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Match B2B Insights

Benny Fluman

Welcome to Match B2B Insights-your go-to podcast for the latest in B2B marketing and sales. We deliver expert insights, industry trends, and practical strategies for marketing managers, sales pros, and CEOs looking to gain an edge. Each episode unpacks the complexities of B2B, exploring case studies and expert perspectives to help you elevate your business. From lead generation to closing deals, w... more

PublishesTwice weeklyEpisodes78Foundeda year ago
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BusinessMarketing

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בפרק הזה של MATCH B2B INSIGHTS, בני פלומן מארח את נדב ברקוביץ ודפנה כהן לשיחה עמוקה על אחד השינויים המשמעותיים ביותר בשוק ה־B2B: המעבר ממודל רישוי לפי משתמש (Seat-Based) למודלים מבוססי תוצאה (Outcome-Based).

בעידן שבו AI ואוטומציה מקטינים דרמטית את ... more

רוב החברות שאני פוגש לא סובלות מחוסר פעילות.

הן סובלות מחוסר שליטה.

כנסים.

קמפיינים.

LinkedIn.

מפיצים.

SDR.

הרבה תנועה. מעט ודאות.

בפרק החדש של MATCH B2B INSIGHTS דיברנו על נושא שמנכ"לים כמעט לא מדברים עליו בקול רם:

איך הופכים אסטרטגיה שיווק... more

Autonomous AI agents are no longer supporting B2B negotiations.

They are entering the negotiation table.

In this episode of MATCH B2B INSIGHTS, we explore how buyer and seller AI agents are reshaping deal cycles - accelerating pricing discussions, ... more

Early-stage founders often confuse visibility with momentum.

This episode breaks that illusion.

In this episode of MATCH B2B INSIGHTS, Daniel Weiss and Benny Fluman explain how founders before or just after their first round should build momentum t... more

AI is reshaping Sales Development fast.

SDR teams are moving quicker, sending more, and touching more accounts than ever before.

But something else is happening at the same time.

In this episode of MATCH B2B INSIGHTS, Benny Fluman and Brian Newman... more

Most B2B companies don’t lose deals on product.

They lose before the buyer even understands why they should care.

In our latest episode of MATCH B2B INSIGHTS, we talk about something uncomfortable for a lot of founders and GTM leaders:

Branding is... more

Most Israeli B2B websites fail abroad for one simple reason.

They talk like engineers.

Global buyers think like executives.

Last quarter, we worked with an Israeli cyber company trying to break into the US market. Their homepage was packed with fe... more

Busy teams. Full calendars. Non-stop activity.

And yet the pipeline barely moves.

In this episode of MATCH B2B INSIGHTS, Brenda, Daniel Weiss, and Benny Fluman break down why so many B2B companies look productive on the surface while revenue quietl... more

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Apple Podcasts
#47
Ukraine/Business/Marketing
Apple Podcasts
#217
Ukraine/Business

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Match B2B Insights launched a year ago and published 78 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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