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Artwork for Limited Supply

Limited Supply

Nik Sharma
E-Commerce
DTC Brands
Conversion Rate Optimization
E-Commerce Growth
Facebook Advertising
Tiktok
Shopify
Social Proof
Digital Marketing
Celebrity Endorsements
Mobile Optimization
User Experience Design
Advertorials
DTC Marketing
Content Marketing
Customer Segmentation
Predictive Analytics
AI In Marketing
Sephora
Faire

So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like. Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industr... more

PublishesWeeklyEpisodes158Founded3 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

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Artwork for Limited Supply

Latest Episodes

Most brands obsess over ads, creative, and traffic…and completely ignore the page where the sale actually happens.

In this solo episode, Nik breaks down exactly how to build product detail pages that convert, without gimmicks, fake urgency, or dark ... more

YouTube

Black Friday isn’t a sale, it’s an attention war.And the brands winning it aren’t obsessing over bigger discounts.Nik breaks down how the smartest operators approached Q4 this year -  and why the brands that crushed weren’t the loudest, just the most... more

YouTube

BFCM isn’t a weekend anymore, it’s an algorithm.

And the brands winning big aren’t the ones shouting the loudest. They’re the ones sequencing offers, stacking attention, and exploiting the channels nobody else is even looking at.Growth consultant an... more

YouTube

Running behind on your Black Friday–Cyber Monday prep?

Nik breaks down his entire last-minute BFCM checklist (the same one he uses with top ecom brands) so you can tighten up your site, email, paid media, social, and ops before the biggest shopping ... more

YouTube

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Recent Guests

Simon Wool
Growth consultant and founder of Wool Ventures
Wool Ventures
Episode: S14 E10: The BFCM Tactics That Actually Worked
Gulshan Kumar
CEO and co-founder of Swishables, a company offering portable, liquid mouthwash in recyclable sachets.
Swishables
Episode: S14 E7: The Truth About DTC and Distribution (with Gulshan Kumar, CEO + Co-founder of Swishables)
Liam Millward
Co-Founder and CEO of Instant
Instant
Episode: S14 E5: How AI Is Rewriting the Rules of Ecom Marketing (with Liam Millward, Co-Founder and CEO of Instant)
Danny Winer
CEO at Hexclad Cookware
Hexclad Cookware
Episode: S14 E4: From Failure to a Billion Dollar Brand (with Danny Winer, CEO at Hexclad Cookware)
Hudson Leogrande
Founder of Comfrt, a top apparel brand on TikTok Shop
Comfrt
Episode: S14 E3: Inside Comfrt’s $700 Million TikTok Playbook (with Hudson Leogrande, Founder of Comfrt)
Jerel Blades
Head of Growth at TUSHY
TUSHY
Episode: S14 E2: 5 Tactics to Make Your Brand Unforgettable (with Jerel Blades, Head of Growth at TUSHY)
Aaron Paul
Co-founder of Paul Street, expert in affiliate marketing
Paul Street
Episode: S14 E1: How Affiliates and Creators Are Redefining Brand Marketing (with Aaron Paul, Co-founder of Paul Street)
Jared Brody
EVP Marketing at Resident, focusing on direct-to-consumer strategies post-acquisition by Ashley Furniture.
Resident
Episode: S13 E11: Marketing, Mega-Catalogs, Mattresses, and More (with Jared Brody, EVP Marketing at Resident + Ashley Furniture)
Miranda Atkins
Performance Marketing Manager at 365 Holdings
365 Holdings
Episode: S13 E5: Why You Should Diversify Your Channels (with Miranda A., Performance Marketing Manager at 365 Holdings)

Host

Nik Sharma
Experienced host who brings authenticity and a no-nonsense approach to discussions about the DTC landscape. Sharing insights gathered from founding Sharma Brands and engaging with industry experts, he navigates complex topics relevant to modern marketing and consumer brands.

Reviews

4.9 out of 5 stars from 646 ratings
  • Amazing content

    A lot of podcasts are selling something this is pure gratis gold! Favorite episode UX site features!

    Apple Podcasts
    5
    kendrahollister
    United States10 months ago
  • Don’t miss this top DTC pod!

    Hands down - the top DTC pod for proven sales and marketing execution advice and strategies given with impeccable detail, backed by Nik’s direct experience with brands across multiple segments. As a traditional retail-experienced brand founder and operator who is new to DTC, I feel emboldened and better prepared to take my DTC brand from 0-1 by being a regular listener to Nik and Limited Supply.

