Tools
AI In Marketing
Artificial Intelligence
Marketing
Personal Branding
Large Language Models
Performance Marketing
Lead Generation
Branding

The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

With over 5 million downloads, The Best SEO Podcast has been the go-to show for digital marketers, business owners, and entrepreneurs wanting real-world strategies to grow online.

Now, host Matthew Bertram — creator of LLM Visibility™ and the LLM Visibility Stack™, and Lead Strategist at EWR Digital — takes the conversatio... more

PublishesWeeklyEpisodes680Founded17 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

Listen to this Podcast

Artwork for The Best SEO Podcast: Defining the Future of Search with LLM Visibility™

Latest Episodes

In this episode of the Best SEO Podcast, hosted by Matthew Bertram, Zara Carbonell joins the show to talk about why AI makes content more important, not less, and how real trust now comes from human context and clear communication. We share practical... more

We map the shift from chat-based AI to real agentic systems that can run workflows, manage memory, and publish results without constant human babysitting. We break down how to design AI agents like jobs so they stay grounded, cost-controlled, and use... more

We talk with Lynn Ward about why marketing is shifting from search and retrieve to solve my problem, and why speed is becoming the moat for agencies and clients alike. We break down what AI-first agencies are building right now to protect conversions... more

Matthew Bertram sits down with David Albert of CRO Metrics to unpack what is actually changing across SEO, AEO, GEO, LLM visibility, and the modern stack as tools like Claude Code make custom apps and automations feel effortless.

• the shift from bl... more

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Recent Guests

Sebastian Chedal
Founder/lead at FountainCity.Tech, AI systems expert
FountainCity.Tech
Episode: Agentic AI For Marketers With Sebastian Chedal
Len Ward
Founder of Kamexis; AI-first agency systems expert
Kamexis
Episode: How To Build An AI First Agency With Len Ward
David Paul Albert
Chief Marketing Officer; CRO Metrics
CMO Metrics / CRO Metrics
Episode: Stop Paying For SaaS Features You Never Use With Dave Albert
Connor Kimball
CEO and co-founder of Cairrot, the best AI visibility platform for agencies
Cairrot
Episode: Why AI Overviews Changed Your Traffic And What To Do Next With Connor Kimball
Sharon Toerek
IP lawyer specializing in marketing agencies, founder of Toerek Law / legalandcreative.com
Toerek Law / legalandcreative.com
Episode: AI, IP, And The New Marketing Rules With Sharon Toerek
Eric Huberman
Founder/CEO of Hawk Media
Hawk Media
Episode: What Actually Scales A Marketing Team With Erik Huberman
Duane Forrester
Digital marketing expert and author specializing in SEO and AI
Formerly at Microsoft and Bing
Episode: SEO’s New Frontier With Duane Forrester
Corey Morris
CEO of Voltage Digital with over 20 years of experience in digital marketing.
Voltage Digital
Episode: Why Old SEO Metrics Fail And What To Track Instead With Corey Morris
Charlie Grinnell
Expert in data analytics and co-founder of Right Metric
Right Metric
Episode: Why Traffic Is Down but Leads Are Up, and How to Read the Signals With Charlie Grinnell

Host

Matthew Bertram
Lead Strategist at EWR Digital, focusing on SEO and AI marketing strategies, with a strong emphasis on LLM Visibility and actionable marketing insights.

Reviews

4.3 out of 5 stars from 461 ratings
  • Great weekly listen

    I just want to say thank you! Your podcast is teaching this old dog new tricks, keeping me on my toes, and giving me the confidence to do more than SEO/GEO/AEO but play with Claude Code, etc.

    Apple Podcasts
    5
    Update Crashed App on iPhone 4
    United States2 months ago
  • Love this

    I am consuming as much as I can about LLM SEO. Matt is a great host who has really natural conversations, and finds brilliant guests. I have been diving in and learning a ton recently. Always looking forward to the next episode

    Apple Podcasts
    5
    AmericanVader
    United States7 months ago
  • Great resource for marketers

    The content is great and I love the industry experts. I’m a newer listener but I’ve learned a lot in the few recent episodes I’ve listened to! It’s a great way to grow your knowledge, keep on top of industry trends and more!

