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Personal Injury Marketing Minute

optimizemyfirm.com
Personal Injury Law
Artificial Intelligence
Pilma
Personal Injury
Law Firms
Impaired Driving
Private Equity
Marketing
Optimize My Firm
Branding
Corporate Culture
Pilmma
Intake Process
Personal Injury Marketing
Managed Service Organization (MSO)
Hospitality
Catastrophic Injury
Marketing Strategy
Insurance Companies
Access To Justice

The Personal Injury Marketing Minute is a podcast dedicated to marketing personal injury law firms online. It is produced by optimizemyfirm.com.

PublishesTwice weeklyEpisodes12Founded6 years ago
Number of ListenersCategory
Business

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Artwork for Personal Injury Marketing Minute

Latest Episodes

In this episode of the Personal Injury Marketing Minute, host Lindsey Busfield is joined by Aura Taylor, founder of the Taylor Law Firm in Atlanta, to discuss how female lawyers can identify unhealthy workplace cultures and make informed career decis... more

YouTube

In this episode of the Personal Injury Marketing Minute, host Lindsey Busfield is joined by Anthony Bux, Vice President of Legal Solutions at Sanguine Strategic Advisors. With over 20 years of experience in legal marketing and operations, Anthony sha... more

YouTube

In this episode of Personal Injury Marketing Minute, host Lindsey Busfield sits down with Ed Levy, founder and CEO of Edventure Promotions and creator of the I Love My PI Lawyer Program. They delve into the often-overlooked potential of leveraging pa... more

YouTube

In this episode of the Personal Injury Marketing Minute, host Lindsey Busfield welcomes Brandt Bodamer, founder and CEO of Adduro, to discuss the complexities of streaming advertising for law firms. Brandt shares insights into the challenges of trans... more

YouTube

Key Facts

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Recent Guests

Aura Taylor
Founder of the Taylor Law Firm in Atlanta, policy limit queen
Taylor Law Firm, Atlanta
Episode: How Female Lawyers Can Identify Toxic Work Environments And Protect Their Careers – PIMM 158
Anthony Bux
Vice President of Legal Solutions at Sanguine Strategic Advisors
Sanguine Strategic Advisors
Episode: Only Chase Leads Worth Chasing (Attracting Qualified Leads) - PIMM 157
Ed Levy
Founder and CEO of Edventure Promotions, creator of I Love My PI Lawyer program
Edventure Promotions / I Love My PI Lawyer
Episode: Unpacking the Power of Previous Clients – PIMM 156
Brandt Bodamer
Founder and CEO of Adurro
Adurro
Episode: How Ad Agencies Cook the Books – PIMM 155
Brian LaCien
Founding partner, Smith LaCien LLP, Chicago
Smith LaCien LLP
Episode: Rapid Integration of AI for Case Management and Analysis – PIMM 154
Ron Desi
Founder of Growth Vids, professional spokesperson for on-camera content
Growth Vids
Episode: How Personal Injury Lawyers Should Be Using YouTube – PIMM 153
Sarah Walton
Business strategist, coach, founder of Sarah Walton Coaching
Sarah Walton Coaching
Episode: What Personal Injury Law Firms Can Learn From High-Capacity Women Leaders – PIMM 152
Tim McKey
CEO of Vista Consulting
Vista Consulting
Episode: MSOs, Your Market, And Your Choice – PIMM 151
Gary Falkowitz
Co-founder of Capture Now and intake/conversion expert
Capture Now
Episode: First Step: Triage | Baby Steps Into AI Intake – PIMM 150

Host

Lindsey Busfield
Host of Personal Injury Marketing Minute; marketing and growth expert at Optimize My Firm

Reviews

4.6 out of 5 stars from 11 ratings
  • The good episodes are great. They truly want personal injury lawyers to grow their practice. If you market any type of law firm this is mandatory listening.

    Podchaser
    5
    omflsa03
    3 years ago
  • The Personal Injury Marketing Minute goes over many topics that aren’t talked about in other places. Law firms need help in these areas to be successful. Great information from experts to help lawyers protect and expand their reach.

    Audible
    5
    Scott on a Mountain
    United States4 years ago
  • Every Law Firm can benefit from these topics.