    Apple Podcasts
    5
    Ericcc S.
    United Statesa year ago
  • Lack of research by hosts

    I know this podcast is geared towards DTC mostly, but their discussion on Faire last year missed the mark. They seemed surprised by standard wholesale practices like offering products at keystone pricing (50% off), which is very typical and not some shocking discount. From my experience managing multiple brands on the platform, you can select who you sell to and are less likely to deal with the whole Amazon situation they were describing. Overall, the episode felt under-researched.

    Apple Podcasts
    2
    Deanster1394!
    United Statesa year ago
  • Seriously Good

    I’ve learned so much from Nik listing to this podcast. Now listening back to previous episodes. Hope to join the Slack channel but having some difficulty so hopefully can soon.

    Apple Podcasts
    5
    Dan G UK
    United Kingdoma year ago
  • Love this!

    Every episode teaches SO much! Highly recommended!

    I wonder if Nik could has some case studies on POD shops that did branding so good, you couldn’t even tell they’re POD.

    Apple Podcasts
    5
    seiskilos
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many find the content highly actionable and applicable, with numerous listeners claiming it has helped them in their business operations.
Overall, the show is considered a must-listen for DTC brand founders and marketers seeking practical advice and authentic experiences.
Some feedback indicates occasional critiques regarding the depth of research on certain topics, with requests for more detailed analysis.
Listeners praise the podcast for its transparency and honesty, appreciating the no-fluff discussions that provide real insights into DTC strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

S14 E12: The PDP Playbook Every DTC Brand Should Be Using
Q: What should be included above the fold on a PDP?
Key elements include primary product visuals, a one headline outcome, benefit bullets written plainly, price and variance selectors, star rating and review count, primary CTAs, social proof badges, and guarantees.
S14 E10: The BFCM Tactics That Actually Worked
Q: What can brands do for customer retention post-BFCM?
Brands can send personalized post-purchase communications, including thank-you notes and founder letters to enhance customer relationship.
S14 E10: The BFCM Tactics That Actually Worked
Q: How do subscription brands handle Black Friday?
Many subscription brands maintain an always-on offer with added value for Black Friday, such as free gifts or entry into raffles.
S14 E10: The BFCM Tactics That Actually Worked
Q: What are some new channels or strategies you see working now?
Utilizing platforms like Zagged for organic content creation has shown promise in creating engaging ad content that drives traffic effectively.
S14 E10: The BFCM Tactics That Actually Worked
Q: What did you see on Black Friday? What worked and what didn't?
Brands had mixed results, with some performing better by starting early sales and adjusting offers during the sales period, leading to a successful BFCM overall.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Limited Supply

What is Limited Supply about and what kind of topics does it cover?

An insightful exploration into the world of direct-to-consumer (DTC) brands, focusing on the authenticity and honesty often lacking in the industry. With an emphasis on real conversations, the discussions range from effective customer acquisition strategies, marketing tactics, and the intricacies of brand growth to lessons learned from unsuccessful ventures. The show features experienced guests who share their expertise and candid perspectives, addressing relevant topics such as e-commerce, social media marketing, and sustainability. Episodes provide actionable insights suitable for both budding entrepreneurs and established DTC brands looking to enhance their strategies.

Where can I find podcast stats for Limited Supply?

Rephonic provides a wide range of podcast stats for Limited Supply. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Limited Supply and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Limited Supply get?

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What are the audience demographics for Limited Supply?

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How many subscribers and views does Limited Supply have?

To see how many followers or subscribers Limited Supply has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Limited Supply?

These podcasts share a similar audience with Limited Supply:

1. My First Million
2. Shopify Masters
3. Moneywise
4. The Startup Ideas Podcast
5. Marketing Against The Grain

How many episodes of Limited Supply are there?

Limited Supply launched 3 years ago and published 158 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Limited Supply?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Limited Supply?

Rephonic pulls ratings and reviews for Limited Supply from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Limited Supply?

Rephonic provides full transcripts for episodes of Limited Supply. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Limited Supply?

Recent guests on Limited Supply include:

1. Simon Wool
2. Gulshan Kumar
3. Liam Millward
4. Danny Winer
5. Hudson Leogrande
6. Jerel Blades
7. Aaron Paul
8. Jared Brody

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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