Product Marketing Starter
TianaAfter being flung into marketing and discovering product marketing along the way, I realized that a lot of people have never heard of the field or do not understand what it entails. Furthermore, along my learning journey, I read a report by PMA and discovered that there was little to no African representation! So I decided to start a podcast called Product Marketing Starter with the aim of: - Feat... more
| Publishes | Monthly | Episodes | 11 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Categories | BusinessMarketing | ||||
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Latest Episodes
"I do not think that most startups in Nigeria and even Africa have what is called Sales Enablement in place."
Do you agree? 👀
Well, those are the words of Omolara Sanni, a Product Marketing Manager at InCash, and my co-pioneer at the African... more
Hey PMStarters🚀
I'm sure by now we've established that the Product Marketing role is similar to handling a Swiss army knife because of its multifunctional complexities. Now imagine juggling several Swiss army knives at once!! Well, that's what Pro... more
Hey Folks!
We are back with Series 3 in 2023 🚀🤸
In Series 3, we'll continue to unravel PMM and deepen our understanding of the role.
Kicking us off is Fidel Nwaefulu, a Faculty member at Utiva.
Fidel shares his journey into PMM and also talks... more
For our Final episode in Series 2 of the Product Marketing Starter podcast, I had so much fun speaking with the bubbly and energetic Temilade Adelakun (AKA The Tems of Product Marketing 🎤).
Temi and I have known each other for a while now through ... more
In one of our previous episodes, Onyinyechi Nneji emphasized that PMMs and PMs working on a specific product/company need to be "5&6" (very close😊).
It is for this reason that we had James Okpare talk about WHY and HOW Product Marketing Managers C... more
Product Marketing sits at the intersection of several roles, hence there is the tendency for PMMs to be dragged into everything from Sales to Digital Marketing and Customer Support. This can be a difficult and stressful position to be in, especially ... more
Being a first-time PMM is hard enough, but what's even more challenging is being a first-time PMM at a company that never had a Product Marketing role.
Onyinyechi talks about her transition from content marketing to becoming the first Product Marke... more
Speaking with Benahili was sort of like unpacking a box full of wonder 🤗💕
Aside from her vast knowledge of Product Marketing, she has a contagious affection for the most unlikely things...listen to find out🤓
Behanili speaks about how she (kind... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #106 |  India/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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Product Marketing Starter launched 3 years ago and published 11 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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