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Physics of Gamification

Hakan Uzer

What if physics could explain user behavior? Physics of Gamification connects classic physics laws with modern gamification mechanics — to reveal how people engage, act, and stay motivated. Hosted by Hakan Uzer, this is where science meets behavior design.

PublishesWeeklyEpisodes33Founded9 months ago
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Social SciencesScience

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Latest Episodes

In physics, "Latent Heat" is the energy absorbed by a substance to change its state (like ice turning to water) without any rise in temperature. To an observer, it looks like nothing is happening. To the physicist, it's the most energetic phase of th... more

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Is your engagement strategy too predictable? In this episode, we dive into the microscopic world of Brownian Motion to discover how random collisions drive sustained movement.

* The Physics: What Robert Brown’s 1827 discovery teaches us about human... more

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In this episode, we explore why adding more "gravity" to a stalled system is a physics violation. If your users are coasting, doubling the points won't make them go faster—it just makes the system more inefficient.

* The Law: How Terminal Velocity ... more

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Most gamification strategies are batteries: they store energy, release it once, and die. To build a system that grows on its own, you need to build a reactor.

In this episode, we use nuclear physics to explain why most "viral" features fail. We brea... more

Mechanical Advantage: Reward Efficiency Over Effort

In this episode, we explore lever principles and how smart design rewards efficient, high-impact actions rather than brute effort. Learn how to build systems where small, intelligent moves create b... more

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Light bends when it moves between different environments—air, water, glass.

Motivation does the same.

In this episode, Hakan Uzer explores how context can make simple tasks feel harder than they are, and why many engagement problems aren’t about us... more

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Quantum superposition offers a useful lens for understanding human motivation. Instead of assigning a single label—top performer, slow performer, helper, learner—systems work better when they allow these identities to coexist. In this episode, Hakan ... more

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Centripetal Force: Keeping Users in the Loop

In this episode of Physics of Gamification, hosted by Hakan Uzer, co-founder of Motivacraft, we explore how systems maintain engagement through inward pull — the centripetal force of motivation. Learn how... more

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Physics of Gamification launched 9 months ago and published 33 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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