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The place to learn from thought leaders in the world of wine and marketing. - Learn more about how I help wine brands to market themselves better online at www.interpretingwine.com/brochure

PublishesDailyEpisodes592Founded8 years ago
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Latest Episodes

We close out the Mosaic of Wine series today in the company of Maryam Ahmed, Maryam + Company

The Mosaic of Wine intro

Maryam Ahmed Origin Story - Hospitality focus, Creating a wine brand

Culture - Storytelling development and allowing consumer... more

We continue the Mosaic of Wine series today in the company of Raimonds Tomsons

The Mosaic of Wine intro

Raimonds Tomsons Origin Story - Soviet Union

Culture - Baltics success in sommelier competitions

Expertise - WSET Diploma studies, Trainin... more

We continue the Mosaic of Wine series today in the company of Amelia Jukes

Amelia Jukes Origin Story - Discovering wine and a love for Australia, Hallowed Ground

Culture - Events to successfully bridge the gap to Australia

Expertise - Standing ... more

We continue the Mosaic of Wine series today in the company of Giles Cooke MW, Thistledown Wines

The Mosaic of Wine intro

Giles Cooke MW Origin Story - High-level overview, WSET Diploma scholarships, Influence of Spain and Australia

Culture - Pa... more

Key Facts

Accepts Guests
Contact Information
Podcast Host

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Recent Guests

Maryam Ahmed
Food and wine entrepreneur and owner of Maryam & Company
Maryam & Company
Episode: Ep 592: Maryam Ahmed, Maryam + Company, Mosaic of Wine Series 2
Raimonds Tomsons
Reigning Bessamelier of the World and former Bessamelier of Europe.
Episode: Ep 591: Raimonds Tomsons, Mosaic of Wine Series 2
Amelia Jukes
Founder of Hallowed Ground, dedicated to showcasing Australian wines in the UK
Hallowed Ground
Episode: Ep 590: Amelia Jukes, Mosaic of Wine Series 2
Giles Cooke
Master of Wine and founder of Thistledown Wines
Thistledown Wines
Episode: Ep 589: Giles Cooke MW, Thistledown Wines, Mosaic of Wine Series 2
Matthew Deller
CEO of Wirra Wirra and Ashton Hills
Wirra Wirra
Episode: Ep 588: Matt Deller, CEO, Wirra Wirra and Ashton Hills, Mosaic of Wine Series 2
Rachel Clawson
Founder of Barrel Room Media, with a background in viticulture and marketing.
Barrel Room Media
Episode: Ep 587: Rachel Clawson, Barrel Room Media, Mosaic of Wine Series 2
Jasper Morris
Master of Wine, known for his expertise in Burgundy and author of 'Inside Burgundy'
Episode: Ep 586: Jasper Morris, Master of Wine, Mosaic of Wine Series 2
Mikk Parre
Seller master and wine buyer for Bombay Club, independent sommelier, and reigning best sommelier of Europe, Middle East and Africa.
Bombay Club
Episode: Ep 585: Mikk Parre, Bombay Club, Mosaic of Wine Series 2
Christina Pickard
Writer at large for Wine Enthusiast, with two decades of experience storytelling about wine.
Wine Enthusiast
Episode: Ep 584: Christina Pickard, Wine Enthusiast, Mosaic of Wine Series 2

Host

Laurence Francis
Host known for engaging storytelling and a deep passion for wine, drawing on extensive industry knowledge and connections with guests across the wine sector.

Reviews

4.6 out of 5 stars from 100 ratings
  • Lawrence knows wine, but more importantly, he's able to communicate its magic without losing its mystery. Highly recommended.

    Podchaser
    5
    Natalie.MacLean
    4 years ago
  • Amazing host with great stories

    Lawrence is one of the best hosts - you can tell he truly respects the wine world and brings on incredibly knowledgeable guests to share their passion.

    Apple Podcasts
    5
    Alexstrath1
    United States4 years ago
  • Great Series of Informative Interviews

    These podcasts were a godsend for me as I prepare for my final WSET Diploma exam.

    With the exam delays related to Covid, I had, admittedly, gotten a bit off track. These powerhouse interviews with award-winning WSET Diploma recipients really inspired me to get serious about my studies again.

