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Artwork for Humans of Martech

Humans of Martech

Phil Gamache
Marketing Automation
B2B Marketing
Marketing Operations
Martech
Brand Awareness
Demand Generation
Data Privacy
Marketing Measurement
Artificial Intelligence
Business Intelligence
Embodied Cognition
Neuroscience
Content Marketing
AI Content Creation
Ethical Marketing
Data Minimization
Marketing Attribution
Death With Dignity
Content Creation
Data Democratization

Future-proofing the humans behind the tech. Follow Phil Gamache and Darrell Alfonso on their mission to help future-proof the humans behind the tech and have successful careers in the constantly expanding universe of martech.

PublishesWeeklyEpisodes191Founded5 years ago
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Artwork for Humans of Martech

Latest Episodes

What’s up everyone, today we have the pleasure of sitting down with Henk-jan ter Brugge, Head of global digital programs and Martech at Philips.

• (00:00) - Intro

• (01:17) - In This Episode

• (05:11) - Embracing the Digital Pirate Mindset in Mart... more

YouTube

What’s up everyone, today we have the pleasure of sitting down with Aditi Uppal, Vice President, Digital Marketing and Demand Generation at Teradata.

• (00:00) - Intro

• (01:15) - In this Episode

• (04:03) - How to Use Customer Conversations to Va... more

YouTube

What’s up folks, today we have the pleasure of sitting down with Rebecca Corliss, VP Marketing at GrowthLoop.

• (00:00) - Intro

• (01:20) - In This Episode

• (03:46) - The Future Agentic Marketing Org

• (07:59) - The Rise of the Marketing Dispatc... more

YouTube

What’s up everyone, today we have the pleasure of sitting down with John Saunders, VP of Product at Nova / Power Digital Marketing. Power Digital is a San Diego-based growth marketing firm. Nova is their proprietary marketing technology.

• (00:00) -... more

YouTube

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Recent Guests

Moni Oloyede
Founder at MO Martech
MO Martech
Episode: 167: Moni Oloyede: The marketing ops identity paradox, why attribution is a waste of time and why GTM engineering is just sales ops
Constantine Yurevich
CEO and co-founder at SegmentStream
SegmentStream
Episode: 166: Constantine Yurevich: Visit Scoring, an alternative to MMM and MTA few marketers know about
Ashley Faus
Head of Lifecycle Marketing at Atlassian
Atlassian
Episode: 165: Ashley Faus: Building content that matches actual human thinking by integrating lifecycle, content and product marketing
Ruari Baker
Co-founder and CEO of Allegrow, specializing in email deliverability solutions
Allegrow
Episode: 164: Ruari Baker: The 3 most important things you can do for email deliverability: Multi-subdomains, email validation 3.0 and good ol’ postmaster
Danielle Balestra
Director of Marketing Technology and Operations at Goodwin
Goodwin
Episode: 163: Danielle Balestra: Building AI and Martech Stacks Inside Regulated Enterprise is More Rewarding Than Startups
Rich Waldron
Co-founder and CEO of Tray
Tray
Episode: 162: Rich Waldron: How to build and manage AI agents from a single, composable platform without coding
Angela Rueda
Director of Business Martech at Meta
Meta
Episode: 161: Angela Rueda: Meta’s Director of Martech on build vs buy, vendor selection and hybrid stacks
Mac Reddin
Founder and CEO of Commsaur, a platform focused on curated introductions
Commsaur
Episode: 160: Mac Reddin: How to leverage dinosaurs to get warm intros and drive better pipeline
Ana Mourão
CRM, Customer Data, and CDP Advisor with a background in financial services and experience as a marketing leader at 3M.
Episode: 159: Ana Mourão: Privacy-first data literacy and modernizing legacy martech at a global enterprise with data templates and POCs

Hosts

Phil Gamache
Co-host with a focus on navigating the challenges within marketing technology and empowering professionals in their careers.
Darrell Alfonso
Co-host who shares insights on marketing strategies and technological advancements within the industry to facilitate career growth.

Reviews

4.9 out of 5 stars from 35 ratings
  • A must-listen to any martech marketers

    Love listening to show. Always such great takeaways. I appreciate how thoughtful and relevant the questions are. Plus the guests are stellar!

