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Media Roundtable

PodcastOne
Audio Advertising
Podcasting
Brand Safety
Podcast Advertising
Sonic Branding
Audio Marketing
Host-Read Ads
Mental Health
Audience Engagement
Monetization
Rhapsody Voices
Podload
Betterhelp
Audio Chuck
Podcast Movement
Marketing Strategies
Digital Advertising
Digital Media
Magellan.ai
Influencer Marketing

The Media Roundtable isn’t just another industry podcast; it’s an open lab where the sharpest minds in podcasting, advertising, and media break down the forces shaping the audio landscape—and reconstruct them in real time.

We created this show in service of the Chief Audio Officer: the marketer responsible for making audio campaigns not just sound good, but drive results. For many brands, audio a... more

PublishesWeeklyEpisodes249Founded6 years ago
Number of ListenersCategory
Business

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Artwork for Media Roundtable

Latest Episodes

A king who forged an empire. The birth of an upstart prince. A battle for control. It’s not the new Game of Thrones, it’s a historical dive into the rise of audio, from the early days of radio to the explosion of podcasts and beyond.

The world’s onl... more

When do ads build trust and when do they break it? That’s the question at the center of this week’s Media Roundtable: Industry Edition.

Stew Redwine (Executive Creative Director, Oxford Road) is joined by Oxford Road experts Jillian Garner (Account ... more

Imagine you’re the best at what you do… and you didn’t realize it until now.

In a creator spotlight episode of Media Roundtable: Special Edition, Dan Granger (CEO & Founder, Oxford Road) welcomes Gina Ryan (Host of The Anxiety Coaches Podcast).

Gin... more

What happens when a podcasting powerhouse is also an elite marketer?

Find out in a creator spotlight episode of Media Roundtable: Special Edition.

This week, Dan Granger (CEO & Founder, Oxford Road) welcomes The Podcast Princess herself, Hala Taha ... more

Key Facts

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Accepts Sponsors
Contact Information
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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Gina Ryan
Creator of The Anxiety Coaches Podcast and expert in anxiety and mental health coaching.
The Anxiety Coaches Podcast
Episode: No Algorithm, No Problem: Inside the Top Performing Self-Improvement Podcast That Didn't Chase Growth
Angela Halili
Co-host of the podcast Girls Gone Bible.
Girls Gone Bible
Episode: The Rise of Faith-Based Podcasts with the Hosts of Girls Gone Bible
Arielle Reitsma
Co-host of the podcast Girls Gone Bible.
Girls Gone Bible
Episode: The Rise of Faith-Based Podcasts with the Hosts of Girls Gone Bible
Pete Birsinger
CEO and founder of Podscribe
Podscribe
Episode: Rethinking Youtube Podcasts: Does video beat audio for ROI?
Richard Shotton
Author and behavioral science expert
Behavioural Science for Brands
Episode: Ad Infinitum S3E15 - Human Hacks
Justin Fitzpatrick
Head of Performance Marketing at Found
Found
Episode: Why Brands Aren't Spending That Extra $1B on Podcasts (Yet)
Julianna Crozier
Associate Director of Influencer Partnerships and Growth Marketing at Thrive Market
Thrive Market
Episode: Why Brands Aren't Spending That Extra $1B on Podcasts (Yet)
Will Flaherty
SVP of Growth at Ro
Ro
Episode: Why Brands Aren't Spending That Extra $1B on Podcasts (Yet)
Giles Martin
Team member at Oxford Road
Oxford Road
Episode: Why Brands Aren't Spending That Extra $1B on Podcasts (Yet)

Hosts

Dan Granger
CEO at Oxford Road and host of Media Roundtable, bringing insights from the marketing and advertising industry to the conversation.
Stew Redwine
Executive Creative Director at Oxford Road, known for his deep understanding of branding and advertising strategies.

Reviews

4.3 out of 5 stars from 40 ratings
  • Ads that almost caused me to turn off the podcast because I don't want to listen to this trash

    Came over to give you 1 star JUST BECAUSE of that ad. You should be ashamed.

    Apple Podcasts
    1
    boyfromthedwarf9
    United States4 months ago
  • Revised

    Sounds like they’re trying to kill RSS now. Not good.

