Podcasting Strategy Simplified
Jason Cercone | Podcasting Strategist & CoachJason Cercone is a Podcasting Strategist & Coach for Founders and C-Suite Executives seeking to leverage podcasting to solidify their messaging. He specializes in teaching business professionals how to curate and execute an impactful, effective podcast strategy that helps meet and exceed brand and marketing goals.
This podcast delivers podcasting strategy insight, tips, and commentary for those l... more
| Publishes | Weekly | Episodes | 101 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
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Latest Episodes
If adding a newsletter to your podcasting workflow is high on your to-do list, this is the episode you've been looking for.
A newsletter can play a significant role in your practices. IF you use it correctly and implement a strategy that makes it eq... more
The 3rd Annual Empowered Podcasting Conference is set to unfold Friday, August 21st thru Sunday, August 23rd, 2026 at the Hyatt Centric hotel in beautiful Charlotte, North Carolina and YOU'RE INVITED to be part of the festivities!
So it's in that s... more
I thought it was a narrative that was fading away, but I was wrong. It was only on a brief hiatus.
No, the podcast world is not oversaturated with podcasts. But yes, there are still people out there saying it is...maybe because they actually feel th... more
I'm back with another answer to a burning question! Today, the question is: Should my podcast be focused on education, entertainment, or authority building?
While it might seem like good business to focus on one, I believe there's a way to lean into... more
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- Truly Simplified
I appreciate the simplicity of how to and how to do better. Episode 77 reminds us to leave the fluff and get to the best parts of the conversation, that simple. We don’t need a whole background story, just the why are we here and now! And Jason has a great podcast voice too!!
Apple Podcasts5Everyday Jane
United States2 months ago - As promised - podcasting strategy, simplified!
Every episode delivers practical podcast strategies. In particular, episode #82 brilliantly breaks down the implications of having guests on your podcast. I love that Jason gives you different factors to think about so that you can choose what's right for *your* show. Start with this or any episode - you won't be disappointed.
Apple Podcasts5JuliaLevineUnited States2 months ago - Good strategy advice
Podfade is a real issue as many podcasters start a podcast without a coherent strategy. Jason offers some great tips on launching a successful podcast. Finding your why is key. Episode 80 is a good start.
Apple Podcasts5TheHistoryPagesUnited States2 months ago - This is core knowledge that any podcaster can learn from Jason.
After listening to this episode with Jason (ep#81) It should bring much more clarity to anyone trying to figure out what kind of show they need to create. After figuring the “Why”(listen to the previous episode)the what next comes up and this episode clearly shows that next step. Highly recommend listening to this podcast for anyone interested in getting involved in the podcasting industry. There are so many different podcasts strategies out there but Jason covers these specific ones very well.
Apple Podcasts5GabeLealUnited States3 months ago - Congrats on your rebrand!
This is a great episode and very timely as it’s something I’ve been considering for a minute. I remember Jason talking about this idea at Podfest and I’m glad to hear the rebrand went well. Jason provides an insightful take on his journey, as well as actionable steps for listeners considering their own rebrand. I look forward to hearing more!
Apple Podcasts5Richard A. PerryUnited States3 months ago
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Frequently Asked Questions About Podcasting Strategy Simplified
What is Podcasting Strategy Simplified about and what kind of topics does it cover?
A practical, strategy-focused show for founders, executives, and marketing leaders who want to build, launch, grow, and monetize podcasts that reinforce their brand messaging. Episodes emphasize clear purpose, audience targeting, and scalable workflows, with hands-on frameworks for launch sequencing, guest management, and multi-format content. Noteworthy is the host's emphasis on strategy first—delivery, repurposing, and sustainable growth over chasing trends—alongside a willingness to promote coaching programs and services. The show often features guests who are podcasters, brand strategists, and coaches, providing actionable insights tailored to business outcomes and audience-building. Potential listeners include entrepreneurs and marketi... more
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Which podcasts are similar to Podcasting Strategy Simplified?
These podcasts share a similar audience with Podcasting Strategy Simplified:
1. Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategies for Growing a Podcast That Converts
2. Podcasting Made Simple
3. Podcasting Business School
4. School of Podcasting: Expert Tips for Launching and Growing Your Podcast
5. Buzzcast
How many episodes of Podcasting Strategy Simplified are there?
Podcasting Strategy Simplified launched 2 years ago and published 101 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Podcasting Strategy Simplified?
Recent guests on Podcasting Strategy Simplified include:
1. Julia Levine
2. Courtney Reimer
3. Jessica Zeff
4. Matt Dard
5. Karina Karn
6. Coach Matt Doherty
7. Karen Freeland
8. Charlie Krebs
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