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Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs

Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist
Women Entrepreneurs
Entrepreneurship
Burnout
Work-Life Balance
Client Growth Engine
Customer Experience
CEO Collective
Business Strategy
Small Business
Goal Setting
Time Management
Boundaries
Marketing Strategies
Client Retention
Marketing Strategy
Sustainable Business
Client Relationships
Coaching
Tiktok
Mental Health

If you're fed up with the non-stop solopreneur grind… I'm so glad you've found The Promote Yourself to CEO Show! Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout. Listen in to the latest show ... more

PublishesTwice weeklyEpisodes479Founded11 years ago
Number of ListenersCategories
EntrepreneurshipManagementBusiness

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Artwork for Promote Yourself to CEO

Latest Episodes

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You come home from a planning day lit up. Six hours of clarity, a wall of Post-its, a quarter that finally makes sense. Then you sit down with your team, and somewhere between your head and their inbox the whole thing flattens into ... more

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Adrienne Loker was certain her group therapy practice needed more marketing. Her numbers said otherwise. Here is what actually turned her business around.

Most therapists believe the path to growth is hiring a team and handing off ... more

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Right now, as you hear this, I am probably lounging by a pool in a villa in Tuscany, watching my kids and their cousins splash around while I have my full Under the Tuscan Sun moment. There is a family wedding tomorrow, a welcome di... more

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There is a specific kind of quiet that gets under your skin in July, and it has nothing to do with a slow, lazy afternoon. It is the quiet of your bank account. Clients are off on vacation, nobody is starting anything new, and you c... more

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Recent Guests

Adrienne Loker
Founder of Seeking Depth to Recovery, a trauma-focused group therapy practice
Seeking Depth to Recovery
Episode: Why Hiring a Team Won't Fix Your Capacity Problem
Angela Foster
Petite Style Coach
Angela Foster Coaching
Episode: The Invisible Ceiling Holding You Back from Your Next Opportunity with Angela Foster
Gabi Day
Owner of Bright Body
Bright Body
Episode: The System that Outsmarts the Hustle (3 Case Studies)
Amanda Edgar
Owner of Page & Podium Press
Page & Podium Press
Episode: The System that Outsmarts the Hustle (3 Case Studies)
Dr. Libby Wilson
Owner of Best Life Functional Medicine
Best Life Functional Medicine
Episode: The System that Outsmarts the Hustle (3 Case Studies)
Libby Wilson
Functional medicine doctor helping women with adrenal fatigue and optimizing health
Best Life Functional Medicine
Episode: Is Your Business REALLY Working for You
Michelle Mercurio
Community builder, branding expert
Episode: Authentic Growth Beyond Revenue with Michelle Mercurio
Ashley Jablow
Founder of Wayfinders Collective and Life Design School, creative coach specializing in life design and reflection journals
Life Design School
Episode: From Watercolors to Life Design: Evolving Your Business with Ashley Jablow
Tracy Hoth
17-year veteran professional organizer and life coach who helps entrepreneurs and small business owners get organized.
Organized Coach Podcast
Episode: Organize Your Digital Clutter with Tracy Hoth

Host

Racheal Cook
Host of Promote Yourself to CEO Show, CEO Collective

Reviews

4.9 out of 5 stars from 371 ratings
  • My favorite leadership podcast

    I’ve been listening to Racheal’s podcast for years and she continues to share relevant and actionable advice that I can easily incorporate into my life. Definitely recommend.

    Apple Podcasts
    5
    KEVA.Ginny
    United States6 months ago
  • Practical and Inspiring

    The Promote Yourself to CEO Show is a game-changer for anyone ready to step into their role as the leader of their business. Racheal Cook delivers honest, actionable advice that goes beyond theory. Covering branding, strategy, and business growth in a way that’s realistic and applicable. Every episode leaves me motivated, equipped, and more confident in making decisions that move my business forward without burning out. If you’re done with the solopreneur grind and ready to grow smarter and stro... more

    Apple Podcasts
    5
    Delgado Creative Group
    United States8 months ago
  • Great podcast all around.

