Rethinking Marketing
Lena Herrmann, Oliver Klein, Prof. Dr. Wolfgang MerkleHallo und herzlich Willkommen bei Rethinking Marketing - dem Podcast der Marketingberatung cherrypicker, der Antworten darauf finden will, wie zukunftsfähiges Marketing aussehen muss. Mit namhaften Köpfen aus der Branche wollen wir darüber sprechen, warum das Marketing in der Krise steckt, welche Fähigkeiten und Tools CMOs brauchen, um ihren Job richtig gut zu machen, und wie Agenturen das so begl... more
| Publishes | Twice monthly | Episodes | 14 | Founded | 6 months ago |
|---|---|---|---|---|---|
| Language |  German | Number of Listeners | Categories | ManagementMarketingBusiness |
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Latest Episodes
Wie entstehen Kampagnen, die nicht nur Aufmerksamkeit erzeugen, sondern echtes Wachstum schaffen?
In dieser Folge von Rethinking Marketing spricht Lena Herrmann gemeinsam mit Oliver Klein und Christina Müller, Head of Marketing DACH bei Haleon, über... more
Was braucht es, damit Marketing in einer zunehmend komplexen Welt wirksam bleibt? In dieser Folge von Rethinking Marketing spricht Lena Herrmann gemeinsam mit Oliver Klein und Florian Haller, CEO der Serviceplan Group, über die Zukunft der Zusammenar... more
In dieser Folge von Rethinking Marrketing spricht Lena Herrmann mit Oliver Klein und Susan Schramm, CMO der Motel One Group, über die Zukunft moderner Markenführung zwischen KI, Digitalisierung und echter menschlicher Nähe.
Gemeinsam diskutieren sie... more
In dieser Folge von Rethinking Marketing spricht Lena Herrmann mit Paul Höser, Bereichsleiter Direct- und Online-Marketing der ERGO Group, und Oliver Klein darüber, wie Künstliche Intelligenz das Marketing gerade grundlegend verändert.
Im Mittelpunk... more
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Apple Podcasts | #220 | Germany/Business/Marketing |
Apple Podcasts | #249 |  Austria/Business/Marketing |
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| Listeners per Episode | Gender Skew | Location | |||
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Which podcasts are similar to Rethinking Marketing?
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1. What's Next, Agencies?
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3. Make Economy Great Again
4. TOMorrow - Business. Stars. Lifestyle.
5. Der schwarze Kanal
How many episodes of Rethinking Marketing are there?
Rethinking Marketing launched 6 months ago and published 14 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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