Influencer marketing od a po zet
ZAPOVolám sa Jana a cez túto reláciu vám chcem odkryť svet influencer marketingu, ktorý spoznávam už viac ako 9 rokov - dlhšie ako sa tento pojem začal používať na Slovensku. Vďaka awardu BLOGER ROKA, ktorý som vymyslela a organizovala 4 roky, som sa stretla s mnohými tvorcami obsahu, ale aj značkami, ktoré vycítili príležitosť v tomto segmente. V podcaste Influencer marketing od a po zet pre vás vybe... more
| Publishes | Twice monthly | Episodes | 44 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language |  Slovak | Number of Listeners | Categories | BusinessMarketing |
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Latest Episodes
UGC je dnes jeden z najpoužívanejších formátov v content a influencer marketingu. Napriek tomu veľa značiek stále robí tie isté chyby – očakávajú výkon, ale nevedia, ako k nemu prísť.
V tejto epizóde sa Jana Malaga rozpráva s Deny Štulíkovou, ktorá z... more
Český a slovenský influencer marketing sa často porovnávajú – ale sú naozaj také rozdielne? V tejto epizóde podcastu Influencer marketing od A po Z sme sa spolu s Petr Srna z WOO pozreli na realitu trhu z pohľadu agentúr, ktoré fungujú paralelne v Če... more
Podcast Influencer marketing od A po Z pod taktovkou Jany Malaga prináša témy, ktoré dnes hýbu marketingom – skôr, než sa stanú mainstreamom.
Jana do štúdia ZAPO pravidelne pozýva hostí s reálnou expertízou a spolu otvára diskusie, ktoré majú pre zna... more
User Generated Content (UGC) sa stáva čoraz častejšou súčasťou marketingu značiek.
Kde je však hranica medzi influencerom a UGC tvorcom? A prečo sa o tom dnes v marketingu tak veľa hovorí?
V tejto epizóde podcastu Influencer marketing od A po Z sa Ja... more
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Apple Podcasts | #6 |  Spain/Business/Marketing |
Apple Podcasts | #151 | Spain/Business |
Apple Podcasts | #240 |  Norway/Business/Marketing |
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| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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How many episodes of Influencer marketing od a po zet are there?
Influencer marketing od a po zet launched 4 years ago and published 44 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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