    Chock-full of practical advice covering a range of topics including theory study strategies and exam technique, as well as tips to maximize your approach to the tasting notes portion of the exams are inval... more

    Apple Podcasts
    5
    krolando
    United States5 years ago
  • Great podcasts!

    This a very informative and high level wine podcast. Just what you need as a professional!

    Apple Podcasts
    5
    bozelburg
    Netherlands5 years ago
  • WSET diploma student summit

    This is by far the best information I’ve ever had in attacking the WSET diploma. I enjoyed all of the participants and learned loads from each one.

    Thank you!

    Apple Podcasts
    5
    wine stewardess
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Feedback suggests that the content is both informative and enjoyable, making it a favorite for wine professionals and enthusiasts alike.
Listeners appreciate the depth of knowledge shared by various guests and the host's ability to create engaging discussions.
The inclusivity and diverse viewpoints presented in the episodes resonate well with listeners, particularly regarding gender and cultural representation in the wine industry.
Many highlight the show's educational value, especially for those preparing for wine certification exams like WSET.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#184
United Kingdom/Arts/Food
Apple Podcasts
#95
Italy/Arts/Food
Apple Podcasts
#214
Australia/Arts/Food
Apple Podcasts
#3
Poland/Arts/Food
Apple Podcasts
#45
Poland/Arts
Apple Podcasts
#68
Chile/Arts/Food

Talking Points

Recent interactions between the hosts and their guests.

Ep 592: Maryam Ahmed, Maryam + Company, Mosaic of Wine Series 2
Q: What might have been some of the challenges at any point across that journey?
Maryam discusses personal challenges, including not growing up in a wine-drinking household and overcoming assumptions about her experience due to her age and gender.
Ep 582: Liz Mercer, Partner, WISE, Mosaic of Wine Series 2
Q: How has the experience of guests in wine tourism changed over the years?
Guests are looking for a more personalized and intimate experience, evolving from bulk tastings at multiple wineries to curated, story-driven tastings.
Ep 582: Liz Mercer, Partner, WISE, Mosaic of Wine Series 2
Q: What was the motivation behind Liz's return to the Napa Valley wine industry?
Liz faced a pivotal choice returning to Napa Valley but took the risk to pursue her passion in wine rather than stay in financial services.
Ep 583: Anne McHale, Master of Wine, Mosaic of Wine Series 2
Q: Can you take us through your reflections on your journey as a Master of Wine?
It took Anne a year after passing the diploma to gather the courage to apply for the MW program, which involved a lot of stress and personal challenges, but also led to great professional growth and camaraderie with fellow students.
Ep 580: Justin Howard-Sneyd, Master of Wine, Mosaic of Wine Series 2
Q: What insights can you share about the regenerative viticulture movement and its importance?
Justin discusses the significance of regenerative practices in winemaking and the impact on soil health and biodiversity.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Interpreting Wine Podcast

What is Interpreting Wine Podcast about and what kind of topics does it cover?

Focusing on the fascinating world of wine, this show features in-depth conversations with industry experts, including Masters of Wine, sommeliers, and wine educators. Listeners can expect to hear insights about wine culture, sustainability practices, and emerging trends within the industry. The discussions are rich in storytelling, revealing personal journeys that often highlight a balance between traditional winemaking approaches and innovative practices, such as regenerative viticulture and direct-to-consumer sales strategies.

One unique aspect of this show is its emphasis on diversity and inclusivity within the wine industry, with numerous guests sharing their experiences and perspectives on gender equality and cultural representation i... more

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Which podcasts are similar to Interpreting Wine Podcast?

These podcasts share a similar audience with Interpreting Wine Podcast:

1. Wine Blast with Susie and Peter
2. SOMM TV wine & food
3. Wine for Normal People

How many episodes of Interpreting Wine Podcast are there?

Interpreting Wine Podcast launched 8 years ago and published 592 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Interpreting Wine Podcast?

Recent guests on Interpreting Wine Podcast include:

1. Maryam Ahmed
2. Raimonds Tomsons
3. Amelia Jukes
4. Giles Cooke
5. Matthew Deller
6. Rachel Clawson
7. Jasper Morris
8. Mikk Parre

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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