    Revised: this show is platforming / championing people who dangerously attack and harass vulnerable people online.

    Also, they are “influencing” the industry to aggressively blur ad content with editorial content, as they themselves do. This is unethical and shortsighted.

    Former: The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all... more

    Apple Podcasts
    1
    ~ Violet ~
    United States8 months ago
  • Revised

    Revised: this show is platforming / championing people who dangerously attack and harass vulnerable people online.

    Also, they are “influencing” the industry to aggressively blur ad content with editorial content, as they themselves do. This is unethical and shortsighted.

    Former: The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all the round table discussion guests, and then the pre-rec... more

    Apple Podcasts
    1
    ~ Violet ~
    United States10 months ago
  • Revised

    Revised: this show is platforming people who dangerously attack and harass vulnerable people online.

    Former: The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all the round table discussion guests, and then the pre-recorded ads.

    Apple Podcasts
    1
    ~ Violet ~
    United Statesa year ago
  • Top Three PAP

    The new format might make this one the top three podcasts about podcasts. That said, the audio quality needs work. Particularly when balancing volume between all the round table discussion guests, and then the pre-recorded ads.

    Apple Podcasts
    4
    ~ Violet ~
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Criticism has surfaced regarding the perceived ad load and certain content's editorial integrity, suggesting a need for a balance between engaging content and ad placements.
Many appreciate the practical advice on measuring podcast effectiveness and the evolving nature of media, making it a go-to resource for marketing professionals.
Listeners praise the insightful discussions and expert guests, finding valuable information for navigating the audio advertising landscape.

Talking Points

Recent interactions between the hosts and their guests.

The Podcast Princess Diaries: Inside Hala Taha’s Performance Playbook
Q: Can you give a snapshot of where you and YAP are today?
We're the number one business and self-improvement podcast network in the world with a growing agency and a flagship podcast.
The Rise of Faith-Based Podcasts with the Hosts of Girls Gone Bible
Q: What audience do you typically attract?
Their demographic is mainly women in their 20s and 30s, although they have engaged listeners of all ages.
The Rise of Faith-Based Podcasts with the Hosts of Girls Gone Bible
Q: How did you promote the podcast?
They promoted it through social media by posting engaging clips, which went viral, generating significant traction even before their first episode was released.
Ad Infinitum S3E14 - This is My Real Voice
Q: How do you approach endorsements as a producer?
I aim to keep my reads authentic by adding personal flavor, making it sound conversational as if I were discussing the product with friends.
Ad Infinitum S3E14 - This is My Real Voice
Q: How do you think about creating content for both audio and video audiences?
We try to keep in mind both audiences, often describing visual elements for audio listeners while also encouraging them to watch the video to see those visuals.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Media Roundtable

What is Media Roundtable about and what kind of topics does it cover?

Media Roundtable offers a unique vantage point into the complex world of audio advertising, providing insights from leading voices in podcasting, marketing, and media. The discussions traverse critical topics such as brand safety, ad effectiveness, audience engagement, and the evolving nature of podcast content. With informative analyses and conversations featuring industry innovators, the series serves as a resource for marketers looking to leverage audio as a strategic tool. It stands out through its blend of expert insights and engaging discourse, making it a notable source for those invested in the future of media and advertising.

Where can I find podcast stats for Media Roundtable?

Rephonic provides a wide range of podcast stats for Media Roundtable. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Media Roundtable and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Media Roundtable get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for Media Roundtable, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Media Roundtable?

Rephonic provides comprehensive predictive audience data for Media Roundtable, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Media Roundtable have?

To see how many followers or subscribers Media Roundtable has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Media Roundtable?

These podcasts share a similar audience with Media Roundtable:

1. The Bill Simmons Podcast

How many episodes of Media Roundtable are there?

Media Roundtable launched 6 years ago and published 249 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Media Roundtable?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Media Roundtable?

Rephonic pulls ratings and reviews for Media Roundtable from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Media Roundtable?

Rephonic provides full transcripts for episodes of Media Roundtable. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Media Roundtable?

Recent guests on Media Roundtable include:

1. Gina Ryan
2. Angela Halili
3. Arielle Reitsma
4. Pete Birsinger
5. Richard Shotton
6. Justin Fitzpatrick
7. Julianna Crozier
8. Will Flaherty

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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