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RevOps Lab

Weflow
Revenue Operations
Revops
Salesforce
Forecasting
Sales Operations
Sales Productivity
Customer Success
Go-To-Market Strategy
Saas
Sales Enablement
Hubspot
Data Quality
Annual Planning
Sales Efficiency
Compensation Planning
Finance
Sales Strategy
Weflow
Marketing Attribution
Artificial Intelligence

Welcome to the RevOps Lab - a podcast exploring the art & science of Revenue Operations. Every week, Philipp & Janis host RevOps professionals to discuss best practices and lessons learnt building scalable revenue engines. This show is for everyone interested in processes, tooling, enablement, and strategies to supercharge your GTM play. To find more episodes and resources on scaling your revenue ... more

PublishesWeeklyEpisodes127Founded3 years ago
Number of ListenersCategory
Business

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Latest Episodes

Janis Zech, CEO and founder of WeFlow, joins Kelly Lewis and Tiffany Jones on The Revenue Insiders to explain why AI in go-to-market fails without a clean data foundation. He walks through automated activity capture, AI meeting prep and coaching scor... more

YouTube

Avtar Varma, who just started as VP RevOps at Chainguard after building RevOps functions from Series A startups to Stripe, lays out three stages of enterprise AI adoption: token maxing, centralizing within functions, and a company-wide AI ops team. H... more

YouTube

Colin Gerber, VP RevOps & Strategy at Socure, returns for part two to unpack how his team forecasts revenue in a fully consumption-based business. He walks through the solution readiness document that substantiates every booking, the "BAR" (booked AR... more

YouTube

Nicole Bradshaw spent six months as interim global sales leader at Eventbrite — and discovered how much she didn't know about her own job. She joins Janis to explain why RevOps teams know exactly what good selling looks like but never apply it to the... more

YouTube

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Recent Guests

Avtar Varma
VP RevOps at Chainguard
Chainguard
Episode: #124 Why Token Maxing Is Only Phase One – with Avtar Varma, VP RevOps at Chainguard
Colin Gerber
VP RevOps at Socure
Socure
Episode: #123 Forecasting Consumption Revenue with High Accuracy – with Colin Gerber, VP RevOps at Socure
Nicole Bradshaw
Head of RevOps at PandaDoc
PandaDoc
Episode: #122 What Leading Sales for 6 Months Taught Me About RevOps – with Nicole Bradshaw, Head of RevOps at PandaDoc
Dan Jiao
VP of RevOps at Aircall
Aircall
Episode: #121 How to Run a Global RevOps Org – with Dan Jiao, VP RevOps at Aircall
Mollie Bodensteiner
VP RevOps at ZoomInfo
ZoomInfo
Episode: #120 How to become the AI Orchestrator of the GTM org – with Mollie Bodensteiner, VP RevOps at ZoomInfo
Markus Jaensch
Head of RevOps at Aiven
Aiven
Episode: #118 Inside RevOps at a $100M+ ARR Consumption-Based Business – with Markus Jaensch, Head of RevOps at Aiven
Andy Smidmore
RevOps leader with past roles at Confluent, Cloudera, Docker, and Ditto
Previously Confluent, Cloudera, Docker, Ditto
Episode: #117 Why Your Forecast Is Inaccurate (+ How to Fix It) – with Andy Smidmore, RevOps Leader (ex-Confluent, Cloudera, Docker, Ditto)
Robert Kaiser
Responsible for revenue functions at Tacto
Tacto
Episode: #115 Building a Customer-Centric Revenue Org – with Robert Kaiser & Christoph Dünhuber, Revenue & RevOps Leaders at Tacto
Christoph Dünhuber
Responsible for revenue operations at Tacto
Tacto
Episode: #115 Building a Customer-Centric Revenue Org – with Robert Kaiser & Christoph Dünhuber, Revenue & RevOps Leaders at Tacto

Chart Rankings

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Apple Podcasts
#87
Colombia/Business

Talking Points

Recent interactions between the hosts and their guests.

#124 Why Token Maxing Is Only Phase One – with Avtar Varma, VP RevOps at Chainguard
Q: What motivates leaders to adopt AI in RevOps and how do you avoid vanity metrics like leaderboards?
Use lead indicators that tie usage to tangible outcomes, and frame incentives around upskilling and meaningful ROI rather than merely spending or points.
#124 Why Token Maxing Is Only Phase One – with Avtar Varma, VP RevOps at Chainguard
Q: From token maxing to centralized AI, how do you decide when to centralize and what to centralize first?
Start with a laundry list of tasks and workloads, measure value from initial users, and then build centralized templates and skill sets. Begin with GTM to demonstrate ROI and gradually expand to other functions as you prove value.
#123 Forecasting Consumption Revenue with High Accuracy – with Colin Gerber, VP RevOps at Socure
Q: How do you handle the data architecture to support forecasting?
They rely on multiple systems (Salesforce for pipeline, NetSuite for actuals, Tableau for visualization, and JIRA for implementation tickets), and use a custom RAM schedule in a flat file to mirror revenue against bookings and module usage.
#123 Forecasting Consumption Revenue with High Accuracy – with Colin Gerber, VP RevOps at Socure
Q: What does your current forecasting setup look like in practice?
The team runs a monthly realization meeting with a cohort-based view of booked opportunities, comparing actual revenue realized against the ramp forecast, and uses that to upgrade, downgrade, or write down opportunities as needed.
#122 What Leading Sales for 6 Months Taught Me About RevOps – with Nicole Bradshaw, Head of RevOps at PandaDoc
Q: How do you balance quick wins with longer-term impact in RevOps?
She explains sequencing work, prioritizing initiatives that deliver near-term business impact while laying the groundwork for larger strategic bets, and using OKRs to structure quarters and maintain progress.

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Frequently Asked Questions About RevOps Lab

What is RevOps Lab about and what kind of topics does it cover?

This show focuses on the art and science of Revenue Operations, with conversations that center on building scalable revenue engines for B2B organizations. Episodes frequently explore forecasting, data foundations, and alignment across GTM functions, often blending practical how-tos with real-world stories from RevOps leaders in SaaS, AI-enabled workflows, and customer-centric strategies. A notable pattern is the emphasis on using AI and data to improve forecast accuracy, operational cadence, and cross-functional collaboration, along with candid takes on organizational design, incentive structures, and the evolving RevOps tech stack. The format tends to mix tactical frameworks, tool-centered discussions, and leadership advice, making it usef... more

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Which podcasts are similar to RevOps Lab?

These podcasts share a similar audience with RevOps Lab:

1. RevOpsAF The Podcast
2. The RevOps Review
3. GTM Science - A show for GTM and RevOps leaders
4. RevOps Unboxed
5. All-In with Chamath, Jason, Sacks & Friedberg

How many episodes of RevOps Lab are there?

RevOps Lab launched 3 years ago and published 127 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on RevOps Lab?

Recent guests on RevOps Lab include:

1. Avtar Varma
2. Colin Gerber
3. Nicole Bradshaw
4. Dan Jiao
5. Mollie Bodensteiner
6. Markus Jaensch
7. Andy Smidmore
8. Robert Kaiser

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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