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Paul Green's MSP Marketing Podcast

Paul Green's MSP Marketing Edge
Managed Service Providers
Marketing Strategies
Lead Generation
MSP Marketing
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Email Marketing
Marketing
Managed Service Provider
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Content Marketing
Social Proof
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Msps
SEO
Client Retention
Client Relationships

Welcome to Paul Green's MSP Marketing Podcast. If you're a Managed Service Provider (MSP) and want to improve your marketing & grow your business, this is the show for you. It's out every Tuesday on your favorite podcast platform. Since launching in 2019, this has become the world's most listened to podcast about MSP marketing. Host Paul Green is the world's go to MSP marketing expert, and the fou... more

PublishesWeeklyEpisodes339Founded7 years ago
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MarketingTechnologyBusiness

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Artwork for Paul Green's MSP Marketing Podcast

Latest Episodes

Should your MSP fire a client? It’s a question almost no one asks aloud, but a lot of MSP owners think about it privately… this is what you need to know. Also this week, analogies to help any prospect understand complex tech issues, and how this guy ... more

Here are seven ways you can drive more qualified traffic to your MSP’s website… not vanity visitors or random clicks, but people who are genuinely more likely to start a sales conversation with you. Also this week, reasons to add a price estimator to... more

Learn how to collect social proof obsessively and build it into your marketing to attract new clients. Also this week, why every MSP needs a dispatcher, and how to get vendors to pay for your marketing.

Welcome to Episode 334 of the MSP Marketing Po... more

YouTube

Let’s look at how to market your MSP to manufacturers and whether this vertical is even right for you. Also this week, good/better/best pricing for MSPs, and how this 40 technician strong MSP wins clients.

Welcome to Episode 333 of the MSP Marketing... more

Key Facts

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Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

MSP Business School
MSP Business SchoolMSP Business School
The MSP Sales Podcast
The MSP Sales PodcastBrian Gillette
All Things MSP
All Things MSPJustin Esgar and Eric Anthony

Recent Guests

Laura Johns
Founder and CEO of The Business Growers and Marketing Operations and Legeneration Company
The Business Growers
Episode: Turn Your MSP's Existing Clients Into Lead Magnets
Dorota Ulkovska
Director of Client Services
Accurate Networks
Episode: How To Market Your MSP To Manufacturers
Eric Brotman
Chairman and Chief Growth Officer, BFG Financial Advisors
BFG Financial Advisors
Episode: How MSPs delight clients for FREE
Paul Croker
Founder of 404 Stress Not Found
404 Stress Not Found
Episode: MSPs: How to get help if you're struggling
Kyle Bailey
Marketing expert specializing in home services, outside the MSP channel
Front Burner Marketing
Episode: Why prospects price shop MSPs (& how to end it forever)
Sean Walsh
CEO of Encore Strategic
Encore Strategic
Episode: Marketing tasks MSP owners should NEVER touch
Earl Foote
Founder and CEO of Nexus IT
Nexus IT
Episode: The most common MSP marketing mistake
Alex Bacon
Founder of Bright Keel AI and expert in marketing and AI for MSPs
Bright Keel AI
Episode: No vertical for your MSP? That's a mistake
Vance Morris
Customer experience strategist with a background in Disney operations
Episode: MSPs: Never be ignored on LinkedIn, again

Host

Paul Green
Host of MSP Marketing Podcast (focused on MSP growth, marketing, and profitability)

Reviews

4.9 out of 5 stars from 56 ratings
  • The definitive marketing podcast for MSPs!

    I had a great time on Paul's podcast talking about marketing for MSPs. Paul is an excellent host helping me feel at ease and walking me through the process, and the questions we had and conversation that ensued showed that he is a true expert at his craft, both in MSP marketing and as a podcast host! Highly recommended!

    Apple Podcasts
    5
    Neal Schaffer
    United Statesa year ago
  • A great pod for MSPs

    Definitely a good listen and VERY worth it... especially if you're an MSP struggling to stand out from your competitors. Paul does a great job unpacking the marketing problems faced by most MSPs. His tips, tricks, and advice is great, and some of the messaging and positioning tactics apply across other fields and industries as well. The episode format keeps it moving, and Paul's personality really comes through.

