Marketing Edge
Andrea Trujillo y Cesar EnriquezDescubre el único pódcast que une a la academia, la experiencia profesional y la frescura de las nuevas generaciones en marketing. Con Andrea Trujillo del Tec de Monterrey y César Enríquez de la Global Marketing Association, se exploran tendencias, entrevistas con líderes de marketing en español, y consejos prácticos. Además, nuestras futuras estrellas del Tec comparten su visión. ¿Apasionado del ... more
| Publishes | Monthly | Episodes | 16 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Language |  Spanish | Categories | BusinessMarketing | ||
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Latest Episodes
¿Qué tienen en común el marketing BTL, la experiencia de marca (BX) y la innovación digital?
Una respuesta posible: Fernanda Karim.
En este episodio de Marketing Edge platicamos con una joven profesional que ha pasado de becaria en Lalamove a lidera... more
¿Cómo se construyen campañas que no solo venden, sino que conectan profundamente con la audiencia? ¿Qué pasa cuando mezclas marketing, comunicación y pasión por la música?
La respuesta tiene nombre: Paloma Jasso.
En este episodio de Marketing Edge ... more
¿Se puede combatir la violencia con un chatbot? ¿Y emprender con impacto social antes de los 30?
La respuesta es sí… y se llama Sara Kalach.
En este episodio de Marketing Edge conversamos con la cofundadora de Violetta, una plataforma que utiliza te... more
¿Quieres saber qué te tenemos preparado para la segunda temporada? Este es el episodio donde te contamos todo; no te lo pierdas.
¿Qué pasa cuando un marketer toma el volante de toda una compañía? En este episodio de Marketing Edge, conversamos con Juan Pablo Gómez Macfarland, ex CMO y hoy Director General de SEAT/CUPRA México, una de las marcas más provocadoras del mundo autom... more
En este último episodio de la primera temporada de Marketing Edge, conversamos con Octavio Méndez, CMO de Yves Rocher México, una marca pionera en belleza sustentable y cosmética basada en la naturaleza.
Octavio nos revela cómo se construye una marc... more
En este episodio de Marketing Edge, nos acompaña Cristina Ocaña, CMO de 3M Latinoamérica, responsable de marcas que seguro tienes en tu casa (sí, esos Post-its que te salvan diario o esa esponja Scotch-Brite que ha visto de todo).
Cristina nos cuent... more
En este episodio de Marketing Edge, exploramos a fondo el mundo del branding y la construcción de valor de marca con una experta en la materia: Susana Oliva, autora del libro Cómo Construir el Valor de tu Marca y fundadora de BigFoot, una consultora ... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #196 |  Mexico/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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Frequently Asked Questions About Marketing Edge
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How many episodes of Marketing Edge are there?
Marketing Edge launched 2 years ago and published 16 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Marketing Edge?
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