Marketing AL AIRE
ON MediaMarketing Al Aire, es un podcast creado por el holding internacional de agencias de medios y publicidad, Mediabrands. Este es un espacio en donde hablaremos con expertos sobre los temas de los que quieren hablar los publicistas, mercadólogos y comunicadores. El brief no es como lo pintan y por eso, para conocer más sobre tendencias, audiencias y escenarios de divulgación, llega este espacio que no... more
| Publishes | Twice monthly | Episodes | 30 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Language |  Spanish | Number of Listeners | Categories | BusinessMarketing |
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Latest Episodes
Con millones de usuarios y un impacto que supera el promedio mundial, TikTok se ha convertido en la plataforma reina para la Generación Z en la región. Desde el e-commerce con TikTok Shop hasta contenido STEM, la app sigue innovando para conquistar a... more
En este episodio nos acompaña Juan José, Managing Director de IPG Mediabrands Ecuador y referente del marketing. Con una visión innovadora y una trayectoria consolidada, ha liderado procesos de transformación digital para algunas de las marcas más im... more
En un mundo donde cada clic cuenta, los datos se han convertido en el nuevo oro de la publicidad. Según Statista (2024), más del 83% de las marcas globales afirma que el uso de datos ha mejorado significativamente la personalización de sus campañas. ... more
En este capítulo, conversamos con Christian Zurita, líder de Kinesso Ecuador en IPG Mediabrands, sobre los dilemas y oportunidades que trae la inteligencia artificial en el marketing y la vida cotidiana. Desde su experiencia, Christian nos invita a r... more
Con más de 16 años de experiencia en la industria publicitaria, Ana Pao Fernández, actual líder de Magna Latam, nos demuestra que negociar va mucho más allá de cerrar contratos millonarios. En esta conversación imperdible, Ana comparte su enfoque est... more
En este capítulo nos acompaña Patrick J. McGinnis, creador del término FOMO, autor de bestsellers y host de FOMO Sapiens. Hablamos sobre cómo tomar mejores decisiones, emprender sin renunciar a tu trabajo y su labor impulsando el diálogo entre jóvene... more
En este capítulo hablamos sobre cómo el User Generated Content (UGC) está cambiando la manera en que las marcas se conectan con su audiencia. Nos acompañan Natalia Escalante, Head of Influencers de IPG Mediabrands para la región Andina; Jean Lopez, c... more
Un nuevo capítulo junto a César Amico, SEO Líder Regional en Kinesso LATAM, y Paola Cuellar, Directora Regional SEO en Kinesso Región Andina, dos expertos en estrategias digitales y posicionamiento en buscadores. En un mundo donde la visibilidad onli... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #219 |  Colombia/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About Marketing AL AIRE
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How many episodes of Marketing AL AIRE are there?
Marketing AL AIRE launched 3 years ago and published 30 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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