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Artwork for Paul Green's MSP Marketing Podcast

Paul Green's MSP Marketing Podcast

Paul Green's MSP Marketing Edge
Managed Service Providers
MSP Marketing
Business Growth
Cybersecurity
Sales Strategies
Linkedin
Systemization
Content Marketing
Intent Data Marketing
Email Marketing
Website Structure
Online Reviews
Digital Marketing
Transparency In Pricing
B2B Prospects
SEO
Client Relationships
Lead Generating Techniques
Client Feedback
Sales Process

Welcome to Paul Green's MSP Marketing Podcast. If you're a Managed Service Provider (MSP) and want to improve your marketing & grow your business, this is the show for you. It's out every Tuesday on your favorite podcast platform. Since launching in 2019, this has become the world's most listened to podcast about MSP marketing. Host Paul Green is the world's go to MSP marketing expert, and the fou... more

PublishesWeeklyEpisodes314Founded6 years ago
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MarketingTechnologyBusiness

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Artwork for Paul Green's MSP Marketing Podcast

Latest Episodes

The podcast powered by the MSP Marketing Edge

Welcome to Episode 312 of the MSP Marketing Podcast with me, Paul Green. This week…

• Why being the cheapest MSP is a bad strategy: If your marketing strategy is to be the cheapest MSP around, what you’... more

The podcast powered by the MSP Marketing Edge

Welcome to Episode 311 of the MSP Marketing Podcast with me, Paul Green. This week…

• Is your MSP wasting time on marketing?: Here’s a tactic that all pro marketers use, yet very few MSPs are even aware... more

The podcast powered by the MSP Marketing Edge

Welcome to Episode 310 of the MSP Marketing Podcast with me, Paul Green. This week…

• MSPs: This simple upsell generates new MRR AND boosts retention: This is something that almost every single client w... more

The podcast powered by the MSP Marketing Edge

Welcome to Episode 309 of the MSP Marketing Podcast with me, Paul Green. This week…

• Do marketing you can’t automate or scale: In the early days of trying out new marketing, you can’t always jump strai... more

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Recent Guests

Eric Smith
President and COO of Incremental Media, a marketing agency specializing in offline marketing strategies
Incremental Media
Episode: Is your MSP wasting time on marketing?
Mike Montague
Founder of Avenue9, an AI marketing agency
Avenue9
Episode: MSPs: This simple upsell generates new MRR AND boosts retention
Will Seabrook
CEO and founder of LightTouch Media Group
LightTouch Media Group
Episode: Do marketing you can't automate or scale
Peter Bell
CEO and co-founder of Technoglobal.
Technoglobal
Episode: The 3 big reasons your best technicians might leave you
Jake Tilapik
Marketing expert and agency owner
Finch
Episode: MSPs: Stop using this 2008 marketing tactic
Nicola Moss
Owner of the Fractional Marketeer, with 20 years of marketing experience in the MSP sector.
Fractional Marketeer
Episode: Your MSP should AVOID these AI tools
Monica Ozorok
Owner of Mozorok Consulting, specializes in helping MSPs with operations
Mozorok Consulting
Episode: Is on-site support a competitive advantage?
Chris Persaud
CEO and co-founder of SalesMessage, an SMS marketing platform
SalesMessage
Episode: 3 big pricing mistakes that kill MSPs’ sales
Geoffrey Newton
Co-founder of SIFTAI, former MSP marketer with 18 years of experience.
SIFTAI
Episode: How to market your MSP to accountants

Host

Paul Green
Host of the MSP Marketing Podcast, providing expert insights and practical advice for Managed Service Providers to enhance their marketing and grow their businesses. He encourages interaction and feedback from listeners, emphasizing the importance of community in navigating the challenges of the MSP market.

Reviews

4.9 out of 5 stars from 53 ratings
  • The definitive marketing podcast for MSPs!

    I had a great time on Paul's podcast talking about marketing for MSPs. Paul is an excellent host helping me feel at ease and walking me through the process, and the questions we had and conversation that ensued showed that he is a true expert at his craft, both in MSP marketing and as a podcast host! Highly recommended!

