品牌靈魂研究所
AMY品牌製作人，變現不必犧牲真實 (By Amy) 🪧《原石計畫》打磨差異化，從源頭解生意難題 🪐 歡迎來到傲嬌星球，把偏執熱愛，變市場價值 🔗 1:1 品牌定位健檢・電子報 ⤵ linktr.ee/brand.soul.lab 如果你正在思考品牌策略，或某個反覆出現卻說不清楚的問題， 歡迎和我聊聊：brand.soul.lab@gmail.com IG：www.instagram.com/brand.soul.lab/ -- Hosting provided by SoundOn
| Publishes | Weekly | Episodes | 38 | Founded | 7 months ago |
|---|---|---|---|---|---|
| Language |  ZH-TW | Number of Listeners | Categories | MarketingBusiness |
Listen to this Podcast
Latest Episodes
🪨【原石計畫】8/6 免費 品牌定位工作坊：forms.gle/LAT1ocUL9D9qoeaX7
🪐【原石計畫】1:1 品牌定位健檢：brandsoullab.netlify.app/
許多一人公司在文案上強調陪伴與專業，
顧客實際互動時卻感受到罐頭回覆的冷漠，
這種「包裝」與「體驗」的分離，就是品牌出戲的開始。
影集《1899》利用前沿虛擬棚拍攝，
服裝美術卻堅持用 19 世紀會吸水的厚重古董布料，逼出神級的沉浸體感。
本集帶你檢查三... more
🪨【原石計畫】8/6 免費 品牌定位工作坊：forms.gle/LAT1ocUL9D9qoeaX7
🪐【原石計畫】1:1 品牌定位健檢：brandsoullab.netlify.app/
本集從《玩具總動員5》與 Chanel 最新高訂秀切入， 赤裸拆解我們如何在盲目日更、模仿前輩的紅海賽道裡，走向不快樂與迷路。
當我們談論觸及率卡關與變現壓力的煎熬時， 「盲目努力，絕不等於能為結果變現」。
然而，如果把鏡頭拉向更大的市場， 為什麼多數人天天拍... more
🪐【原石計畫】1:1 品牌定位健檢：brandsoullab.netlify.app/
中年男人的崩壞，從來都不是一天造成的。
本集從熱門台劇《欠妳的那場婚禮》切入，
赤裸拆解男主角周可傑從「當紅主唱」走到「落魄中年」的逃避與迷路。
當我們談論關係裡的傷害與不負責時，
「理解男人的脆弱，絕不等於替逃避開脫」。
然而，如果把鏡頭拉向更大的市場，
為什麼多數男人一搞砸就只剩下擺爛、裝沒事與自毀？
這其實與品牌長期販賣的「身份語言」息息相關。
【本集聽點... more
🪐【原石計畫】1:1 品牌定位健檢：brandsoullab.netlify.app/
「人人都說經營個人品牌要展現『真實感』，
但這真的代表要把私生活搬上檯面、或者毫無保留的展示所有不完美嗎？」
身為顧問、獨立創業、教練、講師或策略工作者的你，
是否也常陷入糾結：不露生活顯得冰冷死板，露了生活又怕模糊專業？
這一集，我們將以指標性創業者 Kelly（TheKellyYang）為拆解對象，
聊聊「真實感」在商業世界裡的底層邏輯。
其實，受眾之所以會買單你的... more
Reviews
- 傲嬌星球人打卡
太喜歡這個傲嬌星球了～字字句句都打到心坎中，謝謝Amy打造這個星球，把我們內心面對經營個人品牌的迷茫與卡點都說出來而且還說的很清楚！
Apple Podcasts5Joanie:)
Taiwan2 months ago - Amy的聲音是上帝給的禮物
很喜歡Amy的聲音，談的內容不只有乾貨，也有情緒價值，是會讓人想繼續聽下一集的那種😇
Apple Podcasts5小光✨Taiwan3 months ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #211 |  Australia/Business/Marketing |
Apple Podcasts | #8 | Taiwan/Business/Marketing |
Apple Podcasts | #102 |  Hong Kong/Business/Marketing |
Apple Podcasts | #221 | Taiwan/Business |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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品牌靈魂研究所 launched 7 months ago and published 38 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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