Hey Fundraiser!
Mary PetersenWelcome to Hey Fundraiser, the podcast for nonprofit Executive Directors and major gift officers who are done guessing.
Each week, host Mary Petersen pulls back the curtain on what actually works in major gifts. Not theory. Not whiteboard frameworks. Real scripts, real strategy, and the exact moves you can use in your next donor meeting. Mary spent 25+ years as a working major gift officer and bu... more
| Publishes | Weekly | Episodes | 73 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EducationBusinessCoursesNon-Profit | |||
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Latest Episodes
CEOs play a crucial role in major gift fundraising, but not all of them are natural fundraisers. In this episode, we’ll discuss how to prepare and coach your CEO for major donor meetings, including messaging, body language, and overcoming objections.... more
This is a different kind of episode, and it might be one of Mary's favorites yet! No theory, no framework from the top down. Just three real questions sent in by fundraisers like you, answered live.
Mary digs into how to do prospect research in-hous... more
In this episode, I walk you through what we built together and answer the six questions that came up in the room, because I guarantee you're asking them too. Does the dinner have to be in someone's home? What do you do with loyal donors who won't ret... more
Your year-end success is being decided right now. Not by your appeal letter, not by your Giving Tuesday plan, but by what you're doing with your top donors today. In this episode, Mary steps back from the tactics and hands you the thinking that makes... more
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Reviews
- Great find!
I’m excited to have found Mary’s podcast and I’m excited to read her book! The idea of the staircase for donors really hit home for me so I’m going to grab the book and learn more. Thanks Mary! Definitely sharing with some friends as well!🙂
Apple Podcasts5Rich Mitchell Creative
United States3 months ago - Lightening the load
I come back to this podcast when I need a clear next step with calm, confident encouragement. Thanks, Mary!
Apple Podcasts5carlynfrenchUnited States4 months ago - Info Explosion!
I’m super impressed with the quality of information shared by Mary. Anyone new to major gifts or even seasoned fundraisers can get nuggets of pure gold. Thank you for sharing your expertise, Mary!
Apple Podcasts5TxMcQUnited Statesa year ago - Always helps me when I need a boost
When I’m feeling a bit overwhelmed or uninspired, I listen to Mary’s podcast and it’s always the boost I need to get my fundraising mojo back.
Apple Podcasts5ptn2722United Statesa year ago - Great Podcast…
Thank you Mary! I am enjoying the podcast and learning a lot. I also like the format in that you get right into your topic, provide specific examples and speak to MGOs at all levels. Keep ‘em coming!
Apple Podcasts5Goodie854United Statesa year ago
Listeners Say
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Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #60 | United States/Business/Non-Profit |
Apple Podcasts | #60 |  Canada/Business/Non-Profit |
Apple Podcasts | #206 |  Switzerland/Business/Non-Profit |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About Hey Fundraiser!
What is Hey Fundraiser! about and what kind of topics does it cover?
A practical, no-nonsense show for nonprofit leaders and major gifts teams seeking actionable fundraising tactics. Episodes consistently emphasize a data-backed, donor-centric approach, focusing on screening existing databases for major gift prospects, stewarding donors to unlock larger gifts, and running intimate, high-impact donor experiences over broad outreach. The host shares concrete scripts, step-by-step playbooks, and real-world anecdotes to help listeners close 5- and 6-figure gifts more quickly. Noteworthy elements include a strong emphasis on depth over breadth (the “small table” philosophy), structured follow-up rhythms, and a coaching ecosystem around book launches and live trainings that align with the show's practical, outcome... more
Where can I find podcast stats for Hey Fundraiser!?
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How many listeners does Hey Fundraiser! get?
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What are the audience demographics for Hey Fundraiser!?
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How many subscribers and views does Hey Fundraiser! have?
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Which podcasts are similar to Hey Fundraiser!?
These podcasts share a similar audience with Hey Fundraiser!:
1. The Curiosity Shop with Brené Brown and Adam Grant
2. The Ezra Klein Show
3. The Opinions
4. The Daily
5. The Interview
How many episodes of Hey Fundraiser! are there?
Hey Fundraiser! launched 4 years ago and published 73 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Hey Fundraiser!?
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Where can I see ratings and reviews for Hey Fundraiser!?
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What guests have appeared on Hey Fundraiser!?
Recent guests on Hey Fundraiser! include:
1. Elena Nicholson
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.