In Tune with Asia
Laura Grünberg & Yi Jing FlyAsia's pulse is racing. From personalised retail in Singapore and coffee consumption in Taiwan, to the Chinese metaverse and Vietnamese mothers, your hosts Yi Jing Fly and Laura Grunberg will explore the many megatrends and hidden drivers that make the continent's consumers tick. A monthly podcast with local experts, where we will tackle the most relevant topics for executives and scholars alike.
| Publishes | Infrequently | Episodes | 6 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Categories | MarketingBusiness | ||||
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Latest Episodes
As anime emerges from niche into the mainstream, its status within the fashion industry has also increased exponentially.
In today's episode, we take a step back to look at how anime has inspired trends in East Asia, from idol fashion to school un... more
Around 3 in 5 consumers expect personalised shopping experiences in Asia. Many also increasingly seek personalised or customised products. In this episode we speak with Johanna Monange, the CEO and Founder of Maison 21G, about how she is revolutionis... more
The metaverse has been one of those topic that has been talked about a lot but still leads to much confusion. And while we hear about the metaverse in the West or China, we rarely hear about what is happening in South-East Asia. In this episode we sa... more
In this episode we talk about mothers in Asia, a really interesting category as it is a role that has shifted tremendously over the past decade within changing local societies, the influence of technology and of course also an expanding definition of... more
Welcome to our first episode of In Tune with Asia! Today we will talk about Coffee Trends in Taiwan. It’s a small island, but it also happens to have one of the highest concentrations of cafes in the world. The market is dominated especially by conve... more
One continent, thousands of cultures, over 4.5 bn people. Asia is large, heterogeneous and constantly shifting. No country is the same. In this podcast, Yijing and Laura will dive deep into what makes this myriad of countries, cultures and subculture... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #88 |  Singapore/Business/Marketing |
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Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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In Tune with Asia launched 3 years ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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