    The Personal Injury Marketing Minute goes over many topics that aren’t talked about in other places. Law firms need help in these areas to be successful. Great information from experts to help lawyers protect and expand their reach.

    Audible
    5
    Scott on a Mountain
    United States4 years ago
  • For law firms big and small

    This podcasts provides answers to questions that not a lot of resources talk about and yet law firms big and small all run into these issues. A concise and helpful podcast.

    Apple Podcasts
    5
    Close Listener 7
    United States4 years ago
  • Insightful for Marketers

    This is a fantastic listen for anyone in the insights field. I always feel like I’m in a silo in this world, and hearing from industry experts facing the same challenges as me is so refreshing. And as far as industry experience.This podcast brings fresh ideas on market research, insights and user research from top minds in the industry. Download and subscribe, you will benefit immensely.

    Apple Podcasts
    5
    ,,SMITH,,
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Strong mix of tactical tips and strategic framing for agency marketers
Guests bring practical, real-world guidance rather than theory
Clear, actionable insights for PI marketing and growth
Consistently current with AI and digital marketing trends for law firms

Talking Points

Recent interactions between the hosts and their guests.

How Female Lawyers Can Identify Toxic Work Environments And Protect Their Careers – PIMM 158
Q: How can a candidate assess culture during the interview process?
Ask about culture, turnover, exit interviews, and how grievances are handled to gauge whether the firm has structured processes and a healthy environment.
How Female Lawyers Can Identify Toxic Work Environments And Protect Their Careers – PIMM 158
Q: What steps should an attorney take if they suspect toxicity in their firm?
Observe carefully, gather concrete examples, talk to HR with specific details, and avoid engaging in gossip or taking sides; pursue formal channels to request an investigation.
How Female Lawyers Can Identify Toxic Work Environments And Protect Their Careers – PIMM 158
Q: What is the difference between a toxic environment and a demanding but healthy one?
Aura explains that toxic environments create anxiety and a persistent sense of unease, whereas a demanding workplace can have a clear game plan and still feel manageable and fair.
Unpacking the Power of Previous Clients – PIMM 156
Q: What gifts do you see as having the best ROI and being as effective as possible in creating and curating these messages?
Ed describes a range of gifts from glassware to blankets, the importance of matching gifts to the firm's culture, and the role of thoughtful packaging and messaging in boosting perceived value and ROI.
Unpacking the Power of Previous Clients – PIMM 156
Q: But for those who aren't familiar with you, tell me a little bit about yourself, about the I Love My PI Lawyer program, and about Edventure Promotions.
Ed explains his background, how Edventure Promotions started in the PI space, and how the I Love My PI Lawyer program helps firms turn positive client experiences into ongoing referrals and relationships.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Personal Injury Marketing Minute

What is Personal Injury Marketing Minute about and what kind of topics does it cover?

The show centers on marketing for personal injury practices, mixing practical tactics with strategic growth conversations. Across episodes, guests range from video marketing and AI-driven intake to branding, verticals, and the economics of law firm growth, with a strong emphasis on measurable outcomes, regional targeting, and scaling a practice without losing client focus. The format tends to blend hands-on tips (cadence, scripting, SEO, AI tools) with big-picture topics like leadership, operations, and branding strategy. A standout trait is its frequent collaboration with practitioners, marketers, and legal tech experts who offer actionable, real-world guidance for firms of various sizes.

Noteworthy is the consistent focus on using AI and... more

Where can I find podcast stats for Personal Injury Marketing Minute?

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How many listeners does Personal Injury Marketing Minute get?

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To see how many followers or subscribers Personal Injury Marketing Minute has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Personal Injury Marketing Minute?

These podcasts share a similar audience with Personal Injury Marketing Minute:

1. Personal Injury Mastermind w/ Chris Dreyer
2. Grow Your Law Firm
3. The Rainmaking Podcast

How many episodes of Personal Injury Marketing Minute are there?

Personal Injury Marketing Minute launched 6 years ago and published 12 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Personal Injury Marketing Minute?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Personal Injury Marketing Minute?

Recent guests on Personal Injury Marketing Minute include:

1. Aura Taylor
2. Anthony Bux
3. Ed Levy
4. Brandt Bodamer
5. Brian LaCien
6. Ron Desi
7. Sarah Walton
8. Tim McKey

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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