
So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like. Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industr... more
| Publishes | Weekly | Episodes | 171 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipMarketingBusiness | |||

Most founders think launching a brand is about logos, packaging, and a Shopify theme. But the ACTUAL hard part? Figuring out why anyone should buy in the first place.
In this solo episode, Nik breaks down the bootstrapped zero-to-one playbook for ge... more
Most people are still talking about AI. Nik is building with it.In this solo episode, Nik does a live walkthrough of setting up his own ClawBot from scratch and explains why AI has already moved past the “nice productivity tool” phase into something ... more
Most marketers think of Roku as just another ad platform, but the real opportunity is understanding how streaming is changing the entire media mix.
In this episode, Nik sits down with Jeff Katz from Roku to break down what’s actually happening insid... more
Most people are still treating AI like a tool. The real opportunity is treating it like an employee.
In this solo episode, Nik goes deep on how AI has evolved over the past few months and why the gap between people experimenting with it and people f... more
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A lot of podcasts are selling something this is pure gratis gold! Favorite episode UX site features!
Hands down - the top DTC pod for proven sales and marketing execution advice and strategies given with impeccable detail, backed by Nik’s direct experience with brands across multiple segments. As a traditional retail-experienced brand founder and operator who is new to DTC, I feel emboldened and better prepared to take my DTC brand from 0-1 by being a regular listener to Nik and Limited Supply.
I know this podcast is geared towards DTC mostly, but their discussion on Faire last year missed the mark. They seemed surprised by standard wholesale practices like offering products at keystone pricing (50% off), which is very typical and not some shocking discount. From my experience managing multiple brands on the platform, you can select who you sell to and are less likely to deal with the whole Amazon situation they were describing. Overall, the episode felt under-researched.
I’ve learned so much from Nik listing to this podcast. Now listening back to previous episodes. Hope to join the Slack channel but having some difficulty so hopefully can soon.
Every episode teaches SO much! Highly recommended!
I wonder if Nik could has some case studies on POD shops that did branding so good, you couldn’t even tell they’re POD.
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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Direct-to-consumer and e-commerce strategy show that cuts through industry hype with candid, no-nonsense analysis. Across episodes, discussions center on growth levers, branding, website design, offshoring, influencer and content strategies, and the evolving role of AI in marketing. Notable throughlines include a emphasis on lean operations, performance branding that blends brand storytelling with measurable results, and practical playbooks like PDP optimization, BFCM tactics, and website UX improvements. A distinctive trait is the host's willingness to call out overhyped trends and share hard-earned lessons from brands operating with tight margins. This makes it especially useful for listeners who want actionable tactics, real-world case s... more
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These podcasts share a similar audience with Limited Supply:
1. OPERATORS
2. The Startup Ideas Podcast
3. The Foundr Podcast with Nathan Chan
4. My First Million
5. Moneywise
Limited Supply launched 4 years ago and published 171 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Limited Supply include:
1. Jeff Katz
2. Ian Myers
3. Simon Wool
4. Gulshan Kumar
5. Liam Millward
6. Danny Winer
7. Hudson Leogrande
8. Jerel Blades
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