Rephonic
Artwork for Idea to Startup
Entrepreneurship
Startup Strategy
Startups
Marketing
Tacklebox
Decision Making
Startup Ideas
Personal Venn Diagram Method
Problems and Opportunities Method
Product Development
Time Management
Homeschooling
Startup Failure Rates
Differentiation
Customer Value
Startup Identity
Unique Experiences
Find Your Lobster
Startup Prioritization
Concierge MVP

A podcast for people working on startup ideas. We have 15-minute tactical episodes and occasional interviews with people who did the early things exceptionally well. We've helped launch hundreds of startups worth hundreds of millions of dollars, and these are the building blocks. "This is, without a doubt, the best podcast for people trying to build startups out there." "If you aren't listening to... more

PublishesWeeklyEpisodes264Founded7 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for Idea to Startup

Latest Episodes

Today, we're digging into the mailbag for your Thanksgiving commute. First, what idea would Brian start if he had to start an idea? We go deep on why a coffee truck idea is the best possible business for this moment. Next, we talk through how to get ... more

This episode is a toolkit for right-brain founders who get lost in ideas and struggle to execute. Brian shares three practical systems—AI as your left brain, the Regroup System, and the Ice Box—to help you make consistent progress, despite the whole ... more

Today, we'll help you pick your startup's first customer segment. This decision dooms a huge percentage of first time entrepreneurs - if you don't understand what the job of your first customer segment is, you'll likely pick a customer incapable of d... more

Today, we'll talk about the big question - should you start with a focused niche? There are pros and cons to the approach, but the perceived cons - "what if I get tired of the niche in a few years?" , "what if the niche doesn't lead to a bigger marke... more

Key Facts

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Recent Guests

Seth Godin
Marketing expert and author of 20 consecutive bestsellers
Episode: Seth Godin and Brian Go Through Startup Ideas (ITS Classic)

Host

Brian Squaredotto
Host known for his relatable storytelling and practical insights, focusing on startup strategies and entrepreneurial challenges.

Reviews

4.9 out of 5 stars from 325 ratings
  • Forget everything you think you know about startups and listen to this pod instead.

    I’ve been listening on Tacklebox for years. Brian gives the absolute best advice to founders. It’s, like he says, often counter intuitive. It’s also highly actionable. For any friends/colleagues who tell me they’re interested in starting a company, I immediately point them to ITS…but only after we listen to a little smooth jazz (IYKYK)

    Apple Podcasts
    5
    sbrown62
    United States5 months ago
  • Best Startup Podcast

    I have listened to this podcast for over a year. It’s the only podcast that I have ever listened to weekly—never missed an episode! Brian is brilliant. The content is always helpful, the episodes are always fun and entertaining to listen to. I enrolled in his Tacklebox program after listening to the podcast and his wisdom and support on my startup journey has been invaluable. Thanks for everything, Brian!

    Apple Podcasts
    5
    Shermes233
    United States5 months ago
  • Nothing like it!

    Been binging the show since I discovered it last week. At a critical point in my journey and Brian’s knowledge and approach has been immensely helpful. I’m a regular now.🧡

    Apple Podcasts
    5
    Remi Roy
    United Statesa year ago
  • Smart, Inspiring, Concise, On Point

    Brian helps me overcome obstacles before I even see them. I come away energized with new insights and awareness motivated to tackle my ideas and turn one into a thriving business. On to it!

    Apple Podcasts
    5
    sway1470
    United Statesa year ago
  • Great Resource

    Good for anyone launching a business, starting their career, or intellectually curious. Delivers actionable insights, real-world advice, and good stories. Seems like an overlooked gem.

    Apple Podcasts
    5
    jtoddduncan
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the actionable insights and relatable storytelling provided in each episode.
The host's ability to break down complex concepts into digestible advice is frequently highlighted.
Many describe the content as highly informative, making it a must-listen for aspiring entrepreneurs.
Listeners appreciate the focus on real-world applications, enhancing their understanding of startup dynamics.
A common sentiment is that the episodes offer a perfect blend of humor and practical strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

An SOP for Testing a Startup Idea (ITS top 1%)
Q: What's the likeliest path to get there?
You should be identifying and testing various startup ideas while working backwards from your goal to inform daily actions.
How to Flounder Effectively
Q: Is what I'm doing okay? Is this good? Do I need to focus more? Or do I need to just keep chasing things that interest me?
The host emphasizes the importance of balancing exploration and focus, advocating for a flexible approach to finding suitable opportunities.
Mailbag! Beating Idea FOMO, The Best Stories for Founders, and Simple Startup Math
Q: Should I start a company at my age?
Don't let fear of age hold you back; pursuing your startup can prevent regrets and provides numerous personal and professional benefits.
Mailbag! Beating Idea FOMO, The Best Stories for Founders, and Simple Startup Math
Q: What are the key stories and advice for founders?
Concentrate on the essential elements that create contrast between your startup and competitors, and avoid getting distracted by superficial tasks.
Mailbag! Beating Idea FOMO, The Best Stories for Founders, and Simple Startup Math
Q: How do I commit to an idea?
Focus on depth by committing to one idea, engaging deeply with potential customers, and understanding their needs to avoid spreading yourself too thin.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Idea to Startup

What is Idea to Startup about and what kind of topics does it cover?

Episodes cover a wide range of topics primarily focused on entrepreneurship, marketing strategies, and startup development. The content is crafted to provide actionable insights and tackle common challenges faced by founders at various stages of their journey. Notable themes include the significance of effective storytelling in business, customer engagement techniques, and strategic idea generation.

Listeners can expect practical advice on how to navigate the complexities of launching and running a startup, often delivered through engaging anecdotes and real-world examples. The combination of tactical episodes and interviews with successful entrepreneurs likely makes this a valuable resource for aspiring founders and those looking to refin... more

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How many listeners does Idea to Startup get?

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Which podcasts are similar to Idea to Startup?

These podcasts share a similar audience with Idea to Startup:

1. Startups For the Rest of Us
2. The Startup Ideas Podcast
3. Y Combinator Startup Podcast
4. Masters of Scale
5. My First Million

How many episodes of Idea to Startup are there?

Idea to Startup launched 7 years ago and published 264 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Idea to Startup?

Recent guests on Idea to Startup include:

1. Seth Godin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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