    Apple Podcasts
    5
    RamliJohn
    Canada2 years ago
  • Tales from the Tech Trenches

    So pleased for that these two marketers are sharing their knowledge. Jon

    Apple Podcasts
    5
    Ontario’s dynamic mktg duo
    Canada5 years ago
  • Loving this relevant, thoughtful series

    Love listening to these genuine guys. Always such great takeaways and I appreciate how they keep the episodes fairly succint. They have a way of taking the things I'm feeling/experiencing and articulating it in a thoughtful way. Keep it up Phil and JT!

    Apple Podcasts
    5
    Lauren Reade
    Canada5 years ago
  • More than just Martech

    These 2 guys keep sharing such a wealth of knowledge. They explore a wide variety of topics that so it’s definitely worth checking out even if your field doesn’t exactly line up with martech!

    Apple Podcasts
    5
    alexroy616
    Canada5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Feedback highlights the relevance of topics discussed, suggesting that the content resonates well with current challenges faced in the marketing field.
Many listeners express admiration for the hosts' ability to articulate complex marketing concepts in a relatable manner, reinforcing the podcast's approachable style.
Listeners appreciate the thoughtful questions posed during interviews and the high caliber of guests featured, praising the actionable takeaways from each episode.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

127: Carmen Simon: Using brain science to deviate from expected patterns and create memorable content
Q: Can you provide pointers for engaging audiences in virtual presentations?
Involve the audience physically, such as using whiteboards or encouraging them to draw along during presentations to enhance memory and engagement.
127: Carmen Simon: Using brain science to deviate from expected patterns and create memorable content
Q: What new brain science has emerged since your first book?
Recent research emphasizes embodied cognition, showing that attention, memory, and decision-making are influenced by the interaction of the brain, body, and environment.
136: Benoit Leggieri: Livestorm’s Head of Growth on crafting revenue driving workflows with Customer.io
Q: How do you remain happy and successful in your career?
Having a great balance of being challenged, learning on your career, and having happiness at home is great.
136: Benoit Leggieri: Livestorm’s Head of Growth on crafting revenue driving workflows with Customer.io
Q: How do you think about experiments and ideas in Livestorm?
We have a big backlog of all the company’s ideas, and we try to rank them, prioritizing based on our main objectives.
136: Benoit Leggieri: Livestorm’s Head of Growth on crafting revenue driving workflows with Customer.io
Q: What would you say is the orchestrator of that tool in your Martech stack?
I think the orchestrator still is Customer.io for that.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Interests
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Age Range
Household Income
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Frequently Asked Questions About Humans of Martech

What is Humans of Martech about and what kind of topics does it cover?

The content is notably focused on navigating the complexities of marketing technology, where the hosts engage with industry experts who provide insights on various marketing strategies, operational best practices, and the implications of artificial intelligence on the marketing landscape. Discussions often challenge conventional wisdom, such as questioning the effectiveness of traditional attribution metrics, while advocating for a deeper understanding of customer journeys, and promoting the importance of relationship-building in effective marketing practices.

Listeners can expect well-rounded conversations addressing current trends and innovative methodologies in martech. Episodes cover a diverse range of topics that highlight both the ch... more

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How many listeners does Humans of Martech get?

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What are the audience demographics for Humans of Martech?

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How many subscribers and views does Humans of Martech have?

To see how many followers or subscribers Humans of Martech has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Humans of Martech?

These podcasts share a similar audience with Humans of Martech:

1. Prof G Markets
2. How I Built This with Guy Raz
3. Y Combinator Startup Podcast
4. The Prof G Pod with Scott Galloway
5. The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

How many episodes of Humans of Martech are there?

Humans of Martech launched 5 years ago and published 191 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Humans of Martech?

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What guests have appeared on Humans of Martech?

Recent guests on Humans of Martech include:

1. Moni Oloyede
2. Constantine Yurevich
3. Ashley Faus
4. Ruari Baker
5. Danielle Balestra
6. Rich Waldron
7. Angela Rueda
8. Mac Reddin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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