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Artwork for Growing For Market Podcast
Soil Health
Sustainable Agriculture
Organic Farming
Local Food Systems
Climate Change
Farmers Markets
Sustainable Farming
Sustainability
Flower Farming
Community Engagement
Regenerative Agriculture
Garlic
Community Supported Agriculture
Email Marketing
Composting
Fifth Gen Gardens
Csas
CSA (community Supported Agriculture)
Solar Energy
Essex Farm

Growing for Market is the farmer-to-farmer magazine for local food and flower growers, for 33 years and growing. GFM keeps you informed about the business of growing and selling vegetables, cut flowers, plants, herbs, and other food products. If you are market farming or gardening, you'll find valuable information that will help make your business more profitable and enjoyable, all written by farm... more

PublishesWeeklyEpisodes173Founded3 years ago
Number of ListenersCategories
Self-ImprovementHow ToEducation

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Artwork for Growing For Market Podcast

Latest Episodes

Nitrogen, phosphorus and potassium get a lot of attention, but there are other nutrients that are just as important for soil and plant health. In this week’s interview, we talk with Gregg Forster of Wisconsin Mineral Solutions about some of those oth... more

Garrett Corwin started Piedmont Microgreens out of his garage in Durham, North Carolina, and after six years he’s scaled the business to 350-400 trays a week. In addition to the farmers market, Piedmont sells to more than 50 restaurants, grocery stor... more

YouTube

One trend we’ve noticed is the growing number of flower farming cooperatives. We think it might be part of local growers banding together to increase market power as the American flower market bounces back from decimation due to the Andean Trade Pref... more

YouTube

When Anna Wallngford got fired (twice) by DOGE from her job doing entomological research for the federal government, she formed New Hampshire Community Supported Research to keep the work she was doing on behalf of farmers going. If you can do commun... more

YouTube

Key Facts

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Recent Guests

Carrie Read
General Manager, Seattle Growers Market
Seattle Growers Market
Episode: Seattle Growers Market: Lessons from 15 years of cooperative flower marketing with SGM General Manager Carrie Read
Anna Wallingford
Entomologist with 20+ years of applied research experience; founder of New Hampshire Community Supported Research
New Hampshire Community Supported Research
Episode: Community supported farm research with Anna Wallingford of New Hampshire Community Supported Research
Colleen McCoole Payne
Owner of Farm Strong Flowers and organizer of the KC Flower Farmer Wholesale Market
Farm Strong Flowers; KC Flower Farmer Wholesale Market
Episode: Building a 24-hour collective flower market with Colleen McCoole Payne of the Kansas City Flower Farmer Wholesale Market
Jakub Kosmowski
Founder of Farma Vola (Farma Wola), former marketing director with Fortune 500 experience
Farma Vola (Farma Wola), Poland
Episode: How small farms can stand out from big food using good marketing with Jakub Kosmowski of Farma Wola in Poland
Sarah Geurkink
Production support for commercial organic farms with the Organic Association of Kentucky (OAK)
Organic Association of Kentucky (OAK)
Episode: Folks who help farmers: how to find and work with them with Sarah Geurkink from the Organic Association of Kentucky
Emily Springer
Founder of Meeting House Farm and Meeting House Collaborative
Meeting House Farm / Meeting House Collaborative
Episode: Boost farm revenue by adding dried herbs to your crop plan with Emily Springer of Meeting House Farm and Collaborative in Maine
Dan Fillius
Statewide field specialist for commercial vegetables and specialty crops with Iowa State University Extension and Outreach
Iowa State University Extension and Outreach
Episode: Sweet corn- can you make money on it? And best practices with Dan Fillius from Iowa State University
Amelia Ihlo
Farmer and owner of Reverie Flower Farm in New Hampshire; founder of Rooted
Rooted
Episode: The future of market farming in the era of digital sales with Amelia Ihlo of Rooted Farmers and Jill Shea of the Connecticut Flower Collective
Jill Shea
Manager of the Connecticut Flower Collective; designer and hub participant
Connecticut Flower Collective
Episode: The future of market farming in the era of digital sales with Amelia Ihlo of Rooted Farmers and Jill Shea of the Connecticut Flower Collective

Host

Andrew Mefford
Host of the Growing For Market Podcast, engaged deeply in the farming community and experienced in market-oriented agriculture.

