
Customers don’t just buy products — they buy experiences, connections, and the way you make them feel. The Customer Connect Podcast helps small business owners turn those moments into lasting profit.Hosted by retail strategist Nicole Keleher, the show explores how customer experience and meaningful relationships give product and service providers their true competitive edge. Through stories, strat... more
| Publishes | Twice weekly | Episodes | 119 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMarketing | |||

This final episode of the year is a chance to stop, take a breath and look at what actually shaped 2025 for independent retailers and service providers. I’m sharing the patterns I saw across client work, audits and conversations—what worked, what hel... more
Stepping into the role of “leader” isn’t something most independent retailers plan for. It usually happens because the business grows, you hire someone, and suddenly the way you show up matters in a new way. In this conversation, Krista Williamson jo... more
These days, small business owners have access to all the same types of tech that big brands use — but that doesn’t mean every tool is worth your time.
In this episode of The Customer Connect Podcast, I’m talking about how to pick the technology that... more
Christmas is coming fast, and for most small business owners it’s exciting — and a bit chaotic.
In this episode of The Customer Connect Podcast, I’m sharing six quick fixes you can make right now to get ready for Christmas trade — three for online s... more
In this episode of Customer Connect, Nicole walks through two real website pop-ups targeting email sign-ups. One brand makes it simple and wins the sale. The other adds friction and loses the customer. You’ll learn what creates a seamless experience,... more
In this Seasonal Business Operator bonus episode of the Customer Connect Podcast, Nicole dives into one of the smartest—and sweetest—seasonal marketing strategies ever created: Ben & Jerry’s Free Cone Day. What began as a small thank-you event for lo... more
In this episode of the Customer Connect Podcast, Nicole sits down with business and mindset coach Krista Williamson—a former retailer turned coach—to talk about the everyday habits that quietly hold business owners back. Together they unpack why so m... more
Customers don’t stop shopping with you because your products aren’t good — they stop because something in the process makes it too hard.
In this episode, we look at friction — the small frustrations that quietly cost you sales.
It might be a slow w... more










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this podcast launched a year ago and published 119 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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