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Fjall Juicer

An Industrial Design podcast.

PublishesMonthlyEpisodes68Founded5 years ago
Number of ListenersCategories
DesignArtsBusiness

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Artwork for REDACTED:

Latest Episodes

Today (REDACTED) is joined by Annaka Hoelk, Canadian industrial designer, entrepreneur, and design educator who has built a following by making design more accessible to everyday audiences. 

We discuss her path into industrial design, her West Coast... more

In this episode, the (REDACTED) team is joined by Blair Hasty, an Atlanta-based industrial design leader and Founder and Director of Crafted by. With his wealth of experience from his time at Verizon as well as delivering breakthrough solutions from ... more

In this episode, the (REDACTED) team is joined by Andreas Kurbos, the founder and CEO of studiokurbos, an independent design studio working across automotive, textiles, product, and digital systems. We explore how Andreas got started in car design, h... more

Today, the (REDACTED) team are joined by the one and only, Max Fraser.

Based in London and with a portfolio of work that spans books, magazines, digital, speeches, exhibitions and events, Max is the editorial director of Dezeen, the world's leading ... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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People also subscribe to these shows.

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Recent Guests

Annaka Hoelk
Industrial designer, entrepreneur and design educator
Annaka Hoelk Studio
Episode: 59: The Passion Paradigm with Annaka Hoelk
Blair Hasty
Industrial design leader, founder and director of Crafted By
Crafted By
Episode: 58: Your Work Doesn't Always Speak For Itself with Blair Hasty
Max Fraser
London-based design writer, editor, editorial director of Dezeen
Dezeen
Episode: 56: What Design Media Actually Wants with Max Fraser
Andy Fallshaw
Bellroy co-founder and designer
Bellroy
Episode: 55: Spiralling Towards Bullseye with Bellroy
James Jeffrey
Head of Product at Bellroy
Bellroy
Episode: 55: Spiralling Towards Bullseye with Bellroy
Peter Yee
Influential eyewear designer and former Vice President of Design at Oakley
Oakley
Episode: 54: Do it now! Make it Happen! With Peter Yee
Roman Zenin
Automotive designer with experience at brands like Jaguar and Land Rover
Jaguar Land Rover, Arrival
Episode: 53: Cool is Everything with Roman Zenin
Phnam Bagley
A French industrial designer, space architect, and futurist.
Nonfiction
Episode: 52: Turning Science Fiction Into Reality with Phnam Bagley
Ryan Tate
Former head of design at Arrival and industrial designer with over two decades of experience in various sectors.
Arrival
Episode: 51: Nuturing Magic with Ryan Tate

Hosts

Oliver Alexander
Host of the show
Fraser Greenfield
Host introducing guests and co-host

Reviews

4.7 out of 5 stars from 54 ratings
  • Insightful guests, needs production quality improvement’s

    Great show but it repeats the words ‘redacted’ in a weird way over and over again every show. You’d think for a design show it’d be a little tighter. Some of the conversation waffles around but generally good guests. I wish it was one cut with more structure like a Lex Friedman podcast.

    Apple Podcasts
    4
    MildComa
    United States2 years ago
  • Redacted

    I have now listened to all 20 episodes this far. It is fair to say that the Redacted crew have worked hard to present a professional podcast that explores the careers and motivations of notable Industrial Designers. The crew have developed into very good interviewers, with a very good production.

    I heartily recommend this podcast for all new Industrial Designers.

    Apple Podcasts
    5
    Purple Paddock
    Singapore3 years ago
  • New Listener

    I listened to the podcast as a layperson with my girlfriend, an industry professional. We both really enjoyed it! My appreciation for design has grown as a result and I can thoroughly recommend it

    Apple Podcasts
    5
    Campbell Murphy
    Australia5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Production quality is mixed, with room for tighter editing.
Listeners appreciate the depth and breadth of design topics covered.
Guests are frequently high-caliber designers and leaders.
Audience enjoys practical, career-focused takeaways for designers and teams.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#71
Canada/Arts/Design
Apple Podcasts
#208
United Kingdom/Arts/Design
Apple Podcasts
#149
Italy/Arts/Design
Apple Podcasts
#164
Australia/Arts/Design
Apple Podcasts
#239
Germany/Arts/Design
Apple Podcasts
#4
Finland/Arts/Design

Talking Points

Recent interactions between the hosts and their guests.

58: Your Work Doesn't Always Speak For Itself with Blair Hasty
Q: What can designers do to better sell their value and build their networks?
The hosts and Blair agree that designers must proactively communicate their value, connect with a broad network, leverage events and meetups, and embrace authentic marketing as a core skill rather than an afterthought.
58: Your Work Doesn't Always Speak For Itself with Blair Hasty
Q: How did you get into building Crafted By and what are you building now?
Blair outlines the shift from a product-centric to a marketing-centric approach, describing Crafted By as a decentralized agency that assembles expert teams to solve client problems, and stresses the importance of building a network first to create scalable, flexible capabilities.
58: Your Work Doesn't Always Speak For Itself with Blair Hasty
Q: Blair, tell us a bit about your experiences and the challenges you've faced in your work and your lessons that you've had.
Blair discusses starting his own product company to test entrepreneurship, emphasizes that marketing and branding contribute far more value than the product alone, and explains how crafting a decentralized agency helps him scale by leveraging a flexible network of specialists.
56: What Design Media Actually Wants with Max Fraser
Q: What makes a design project compelling to media beyond just being visually appealing?
A strong point of view, clear purpose, and the ability to explain why the project matters and how it affects users or society, not just how it looks.
56: What Design Media Actually Wants with Max Fraser
Q: How did you get into books before journalism, and what was your first major break?
He details an early idea for a UK design shop guidebook that led to a sponsorship with Mazda, which funded the initial project and helped launch his career.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About REDACTED:

What is REDACTED: about and what kind of topics does it cover?

This show consistently centers on industrial design, design media, and product development, with episodes ranging from how design coverage works to in-depth designer journeys and brand philosophy. Builders, makers, and design leaders share practical advice on pitching, process, sustainability, and cross-functional collaboration, making it valuable for creators, PR professionals, and brands seeking to understand design storytelling and product strategy. A notable strength is the guest lineup, featuring senior designers, design directors, and founders who reveal behind-the-scenes perspectives on innovation, manufacturing, and brand-building across global contexts.

A few episodes stand out for translating complex design concepts into actionab... more

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Which podcasts are similar to REDACTED:?

These podcasts share a similar audience with REDACTED::

1. Hard Fork
2. Global News Podcast
3. The Daily
4. ABC News Daily
5. Design Better

How many episodes of REDACTED: are there?

REDACTED: launched 5 years ago and published 68 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on REDACTED:?

Recent guests on REDACTED: include:

1. Annaka Hoelk
2. Blair Hasty
3. Max Fraser
4. Andy Fallshaw
5. James Jeffrey
6. Peter Yee
7. Roman Zenin
8. Phnam Bagley

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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