    Apple Podcasts
    5
    Neal Schaffer
    United States9 months ago
  • A great pod for MSPs

    Definitely a good listen and VERY worth it... especially if you're an MSP struggling to stand out from your competitors. Paul does a great job unpacking the marketing problems faced by most MSPs. His tips, tricks, and advice is great, and some of the messaging and positioning tactics apply across other fields and industries as well. The episode format keeps it moving, and Paul's personality really comes through.

    Apple Podcasts
    5
    Dallas Amsden
    United Statesa year ago
  • Unlocking LinkedIn's Potential for MSPs

    Episode 209 of Paul Green's MSP Marketing Podcast with guest Jim Haney illuminated a lesser-known LinkedIn tool poised to revolutionize MSP marketing. The discussion extended beyond just tools, delving into strategic personality-driven marketing and its significant impact on customer engagement and lead generation, making it an invaluable listen for MSP professionals seeking an edge in a competitive market.

    Apple Podcasts
    5
    I value the unique angle
    Austria2 years ago
  • Paul is making such a big impact on MSP business. I really enjoy listening to the ideas, and guests.

    Audible
    5
    Toby
    United States2 years ago
  • Absolutely Great!

    Paul is making such a big impact on MSP business. I really enjoy listening to the ideas, and guests.

    Audible
    5
    Toby
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guest experts add depth to discussions, offering real-world experiences that resonate with the target audience.
The engaging host, Paul Green, is praised for his ability to make complex topics accessible and relatable for his audience.
Listeners value the practical insights and actionable marketing strategies shared, which are specially tailored for Managed Service Providers.
Overall, the episode formats are dynamic and keep listeners engaged with a mix of interviews and expert advice.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#159
New Zealand/Technology
Apple Podcasts
#215
Colombia/Technology

Talking Points

Recent interactions between the hosts and their guests.

Is your MSP wasting time on marketing?
Q: What's the best piece of direct mail or the best kind of offline marketing thing that you've ever seen?
Omaha Steaks sends a great direct mail piece with an eye-catching image and offer that stands out in the mailbox.
Is your MSP wasting time on marketing?
Q: What kind of marketing tactics are we talking about?
We're talking about offline marketing, which includes things like direct mail and package inserts.
MSPs: This simple upsell generates new MRR AND boosts retention
Q: How can MSPs use AI tools for marketing effectively?
MSPs can enhance their marketing by using AI tools to better tell their stories, create engaging content, and improve client interaction.
Do marketing you can't automate or scale
Q: If you were to own an MSP and wanted to use video for communication, where would you start?
Will advises starting with low-hanging fruit services, focusing on the most lucrative or profitable offering to gain clients and build trust.
Do marketing you can't automate or scale
Q: How have you seen explainer videos change over the years?
Will discusses how explainer videos have evolved with the rise of different platforms and emphasizes the importance of understanding the audience for effective engagement.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Paul Green's MSP Marketing Podcast

What is Paul Green's MSP Marketing Podcast about and what kind of topics does it cover?

Content focuses on marketing strategies for Managed Service Providers (MSPs), offering actionable insights tailored to their unique challenges. Topics frequently explored include effective client engagement through digital marketing, lead generation techniques, and the importance of understanding client needs. Industry-specific advice helps MSPs navigate a competitive landscape and adapt to emerging trends like cybersecurity and digital transformation. Interviews with experienced guests provide diverse perspectives on successful business practices, empowering listeners to enhance their marketing efforts and operational efficiency. The podcast aims to equip MSPs with the principles necessary for growth, profitability, and staying ahead in th... more

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How many listeners does Paul Green's MSP Marketing Podcast get?

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Which podcasts are similar to Paul Green's MSP Marketing Podcast?

These podcasts share a similar audience with Paul Green's MSP Marketing Podcast:

1. No Fluff MSP Marketing
2. The IT Experts Podcast
3. MSP Business School
4. The MSP Sales Podcast
5. All Things MSP

How many episodes of Paul Green's MSP Marketing Podcast are there?

Paul Green's MSP Marketing Podcast launched 6 years ago and published 314 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Paul Green's MSP Marketing Podcast?

Recent guests on Paul Green's MSP Marketing Podcast include:

1. Eric Smith
2. Mike Montague
3. Will Seabrook
4. Peter Bell
5. Jake Tilapik
6. Nicola Moss
7. Monica Ozorok
8. Chris Persaud

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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