Rephonic
Artwork for Media Roundtable

Media Roundtable

PodcastOne
Podcasting
Audio Advertising
Youtube
Podcast Advertising
Advertising
Brand Safety
Spotify
Audience Engagement
Oxford Road
Chief Audio Officer Summit
Sonic Branding
Mental Health
Serial
Radio
Artificial Intelligence
Podcasting Industry
Measurement Standards
Podcasts
Podcast Movement Evolutions
Video

The Media Roundtable isn’t just another industry podcast; it’s an open lab where the sharpest minds in podcasting, advertising, and media break down the forces shaping the audio and creator media landscape—and reconstruct them in real time.

We created this show in service of brand marketers responsible for making audio and creator media campaigns not just sound good, but drive results. For many b... more

PublishesWeeklyEpisodes268Founded6 years ago
Number of ListenersCategory
Business

Listen to this Podcast

Artwork for Media Roundtable

Latest Episodes

Podcasting can be a lucrative advertising platform for brands. But the medium is still relatively new and distinct from traditional media, so marketers tend to get intimidated by it. Luckily, some of Oxford Road’s brightest minds have come together t... more

In a twist, Dan Granger (CEO & Founder, Oxford Road) takes a break from Media Roundtable to guest- star on the award-winning show podCast411. Host Rob Walch interviews Dan about the specialist advantage, why better info wins, the key to building indu... more

For more than a year now, the Alliance for Measurement in Podcasting, or AMP, has been working to create new frameworks for podcast measurement. In this week’s Media Roundtable, we’re announcing some of our latest findings.

Dan Granger (CEO & Founde... more

If your phone is full of podcast episodes you’ve never actually played, you know a download isn’t the same as an impression. So how can marketers figure out who’s really tuning in, and who’s tuning out? This week’s Media Roundtable discussion has you... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Podnews Weekly Review
Podnews Weekly ReviewJames Cridland and Sam Sethi

Recent Guests

Rob Walch
Seasoned podcaster and commentator on Podcast 411
Podcast 411/Libsyn era expert
Episode: The Bridge-Building Business: Dan Goes Inside the Podcaster's Studio on podCast411
Dan Misener
Co-founder of Bumper
Bumper
Episode: Podcast’s Next $1B Starts with Better Data - Dan Misener Unveils the Bumper Score
Shira Lazar
Founder and CEO of What's Trending and Creators for Mental Health; co-architect of the Creator Bill of Rights
What's Trending; Creators for Mental Health; Creator Bill of Rights
Episode: Mental Health, a Bill of Rights, Fair Labor: How Shira Lazar is Helping to Organize the Creator Economy
Rahul Sabnis
President and Chief Creative Officer of iHeart Media
iHeart Media
Episode: Ad Infinitum S4E02: Guaranteed Human with Rahul Sabnis on AI, Trust & the Future of Audio
Mosheh Oinounou
Media executive, founder of Mo News
Mo News
Episode: Mosheh Oinounou’s Best Move: Leaving Legacy Media to Restore Trust in News
Jason Calacanis
Founder of This Week in Startups, co-host of All In
This Week in Startups / All In
Episode: Authenticity Tops AI: Predicting Podcasting’s Future with Jason Calacanis
Gladwell Mwangi
Head of paid media enablement at Whole Foods
Whole Foods (Amazon)
Episode: The Guaranteed Human In An Artificial World: How Leaders from Whole Foods, and GoodRX, Libsyn, and iHeartPodcasts Collaborate with AI
Brendan Monaghan
Leader at Libsyn, former Megaphone executive
Libsyn
Episode: The Guaranteed Human In An Artificial World: How Leaders from Whole Foods, and GoodRX, Libsyn, and iHeartPodcasts Collaborate with AI
Richard Case
VP of Growth Marketing at GoodRX
GoodRX
Episode: The Guaranteed Human In An Artificial World: How Leaders from Whole Foods, and GoodRX, Libsyn, and iHeartPodcasts Collaborate with AI

Host

Dan Granger
Host of Media Roundtable, focused on advertising, measurement, and industry evolution

Reviews

4.3 out of 5 stars from 40 ratings
  • Ads that almost caused me to turn off the podcast because I don't want to listen to this trash

    Came over to give you 1 star JUST BECAUSE of that ad. You should be ashamed.

    Apple Podcasts
    1
    boyfromthedwarf9
    United States9 months ago
  • Revised

    Sounds like they’re trying to kill RSS now. Not good.

    Revised: this show is platforming / championing people who dangerously attack and harass vulnerable people online.

