
Welcome to It's Up There Podcast With Looney, AKA BIG LOON! Loon strives to be a business leader for the culture. When he speaks about the podcast business, record label business and contracts, he does it with a level of understanding that your average consumer would not have. Being able to see through the smoke and mirrors within the industry and the industry tricks, people come to It’s Up There ... more
| Publishes | Twice weekly | Episodes | 368 | Founded | 9 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Category | Music | |||

Dr. Umar Johnson returns to It’s Up There with Loon for a full episode conversation on the Karmelo Anthony case, Austin Metcalf, the 35-year sentence, Austin Metcalf’s dad, no Black jurors, stand your ground, self-defense, the appeal, race, and the t... more
Jay-Z came outside at Roots Picnic, and everybody immediately started arguing about the obvious stuff. Who was he dissing? Was it Drake? Was it Nicki? Was it Kanye? Was it Dame Dash? Was the freestyle hard or was it “mid”? But Loon says the real play... more
YK Niece says Whim Whamiee broke apart when she started getting love. She talks Pluto, Cardi B, Belly Gang Kush, Glorilla, Metro Boomin, Rob49, body-shaming, her first album & more. YKNiece sits down with Loon on It’s Up There for her first real long... more
Joe Budden put Drake’s ICEMAN review behind Patreon, Future responded after Loon’s Drake/Future commentary, Floyd Mayweather sued over $175M, and Breakfast Club is heading to Netflix. Joe Budden put the biggest Drake conversation behind Patreon. Fans... more
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Save your time
He don’t miss
Interviews are great loon asks great questions in different ways than any other podcast out there that’s why he’s able to get these guests and speak on topics a real og
Editing needs a lot of work. Episodes end abruptly and ad placement is horrible.
This show is trash. He always over talk the one he is interviewing. This guy really really really, knows it all.(Knows nothing). Example:he interviewed Rory and he telling Rory how to live in New York and he ain’t even from New York. Rory was saying “no it’s like this” and he was like no it’s like that. Bruh you ain’t from there, you’re visiting. Notice I said know it all. He talks more than he interviews.
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Apple Podcasts | #236 | |
Apple Podcasts | #170 |
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This show centers on the business side of music and culture, with a single, unabashed host breaking down industry strategies, artist contracts, media dynamics, and branding through a hip-hop lens. Episodes frequently dissect rollout plans, label-business tensions, touring economics, and the evolving role of platforms, interviews, and audience engagement in shaping a career. A recurring strength is blunt, insider-style analysis paired with personal philosophy on loyalty, money, and autonomy within a system built on collaboration and power-sharing. Notable edges include outspoken takes on high-profile industry cases and a willingness to challenge conventional narratives, making it a go-to for listeners who want practical takeaways and candid ... more
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3. Million Dollaz Worth Of Game
4. VladTV
5. The 85 South Show with Karlous Miller, DC Young Fly and Chico Bean
ITS UP THERE PODCAST W/LOONEY launched 9 years ago and published 368 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on ITS UP THERE PODCAST W/LOONEY include:
1. Keyshawn Davis
2. Rich Homie Quan
3. OMB Peezy
4. Fivio Foreign
5. 21 Savage
6. Glasses Malone
7. Zayn Aldo
8. 50 Cent
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