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Artwork for Mind Your Business With Sara & Helen

Mind Your Business With Sara & Helen

Sara Davies & Helen Goddard
Family Business
Cash Flow
Growth
Personal Brand
Small Business
Small Businesses
Crafters Companion
Entrepreneurship
Culture
Small and Medium-Sized Enterprises (smes)
Investors
Instagram
Employee Performance
Celebrity Service
Customer Service
Business Strategy
Shiny Object Syndrome
United Kingdom
Small Business Growth
Newcastle, United Kingdom

Mind Your Business is the podcast for small business owners who love what they do but want someone to talk it through with. Hosted by sisters and entrepreneurs Sara Davies and Helen Goddard, it brings honest, practical and relatable conversations about the everyday realities of business ownership. Our mission is to make entrepreneurs feel less alone, more understood and better equipped to grow - c... more

PublishesDailyEpisodes33Founded3 months ago
Number of ListenersCategories
EntrepreneurshipSelf-ImprovementEducationBusiness

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Artwork for Mind Your Business With Sara & Helen

Latest Episodes

Michelle has a seasonal business and needs help getting through the winter, Belle is wondering how to negotiate the minefield that is paid advertising, and Emma has the opportunity to get permanent premises for her floristry business. As ever, our en... more

It's intimidating, as a small business owner, battling sprawling, multinational corporations. But don't forget why people want to bring their custom to you, and the competitive advantage that gives you over the so-called big hitters. That's the 'Spec... more

Lovely questions from Karen, Tom and a mystery guest this week, as our entrepreneurial agony aunts assist with the best strategy when it comes to pricing deliveries, dealing with a sudden, unexpected decline in sales and the fear of entering into the... more

BHAGs (that's Big Hairy Audacious Goals), work-life balance and staff knocking off early to watch the footy are the amuses bouches for our big chat about why developing your own skills our business is fundamental to its growth. Sara has a great analo... more

Key Facts

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Number of Listeners
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Recent Guests

Judy Jones
Member of the Mind Your Business community
Community participant
Episode: Your Business Grows With You - Don't Forget To Grow With It!
Uncle Matt
Family member contributing words of wisdom and AI perspective
Episode: The Till Doesn't Ring By Magic! Achievable Strategies To Rocket Sales
Geoff Ramm
Marketing consultant and author known for Celebrity Service
Celebrity Service / Geoff Ramm
Episode: Celebrity Service Special With Geoff Ramm: Inspirational Advice On How To Supercharge Your Business For FREE!
Frank Davies
Dad and family business advisor, recurring guest in the 'Let's Be Frank' segment
Family business
Episode: Jack Of All Trades, Master Of Burnout: Wearing Multiple Hats In Business

Hosts

Sara Davies
Host and co-founder involved in family businesses, with broad experience in scaling, branding, and practical operations.
Helen Goddard
Co-host and co-founder, with deep involvement in family business, leadership, and small-business strategy.

Reviews

5.0 out of 5 stars from 48 ratings
  • Original raw and relatable

    Thank you a friend suggested as I’m at a cross roads - and perfect relatable business advise

    Apple Podcasts
    5
    Rach Rew Wright
    United Kingdom2 months ago
  • Love this!

    A friend recommended this podcast and I’m so glad she did! It’s real, honest and full of great ideas for small businesses.Thank you 🤗

    Apple Podcasts
    5
    Juliesmithfitness
    United Kingdom2 months ago
  • So interesting

    I don’t own a small business but I would still recommend this podcast as it is so interesting and I love the honesty

    Apple Podcasts
    5
    MaggieAS
    United Kingdom3 months ago
  • So relatable!

    As someone who recently brought out a parent from our family run business this first episode has spoken to my soul! Can’t wait to listen to more episodes!

    Apple Podcasts
    5
    Kayallinson
    United Kingdom3 months ago
  • Honest and BS free!

    Love this! Honest, real and 100% BS free. A safe and welcoming space for small business owners to feel they’re not alone.

    Apple Podcasts
    5
    SazRazGaz
    United Kingdom3 months ago

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

How To Promote Your Business With Style & Get Noticed: Sara & Helen Have The Answers
Q: Kathryn Potts asked about pricing when taking over a dog-walking business and whether to honor old prices temporarily.
The hosts encourage honoring old prices temporarily but push back on undercutting the value, emphasizing that the business has overheads, insurance, and reliability concerns. They advise communicating clearly about price increases, not apologizing, and focusing on the value and experience of care to justify the premium while preparing to lose some customers in the transition.
How To Promote Your Business With Style & Get Noticed: Sara & Helen Have The Answers
Q: Isobel Pickering asked what information should be included on a shop sign and whether to emphasize the age range and the 'Children's Footwear Specialist' label.
The hosts suggest keeping the sign clear and readable for people driving by, highlighting what you sell (e.g., 'Children's Footwear Specialist' and age range from first walkers to high school), and considering additional elements like the business being independent and established since 2011. They advise against overloading the sign with social handles and suggest using the shop window for extra messaging or a QR code to social channels or brands stocked.
When's The Right Time To Launch A New Business As A Mum & Other Questions: Sara And Helen Have Your Back
Q: How should I approach launching a new product line with existing customers?
Sell the value to current customers first, offer incentives, and focus on how the new line complements what they already buy from you; use email to communicate this clearly.
When's The Right Time To Launch A New Business As A Mum & Other Questions: Sara And Helen Have Your Back
Q: Is there ever a right time to start a business when balancing family life?
Not always; consider starting as a side hustle to preserve financial stability and gradually scale as you gain traction and comfort with the new venture.
When's The Right Time To Launch A New Business As A Mum & Other Questions: Sara And Helen Have Your Back
Q: How can I improve email open rates and drive more conversions?
Segment your audience, tailor content to their interests, and use consistent templates that communicate value; track not just opens but downstream actions like clicks and purchases.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Mind Your Business With Sara & Helen

What is Mind Your Business With Sara & Helen about and what kind of topics does it cover?

The show centers on practical, relatable guidance for small business owners, built around candid conversations between two sisters who run family businesses. Episodes cover culture in small teams, cash flow management, marketing on a shoestring, dealing with underperforming staff, investor considerations, and strategies to stay resilient through setbacks. A recurring strength is sharing concrete templates, step-by-step processes, and templates that listeners can adapt—often drawn from their own experiences with branding, customer service, and growth planning. The tone blends warmth, humor, and honest reflection to make entrepreneurship feel less isolating while offering actionable tips and community support. A notable highlight is the empha... more

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Which podcasts are similar to Mind Your Business With Sara & Helen?

These podcasts share a similar audience with Mind Your Business With Sara & Helen:

1. Begin Again with Davina McCall
2. The Mid•Point with Gabby Logan
3. Happy Place
4. Hanging Out With Ant & Dec
5. White Wine Question Time

How many episodes of Mind Your Business With Sara & Helen are there?

Mind Your Business With Sara & Helen launched 3 months ago and published 33 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Mind Your Business With Sara & Helen?

Recent guests on Mind Your Business With Sara & Helen include:

1. Judy Jones
2. Uncle Matt
3. Geoff Ramm
4. Frank Davies

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