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Match B2B Insights

Benny Fluman

Welcome to Match B2B Insights-your go-to podcast for the latest in B2B marketing and sales. We deliver expert insights, industry trends, and practical strategies for marketing managers, sales pros, and CEOs looking to gain an edge. Each episode unpacks the complexities of B2B, exploring case studies and expert perspectives to help you elevate your business. From lead generation to closing deals, w... more

PublishesTwice weeklyEpisodes56Founded9 months ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Match B2B Insights

Latest Episodes

Match B2B Insights dives into AI for Israeli B2B: not a team replacement, a co-pilot. Brenda and Benny unpack real use cases personalization that feels local, faster lead gen and scoring, smarter account selection, and 24/7 chatbots while stressing d... more

In this episode of Match B2B Insights, Brenda and Benny tackle a challenge every small and mid-sized business faces:

how to build real brand authority and why it matters more than ever.

They unpack the myths around branding, showing how Israeli and... more

The Retention Revolution explores how small and mid-sized global companies can transform customer retention into a powerful growth engine. Hosted by leading business strategist Benny, the podcast delivers practical insights, real-world case studies, ... more

In this episode Brenda and Benny explain why influencer marketing works for small B2B companies, focusing on credibility over virality and how niche experts, analysts, and micro-influencers can open doors and generate real pipeline.

They cover goal-... more

Wellcome to Match B2B Insights. this podcast explores how the war and growing international isolation are reshaping the future of Israeli small and mid-sized businesses. Each episode dives into the lived reality of CEOs who are struggling to keep con... more

Brenda and Benny break down why Israeli negotiation style  fast, direct, and improvisational  can win at home but fail abroad. They share real stories of lost deals, cultural warning signs, and practical tools like Hofstede’s dimensions, BATNA, and a... more

This episode shows how small B2B companies can build powerful, authentic brands without big budgets. Brenda and Benny explain the brand identity prism and Simon Sinek’s “Start with Why,” and share practical, low-cost tactics—lean roles, Canva and Wix... more

In this episode of MatchB2B Insights, Benny and Brenda break down why localization is far more than translation — it’s the engine that turns small companies into global players. We explore what localization really means compared to globalization and ... more

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Apple Podcasts
#233
France/Business/Marketing
Apple Podcasts
#219
Israel/Business/Marketing

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Match B2B Insights launched 9 months ago and published 56 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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