    I have been loving this podcast recently. Racheal is consistently producing interesting and inspiring episodes with guests and solo.

    Apple Podcasts
    5
    GBA12345678910
    United States9 months ago
  • Racheal is the real deal!

    I’ve been a longtime listener for years now, and I always leave feeling more clear about my plan and direction, and more inspired to keep going. In a sea of online business ‘experts,’ Racheal really is the real deal!

    Apple Podcasts
    5
    APJ1981
    United States9 months ago
  • Just what we need right now.

    You know how some people come into your life right on time ? That’s how I feel

    About this podcast. Rachael’s thoughts keep me focused.

    Apple Podcasts
    5
    Accidental entrepreneur.
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise actionable, practical advice they can apply immediately.
The host delivers clear frameworks and a realistic path to growth without burnout.
Guests are well‑selected and bring diverse expertise to female entrepreneurship.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Why Hiring a Team Won't Fix Your Capacity Problem
Q: What has the 90-day CEO operating system enabled you to do that you couldn't do before?
It provided clarity for daily, weekly, and monthly decisions, allowed smarter allocation of time, and created repeatable rhythms that reduce chaos—ultimately giving the team predictable, sustainable progress.
Why Hiring a Team Won't Fix Your Capacity Problem
Q: Would you share some of the challenges that have come up when bridging the gap between wanting to feed clients to a growing team and having a clearer vision now?
Adrienne describes how human dynamics, misaligned values, and lack of clear accountability broke down growth; instituting explicit values (ART: Authenticity, Relationality, Teachability), regular team interviews, and structured metrics helped align the team and stabilize growth.
The Invisible Ceiling Holding You Back from Your Next Opportunity with Angela Foster
Q: Tell us a little bit about your journey.
Angela shares that her work began organically after a friend's compliment at a sales meeting, which led to helping her and, over time, growing a business that serves petite women with a deep emphasis on confidence, wardrobe fit, and personal branding.
Organize Your Digital Clutter with Tracy Hoth
Q: What is your first step for people when it comes to figuring out where do you even start when it feels like you have stuff all over the place?
Decide on one place where everything is going to live, which will help reduce decision-making.
Organize Your Digital Clutter with Tracy Hoth
Q: What are the biggest areas that business owners feel disorganized in?
Business owners often struggle with not being able to find what they need, which leads to time management issues.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Promote Yourself to CEO

What is Promote Yourself to CEO about and what kind of topics does it cover?

The show centers on practical, no-nonsense guidance for women building sustainable, profitable businesses without burning out. Episodes typically explore transitioning from solopreneur to CEO, implementing repeatable systems, and designing buffer and planning rhythms to scale with less hustle. Guests span entrepreneurship, publishing, health, and personal branding, often highlighting actionable frameworks like the Client Growth Engine, 90‑day planning, and capacity audits. The host's emphasis on lived experience—caregiving, health, and work‑life balance—along with concrete playbooks, makes it a strong fit for founders seeking durable growth, practical ops, and leadership insight. Notable strengths include a clear, repeatable framework for g... more

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Which podcasts are similar to Promote Yourself to CEO?

These podcasts share a similar audience with Promote Yourself to CEO:

1. The Amy Porterfield Show
2. Good Content with Shannon McKinstrie
3. Chill & Prosper with Denise Duffield-Thomas
4. Hello Seven Podcast
5. The Mel Robbins Podcast

How many episodes of Promote Yourself to CEO are there?

Promote Yourself to CEO launched 11 years ago and published 479 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Promote Yourself to CEO?

Recent guests on Promote Yourself to CEO include:

1. Adrienne Loker
2. Angela Foster
3. Gabi Day
4. Amanda Edgar
5. Dr. Libby Wilson
6. Libby Wilson
7. Michelle Mercurio
8. Ashley Jablow

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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