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Heads In Beds Show

Conrad O'Connell
Vacation Rentals
Airbnb
Vacation Rental Marketing
Google
Direct Bookings
Social Media Marketing
Email Marketing
SEO
Guest Experience
Marketing Strategies
Branding
Property Management
Google Ads
Artificial Intelligence
Online Reviews
Vacations Rentals
Instagram
Video Marketing
Vacation Rental Industry
Vacation Rental Market

The Heads In Beds Show is your vacation rental & accommodations marketing podcast co-hosted by Conrad O'Connell and Paul Manzey. Learn how to double your direct bookings with search, social & email marketing strategies and tactics.

PublishesWeeklyEpisodes212Founded5 years ago
Number of ListenersCategories
MarketingBusinessPlaces & TravelSociety & Culture

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Artwork for Heads In Beds Show

Latest Episodes

In this episode, Conrad and Paul talk about all things AI adoption, AI travel agents, the future of travel planning, changing guest booking behavior, AI search visibility, direct bookings, the future of OTAs, and a lot MORE!

Enjoy!

⭐️ Links & Show ... more

In this episode, Conrad and Paul talk about all things Google vs. Meta ads, capturing vs. creating demand, splitting your ad budget, adjusting spend based on seasonality, non-brand search, shoulder season marketing, and a lot MORE! 

Enjoy!

⭐️ Links... more

In this episode, Jeff Brown of IntelliHost and Conrad O’Connell talk all things Airbnb optimization, impressions and clicks, listing conversion, ranking factors, Airbnb myths, direct bookings, Google vs. Meta ads, email and SMS marketing, and a lot M... more

In this episode, Conrad and Paul cover homeowner acquisition, building better owner prospect lists, personalized outreach, AI-generated marketing, direct mail, getting homeowners to opt in, building brand credibility, improving your sales and follow-... more

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Similar Podcasts

Recent Guests

Amber Perkett
Solutions Consultant at Pricelabs, dynamic pricing expert
Pricelabs
Episode: What Actually Drives Direct Bookings in 2026? (Webinar Recording)
Eddie Love
Founder of Mountain Mama Cabins, multi-property operator in Harper's Ferry
Mountain Mama Cabins
Episode: What Actually Drives Direct Bookings in 2026? (Webinar Recording)
Arthur Colker
Founder and CEO of Stafi
Stafi
Episode: What Is The Future Of Direct Bookings (With Arthur Colker)
Ben Day
Director of Revenue and Data at Jetstream
Jetstream
Episode: How To Launch New Vacation Rental Listings And Get Them BOOKED
Steve Trover
Founder/CEO of Better Talent
Better Talent
Episode: Here's ALL You Need To Know About Hiring A Marketing Team For Your Vacation Rental Business
Mark Simpson
An established guest in the vacation rental marketing sphere and founder of Boostly.
Boostly
Episode: Predictions For Where The Book Direct Movement Is Going (With Mark Simpson)

Hosts

Conrad O'Connell
Co-host of Heads In Beds Show
Paul Manzey
Co-host of Heads In Beds Show

Reviews

5.0 out of 5 stars from 38 ratings
  • Spot on advice

    I look forward to each episode and usually leave with actionable items for marketing. These guys are spot on and know this industry and how we need to adapt, execute and make marketing a priority. It’s simple advice and covers the whole range of our complex vacation rental business.

    Apple Podcasts
    5
    Tomgoodwin3
    United Statesa year ago
  • Great info and energy!

    Really great tips and tricks that you can implement into your vacation rental business right away.

    Apple Podcasts
    5
    Seashore Property Management
    United States2 years ago
  • BEST marketing STR podcast!!

    10/5 stars! There is so much good, actionable content here! Every owner or host should tune in and take note.

    Apple Podcasts
    5
    STR_Ab
    United States2 years ago
  • The most informative show!

    I subscribe to quite a few podcasts, many for my work in short term rentals in real estate, others for other things, but I can say that Heads in Beds is by far the most informative podcast that I subscribe to and that I can probably say I actually profit from listening to.

    Apple Podcasts
    5
    SlothLovesChunk
    United States2 years ago
  • Extremely informative!

    Have been a great resource for marketing information.

    Apple Podcasts
    5
    Mjweslin
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners value the practical, actionable marketing tactics.
Guests and hosts deliver data-driven insights with real-world applicability.
The show is praised for its clarity and usefulness for direct-booking strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Here's ALL You Need To Know About Hiring A Marketing Team For Your Vacation Rental Business
Q: How should a company structure its 'people stack' to optimize cost and impact?
Optimize the total cost of all people involved (full-time, part-time, contractors, VAs, agencies) and ensure there is a central figure to coordinate vendors and ensure alignment with ROI and marketing goals.
Here's ALL You Need To Know About Hiring A Marketing Team For Your Vacation Rental Business
Q: Is there really a single marketer who can do it all for 60k a year, and what's the reality?
No unicorn exists; marketing today requires different personalities for content production, distribution, and analytics, so a single person typically can't excel across all areas; a coordinator plus specialists or agencies is a more realistic setup.
Here's ALL You Need To Know About Hiring A Marketing Team For Your Vacation Rental Business
Q: What are the three hiring pillars you see for marketing teams (freelancer/contractor, agency, in-house) and when is each appropriate?
In early-stage companies, freelancers or the founder may handle marketing until margins allow an in-house role; as the business scales, an agency or a dedicated coordinator supported by external specialists becomes more practical to cover all marketing components effectively.
Replay: The Vacation Rental Marketing Fundamentals You Need To Have In Place
Q: What should I do to reduce my reliance on OTAs?
Build independence across three channels—search, social, and email—by consistently executing on those areas and ensuring properties appeal to a defined ideal guest so traffic converts on your own site.
Running A Marketing Audit For Your Vacation Rental Business To Get More Bookings
Q: Will you be talking about tracking offline bookings or online traffic as part of ROAS?
Yes, offline bookings can be tracked by passing specific information from your ad account to your PMS.

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Frequently Asked Questions About Heads In Beds Show

What is Heads In Beds Show about and what kind of topics does it cover?

The show centers on vacation rental marketing strategies, with a strong emphasis on direct bookings through search, social media, and email campaigns. Hosts share real-world experiences, actionable tactics, and frameworks for measuring success—often weighing direct-channel economics against platforms like OTAs. Episodes frequently cover website optimization, analytics, AI tools, and practical partnership practices with marketers, vendors, and homeowners. A notable trait is the practical, no-nonsense style that blends industry experience with data-driven guidance, aimed at operators and managers looking to grow bookings and trust-based relationships with partners. Potential listeners who want hands-on, scalable marketing playbooks for vacati... more

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How many listeners does Heads In Beds Show get?

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Which podcasts are similar to Heads In Beds Show?

These podcasts share a similar audience with Heads In Beds Show:

1. The Art Of Hospitality
2. The STR Sisterhood
3. STR Data Lab™ by AirDNA
4. Good Morning Hospitality
5. Get Paid For Your Pad | Airbnb Hosting | Vacation Rentals | STR Revenue Management

How many episodes of Heads In Beds Show are there?

Heads In Beds Show launched 5 years ago and published 212 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Heads In Beds Show?

Recent guests on Heads In Beds Show include:

1. Amber Perkett
2. Eddie Love
3. Arthur Colker
4. Ben Day
5. Steve Trover
6. Mark Simpson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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