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Artwork for Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders

Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders

Jasravee Kaur Chandra

“Creative thinking takes place neither inside the box nor outside the box, but at the edge of the box.” Free-flowing, long-form conversations about marketing, branding, innovation, consumer behaviour and trends. Conversations that ignite new ideas. Ideas with rough, sharp edges ! These conversations with thought leaders discuss best practices, trends, case studies and insights on topics ranging fr... more

PublishesTwice monthlyEpisodes137Founded5 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for Jagged with Jasravee : Cutting-Edge Marketing Conversations with Thought Leaders

Latest Episodes

Brand diagnosis is the most underrated step in strategy. AI can detect patterns and form hypotheses, but human judgment makes the calls. We are sharing the CLEAR framework: a 5-step audit system that helped Nycil, Sugar Free, and ITC turn around thei... more

“Moms buy everything.” From Gatorade to SUVs, they drive 85% of purchases. Time for marketers to wake up.

Maria Bailey has built a powerful career at the intersection of media, business, and marketing. Recognized as the foremost authority on market... more

AI assistants don’t list. They recommend. Write content that is the answer — or stay invisible. AI lifts content with clarity, structure, and decision utility. Nothing else. If your page can’t deliver 3 takeaways in 5 seconds, AI won’t lift it.

AI C... more

Ambi Parameswaran discusses the four essential ingredients for marketing success, comparing it to mixology. Marketing success is like mixology, requiring a careful blend of essential ingredients.

Branding isn’t reserved for companies with massive ad... more

Can AI Feel What Humans Feel? Why Insight Still Wins

This video by Jasravee explores why human consumer insight remains more valuable than AI in understanding market needs and driving meaningful business decisions.

Highlights

🧠 AI lacks the emoti... more

Idris Elba credits much of his advocacy approach to learning from Michael Sheldrick emphasising the importance of using one’s platform for meaningful causes. This conversation between Michael and Jasravee Kaur Chandra explores how brands and business... more

Titan’s MD, C K Venkataraman, explains how Tanishq won over Indian customers by combining classic jewellery styles with innovative marketing and business thinking.

Highlights

💍 Bridging Tradition and Modernity: Tanishq successfully blended traditi... more

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Reviews

5.0 out of 5 stars from 11 ratings
  • Thoughtful Discussions about Meaningful Topics

    Jasravee Kaur Chandra is extremely well-prepared. She researches her guests’ expertise and work and asks questions that elicit informative responses. Jasravee listens mindfully to make it a real conversation.

    Apple Podcasts
    5
    Kcool2
    United States3 years ago
  • Terrfic Podcast

    A great listen. Interesting guests. Insightful analsyis. Actionable agenda. And fun.

    Apple Podcasts
    5
    Big Dog from NY
    United States4 years ago
  • A must listen

    Great podcast. Well researched, pertinent content. Would recommend it to any listener interested in business.

    Apple Podcasts
    5
    MyUXReviews
    United States4 years ago
  • Conversational Style, Deep Learnings

    Very conversational in nature with lots of nuggets, anecdotes and stories that facilitate deep learnings. Also full of fun and enjoyable

    Apple Podcasts
    5
    SDSrivastava
    India4 years ago
  • Fun show with smart conversation

    I was a guest on the show and had a great time. Jasravee asks such well-crafted questions and you can tell she really gets branding/marketing. The rapid fire segment was fun…except for when I got zapped!

    Apple Podcasts
    5
    Guy Bauer
    United States4 years ago

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this podcast launched 5 years ago and published 137 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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