    Apple Podcasts
    5
    TriciaL88
    United Statesa year ago
  • Worth your time!

    Matt does an excellent job taking super complex topics and making them digestible to both experienced folks and people new to the game. He brings on top notch folks to interview and collaborate with on the show, and his involvement with OGGN’s sales and marketing strategy is a testimony to his work. Keep up the hustle Matt!

    Apple Podcasts
    5
    NHammer
    United Statesa year ago
  • Great, but…

    The content is great and I love the industry experts but the host HAS to stop interrupting the guest before they finish their statement. It really affects the listening experience.

    Apple Podcasts
    4
    Tricia Rice
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable strategies and expert insights shared in each episode.
Some feedback indicates a need for improvement in audio quality and pacing during discussions.
The content is practical and highly relevant for marketers and business leaders navigating the AI landscape.
Overall, the podcast is seen as an essential resource for those wanting to understand the future of SEO and digital marketing.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#197
Canada/Business/Marketing
Apple Podcasts
#83
Finland/Business/Marketing
Apple Podcasts
#118
Denmark/Business/Marketing
Apple Podcasts
#143
Sweden/Business/Marketing
Apple Podcasts
#153
Indonesia/Business/Marketing
Apple Podcasts
#178
India/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Agentic AI For Marketers With Sebastian Chedal
Q: How do you define the different tiers of AI usage in your workflow?
Tier one is AI assistance for routine tasks; tier two adds automation with triggers; tier three brings agentic systems with memory and the ability to act autonomously, while higher tiers push toward fully automated, memory-grounded workflows.
What Actually Scales A Marketing Team With Erik Huberman
Q: What frameworks or approaches should mid-sized growth-focused companies adopt to go-to-market in this AI-driven era?
Start with a repeatable marketing stack (awareness, nurturing, trust), invest in credible branding and performance content, and use AI to automate and amplify processes without compromising authenticity or human oversight; test, measure, and scale using real data rather than reliance on synthetic feedback.
What Actually Scales A Marketing Team With Erik Huberman
Q: Tell us how you view the market currently and where AI fits into it.
AI and LLMs are reshaping buyer behavior, but the biggest impact comes from using AI to scale analysis, experimentation, and personalization while maintaining trust; long-term, branded entertainment and authentic experiences will drive adoption beyond quick wins.
SEO Isn't Dying, Bad SEO Is With Krešimir Ćorluka
Q: Where do you see the future of SEO going?
SEO will evolve into using agents that assist users in their searches and purchases, while offline attention will become more valued.
The New Rules of Authority in an AI World With Dmitrii Kustov
Q: How are new hires integrating into the remote work culture?
Dmitrii explains that despite the benefits of remote work, integrating new members into the company culture can be challenging and stresses the importance of personal interactions and occasional physical meetups.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

Focusing on the intersection of SEO and AI, the content offers strategies and insights necessary for thriving in a rapidly evolving digital landscape. With a special emphasis on techniques that enhance discoverability through the latest advancements in AI and large language models, the episodes feature expert interviews and discussions around critical topics like metrics, customer behavior, and the evolving nature of search engines. The emphasis on actionable frameworks and real-world applications makes it particularly relevant for digital marketers, entrepreneurs, and business leaders looking to adapt their strategies in the face of technological advancements.

This podcast appears to uniquely cater to professionals navigating the complexi... more

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. SEO in 2026
2. The Recipe For SEO Success Show
3. AI Explored
4. SEO 101
5. Stuff You Should Know

How many episodes of this podcast are there?

this podcast launched 17 years ago and published 680 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Sebastian Chedal
2. Len Ward
3. David Paul Albert
4. Connor Kimball
5. Sharon Toerek
6. Eric Huberman
7. Duane Forrester
8. Corey Morris

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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