品牌靈魂研究所
AMY專業個體🔛超級個體 品牌定位｜價值命名｜消費者洞察 發掘石頭的價值，陪你打磨成鑽石✨✨ 如果你正在思考品牌策略，或某個反覆出現卻說不清楚的問題， 歡迎和我聊聊：amy850228@gmail.com IG：www.instagram.com/thegirlsssswho/ -- Hosting provided by SoundOn
| Publishes | Twice weekly | Episodes | 26 | Founded | 5 months ago |
|---|---|---|---|---|---|
| Language |  ZH-TW | Number of Listeners | Categories | MarketingBusiness |
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Latest Episodes
嗨～～～歡迎來到《品牌靈魂研究所》
即將搬離住了 6.5 年的小窩。原以為難過是因為打包的繁瑣，後來才發現，真正捨不得的不是房子，是那個曾經被它溫柔接住的、碎裂的、焦慮的，卻也慢慢長大的自己。
這集節目，是一封寫給「空間」的情書。我想從這場極度私人的告別開始，回頭看那段寫下 200 多篇日記、伴隨失去與重生的日子。
同時，我也想以過去擔任室內設計品牌行銷的視角，聊聊：為什麼人買的從來不只是空間，而是對「美好成家」的想像？
當一個品牌不再只談坪數與格局，它該如何成為消費者的情緒容器，接住... more
嗨～～～歡迎來到《品牌靈魂研究所》
「人生不一定會變得比較容易，但你可以慢慢變得比較信得過自己。」
你是一個很會扛的人嗎？
習慣先接住別人的慌，再把自己的慌往後放？
本集節目從《臺灣製造》這本書出發，誠實拆解那些關於「敘事崩塌」與「焦慮」的時刻。
當我們以為安全感來自於「可控」，其實最高級的安全感是「重建感」。
無論是個人品牌還是全球企業（如 Dove），最高階的心理戰不再是追求完美，是如何陪伴受眾在被標準摧毀後，一點一滴把生活撿回來。
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以上內容為個人觀察與理解... more
【4月限額免費】個人品牌定位工作坊
✨ 如果你在經營個人品牌時，也卡在「很專業，卻介紹不好自己」的困境，歡迎來參與艾咪的實驗計畫：
• 4/14 (二) 晚上｜線上分享會 《為什麼很專業，卻介紹不好自己？》
• 4/25 (六) 下午｜台中實體工作坊 從價值觀出發，找到你的個人品牌定位
📢 報名方式： 名額有限，請直接私訊 [品牌靈魂研究所] IG 了解活動詳情＋領取報名連結！
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嗨～～～歡迎來到《品牌靈魂研究所》
「明明休息了，為什麼週一醒來還是好累？」
這不是... more
嗨～～～歡迎來到《品牌靈魂研究所》
「如果沒人給我回饋，我的影響力還存在嗎？」
在電影《怪奇孤兒院》中，主角 Jacob 擁有能看見隱形怪物的異能。這份能力最初讓他顯得與世界格格不入，甚至像是一場詛咒。
在這集節目中，我將分享第一場「品牌定位工作坊」帶給我的啟發：
• 天賦的開箱： 為什麼「看見核心」的能力，在尚未轉化為價值前，會讓你吸入過量的「情緒二手菸」？
• 影響力的兩場掙扎： 為什麼我們在工作中追求擴張，在生活中卻想躲起來？解析影響力焦慮背後的「反射鏡模式」。
• 重新定義... more
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #29 |  Taiwan/Business/Marketing |
Apple Podcasts | #74 |  Hong Kong/Business/Marketing |
Apple Podcasts | #193 |  Indonesia/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
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品牌靈魂研究所 launched 5 months ago and published 26 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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