Selling the Cloud
Mark Petruzzi, KK Anderson, Paul MelchiorreSelling the Cloud delves into the stories of C-suite veterans in Sales, Marketing, Customer Success, and RevOps, revealing the secrets behind building successful SaaS empires. Each episode features seasoned leaders who walk through their career journeys, sharing the wins and lessons learned along the way. From mastering customer acquisition to leveraging AI-powered marketing and sales strategies, ... more
| Publishes | Weekly | Episodes | 116 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | TechnologyManagementBusiness | |||
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Latest Episodes
In this episode of Selling the Cloud, Mark Petruzzi and KK Anderson sit down with Doug Landis, Co-Founder of StoryPath.ai and host of Sales Stories, to unpack how AI is reshaping the buyer seller relationship and why most sales teams are still playin... more
In Part 2 of this conversation on Selling the Cloud, Glenn Poulos dives deep into what it really takes to scale a distribution business from startup to successful exit. From growing Gap Wireless from 1 million dollars in revenue to 84 million over 15... more
In this episode of Selling the Cloud, Glenn Poulos joins Mark and KK Anderson to break down what truly drives success in complex enterprise B2B sales. With over 40 years of experience selling technical solutions across telecom, wireless infrastructur... more
In Part 2 of this Selling the Cloud conversation, Mark Petruzzi and KK Anderson continue their discussion with Jason Baumgarten, diving deeper into how boards think, govern, and evaluate senior sales leaders once they reach the highest levels of lead... more
In this episode of Selling the Cloud, Mark Petruzzi and KK Anderson are joined by Jason Baumgarten, Global Head of the CEO and Board Practice at Spencer Stuart, to unpack what truly separates sales leaders who advance into CEO and board roles from th... more
In Part 2 of this Selling the Cloud conversation, Cherilynn Castleman joins Mark and KK Anderson to unpack what strong CRO leadership looks like in a time of rapid AI adoption and constant go-to-market change. As every team claims to be AI-first and ... more
In this episode of Selling the Cloud, Cherilynn Castleman, enterprise sales leader turned strategic coach and Harvard instructor, joins Mark Petruzzi and KK Anderson to break down what AI fluency really means for modern sales teams.
Rather than trea... more
In Part 2 of this Selling the Cloud conversation, Mark Roberge joins KK Anderson and Mark Petruzzi to go deeper into what happens after product market fit is achieved and why going too fast too early can quietly break a business.
Mark breaks down th... more
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Frequently Asked Questions About Selling the Cloud
What is Selling the Cloud about and what kind of topics does it cover?
The content explores the nuanced experiences of C-suite executives in the realms of Sales, Marketing, Customer Success, and Revenue Operations, focusing on the dynamics of the B2B SaaS landscape. Episodes typically center around effective growth strategies, innovations in customer acquisition, and the integration of AI-driven methods to enhance sales processes and marketing efforts. Additionally, engaging insights from industry leaders not only illuminate their career paths but also provide listeners with actionable advice aimed at cultivating successful SaaS enterprises. The blend of personal stories with practical expertise makes this a valuable resource for anyone in the B2B SaaS domain, whether they are emerging leaders or experienced p... more
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How many listeners does Selling the Cloud get?
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How many episodes of Selling the Cloud are there?
Selling the Cloud launched 5 years ago and published 116 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Selling the Cloud?
Recent guests on Selling the Cloud include:
1. Jason Baumgarten
2. Cherilynn Castleman
3. Mark Roberge
4. Amy Weber
5. Drew Sechrist
6. Paul Fuller
7. Neil Graham
8. Josh Hoffman
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.