    Apple Podcasts
    5
    Dallas Amsden
    United States2 years ago
  • Unlocking LinkedIn's Potential for MSPs

    Episode 209 of Paul Green's MSP Marketing Podcast with guest Jim Haney illuminated a lesser-known LinkedIn tool poised to revolutionize MSP marketing. The discussion extended beyond just tools, delving into strategic personality-driven marketing and its significant impact on customer engagement and lead generation, making it an invaluable listen for MSP professionals seeking an edge in a competitive market.

    Apple Podcasts
    5
    I value the unique angle
    Austria2 years ago
  • Paul is making such a big impact on MSP business. I really enjoy listening to the ideas, and guests.

    Audible
    5
    Toby
    United States3 years ago
  • Absolutely Great!

    Paul is making such a big impact on MSP business. I really enjoy listening to the ideas, and guests.

    Audible
    5
    Toby
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show is consistently helpful for MSPs seeking to stand out and scale.
The host's mix of humor and practical guidance keeps episodes engaging and valuable.
The host is a skilled facilitator who draws out actionable MSP marketing insights.
Guests are described as insightful and well-chosen for the MSP community.
Listeners praise practical tips that translate to real growth in client acquisition and revenue.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#186
Australia/Technology

Talking Points

Recent interactions between the hosts and their guests.

MSPs: How to get help if you're struggling
Q: What should employees who don't have direct control over work do if they notice a colleague struggling?
Share concerns discreetly with HR or leadership, use the organization's confidential channels, and connect with the 404 Stress Not Found community for guidance and support.
MSPs: How to get help if you're struggling
Q: If MSP owners think someone on their team might be struggling, what should they do?
Reach out with confidentiality and empathy, encourage conversation, and direct them to the free online platform while following up via LinkedIn or the website for support, with an emphasis on creating a safe space.
The most common MSP marketing mistake
Q: What are the factors that affect the valuation of an MSP?
Factors include revenue, EBITDA, client retention, quality of the client book, and operational metrics.
No vertical for your MSP? That's a mistake
Q: How can you help MSPs with the opportunities in AI?
I can bridge the gap between customers who are interested but uncertain about AI and the MSPs who can deliver that capability.
MSPs: Never be ignored on LinkedIn, again
Q: How can MSPs improve their customer retention?
By delivering great customer experience and regularly reminding customers of their value to avoid being forgotten, especially in competitive markets.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Paul Green's MSP Marketing Podcast

What is Paul Green's MSP Marketing Podcast about and what kind of topics does it cover?

This show targets Managed Service Providers looking to grow their marketing, acquire more clients, and increase MRR profitability. Episodes center on practical MSP marketing tactics, pricing psychology, service differentiation, and scale-led growth, often featuring outside-the-channel experts, sales leaders, and MSP owners sharing actionable strategies. Noteworthy are tactical frameworks, real-world case studies, and guest insights that blend marketing, sales, and operations to improve client acquisition and retention. The format typically combines concise coaching with candid industry commentary, making it a valuable resource for listeners seeking measurable improvements in growth and profitability.

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Which podcasts are similar to Paul Green's MSP Marketing Podcast?

These podcasts share a similar audience with Paul Green's MSP Marketing Podcast:

1. No Fluff MSP Marketing
2. The IT Experts Podcast
3. MSP Business School
4. The MSP Sales Podcast
5. All Things MSP

How many episodes of Paul Green's MSP Marketing Podcast are there?

Paul Green's MSP Marketing Podcast launched 7 years ago and published 339 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Paul Green's MSP Marketing Podcast?

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What guests have appeared on Paul Green's MSP Marketing Podcast?

Recent guests on Paul Green's MSP Marketing Podcast include:

1. Laura Johns
2. Dorota Ulkovska
3. Eric Brotman
4. Paul Croker
5. Kyle Bailey
6. Sean Walsh
7. Earl Foote
8. Alex Bacon

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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