    Also, they are “influencing” the industry to aggressively blur ad content with editorial content, as they themselves do. This is unethical and shortsighted.

    Former: The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all... more

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Revised

    Revised: this show is platforming / championing people who dangerously attack and harass vulnerable people online.

    Also, they are “influencing” the industry to aggressively blur ad content with editorial content, as they themselves do. This is unethical and shortsighted.

    Former: The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all the round table discussion guests, and then the pre-rec... more

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Revised

    Revised: this show is platforming people who dangerously attack and harass vulnerable people online.

    Former: The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all the round table discussion guests, and then the pre-recorded ads.

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Top Three PAP

    The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all the round table discussion guests, and then the pre-recorded ads.

    Apple Podcasts
    4
    ~ Violet ~
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners value actionable industry insights and real-world measurement discussions.
Overall, the show is praised for depth on indie creator partnerships and brand strategy.
Some listeners feel the format or ads disrupt the flow, citing concerns about balance and audio quality.

Talking Points

Recent interactions between the hosts and their guests.

Why Podcasting's Numbers Don't Add Up with Pete Birsinger (CEO & Founder of Podscribe)
Q: How will this affect publishers and advertisers financially in the near term?
There will be short-term bumps and negotiations, but over the longer term, a consistent standard should reduce confusion, enable better planning tools, and increase advertiser confidence and spend in podcasting.
Why Podcasting's Numbers Don't Add Up with Pete Birsinger (CEO & Founder of Podscribe)
Q: Can you summarize the core change in definitions that the AMP task force landed on?
Shift from download-based metrics to consumption-based metrics (a 30-second consumption threshold for a play), and unification of definitions across platforms to ensure apples-to-apples comparisons.
Why Podcasting's Numbers Don't Add Up with Pete Birsinger (CEO & Founder of Podscribe)
Q: What led you to be part of the AMP-driven standardization effort, and how do you see adoption playing out?
The team joined to help reduce the ambiguity around exposure and to align across platforms; adoption requires participation from platforms like Spotify and ongoing industry collaboration to minimize shocks and provide market guidance.
Why Podcasting's Numbers Don't Add Up with Pete Birsinger (CEO & Founder of Podscribe)
Q: Pete, how does Podscribe approach attribution in a world with imperfect signals?
Podscribe emphasizes attribution on top of data signals, recognizing that input quality drives output quality; the more accurate the input signals, the more credible the attribution results for advertisers.
The Guaranteed Human In An Artificial World: How Leaders from Whole Foods, and GoodRX, Libsyn, and iHeartPodcasts Collaborate with AI
Q: How have your companies changed in the last few years with respect to AI?
Each company describes a mix of AI-driven efficiencies and a continued emphasis on human-centered storytelling, with examples ranging from workflow automation and audience insights to AI-assisted pricing and content personalization.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Media Roundtable

What is Media Roundtable about and what kind of topics does it cover?

This show centers on the business of audio, advertising, and creator media, with a focus on practical insights for brands and agencies. Episodes often explore measurement standards, brand safety, independent creator partnerships, and the evolving economics of podcast advertising, while highlighting real-world case studies from platforms, networks, and indie creators. A standout is the emphasis on transparency and trust in the trust economy for audio, plus ongoing industry initiatives like AMP and creator-focused collaborations that shape how brands invest in podcasts.

Listeners are likely marketing and media professionals who want actionable guidance on attribution, platform dynamics, and authentic brand integration in audio and creator ec... more

Where can I find podcast stats for Media Roundtable?

Rephonic provides a wide range of podcast stats for Media Roundtable. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Media Roundtable and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Media Roundtable get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Media Roundtable, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Media Roundtable?

Rephonic provides comprehensive predictive audience data for Media Roundtable, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Media Roundtable have?

To see how many followers or subscribers Media Roundtable has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Media Roundtable?

These podcasts share a similar audience with Media Roundtable:

1. New Media Show (Audio)
2. Podnews Weekly Review
3. All-In with Chamath, Jason, Sacks & Friedberg

How many episodes of Media Roundtable are there?

Media Roundtable launched 6 years ago and published 268 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Media Roundtable?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Media Roundtable?

Rephonic pulls ratings and reviews for Media Roundtable from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Media Roundtable?

Rephonic provides full transcripts for episodes of Media Roundtable. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Media Roundtable?

Recent guests on Media Roundtable include:

1. Rob Walch
2. Dan Misener
3. Shira Lazar
4. Rahul Sabnis
5. Mosheh Oinounou
6. Jason Calacanis
7. Gladwell Mwangi
8. Brendan Monaghan

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days