Reviews

4.8 out of 5 stars from 127 ratings
  • Great variety and scope

    A great podcast that covers a diversity of interesting topics about and related to market farming. There are episodes with people doing all different types of market farming in all different sorts of locations and conditions, but also interviews about marketing, tech platforms, soil amendments, etc. Such a cool resource.

    Apple Podcasts
    5
    MarquisDeMizzle
    United States2 months ago
  • I can’t listen anymore

    I have LOVED this podcast for a long time. Super informative interviews with fascinating experts. But ever since April Parms started hosting, I just literally cannot listen anymore. She talks like a ditzy 12-year-old girl, she offers no interesting commentary, and she has the vocabulary of a small child. Adults should not use the words “awesomeness, ” “deliciousness,” and “amazingness” several times in one sentence, HUNDREDS of times in a single episode. I keep checking back in and being so temp... more

    Apple Podcasts
    1
    ajaj324
    United States10 months ago
  • Lots to learn from this podcast

    Bust out the notebook! There is so much to learn and this podcast is full of useful information and tips to help your veggie or flower farm thrive. I love to listen to this podcast while working on other things, and often find myself stopping to google or bookmark something to add to my toolbox. Book reviews or new tech this podcast covers all kind of topics to make navigating the farm life easier from experts who know how to help. A great resource.

    Apple Podcasts
    5
    Mes1220
    United States2 years ago
  • Wow!!!

    This is a gem of a podcast. Im a flower grower/seller and I am benefitting from all the useful info from here.

    Apple Podcasts
    5
    Glaiza
    United States2 years ago
  • Market farmers unite!

    As if GFM magazine wasn’t enough! This podcast is a great companion. Thanks for continuing to be FOR and BY farmers.

    Apple Podcasts
    5
    four-farmers
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Overall, it is recognized as a useful educational tool that inspires listeners to improve their farming practices and navigate challenges in the agricultural landscape.
Feedback indicates that while some episodes resonate, the presentation style has received mixed reviews, especially regarding recent hosts.
Listeners find the content to be a valuable resource filled with informative interviews and practical advice for their farming operations.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#56
United States/Education/How To
Apple Podcasts
#91
Canada/Education/How To
Apple Podcasts
#84
Italy/Education/How To
Apple Podcasts
#191
Germany/Education/How To
Apple Podcasts
#201
Australia/Education/How To
Apple Podcasts
#2
Argentina/Education/How To

Talking Points

Recent interactions between the hosts and their guests.

Seattle Growers Market: Lessons from 15 years of cooperative flower marketing with SGM General Manager Carrie Read
Q: Is the market purely wholesale, or is there a retail component as well?
There are wholesale operations with LFM as a tracking platform, and recently retail hours to serve the public, expanding accessibility.
Seattle Growers Market: Lessons from 15 years of cooperative flower marketing with SGM General Manager Carrie Read
Q: How does the pricing work for members?
Prices are a collaborative effort between staff and growers, with commissions supporting operations; members may influence pricing and aim to maximize revenue for all.
Seattle Growers Market: Lessons from 15 years of cooperative flower marketing with SGM General Manager Carrie Read
Q: Why did the co-op start in the first place?
To create a collaborative outlet for multiple growers, focusing on farming rather than chasing leads, and to have everything in one location to serve the floral trade.
How small farms can stand out from big food using good marketing with Jakub Kosmowski of Farma Wola in Poland
Q: How should farmers approach pricing and selling channels to stay sustainable?
Decide on channels (farmers markets, CSA, online shop, or restaurants) before optimizing content; price to reflect the value and health benefits, and use experiences like CSA expansion or home delivery to differentiate from large-scale producers; stay focused on a sustainable margin rather than chasing volume.
How small farms can stand out from big food using good marketing with Jakub Kosmowski of Farma Wola in Poland
Q: What are effective strategies to reach the right customers without big budgets?
Leverage collaborations with health-focused professionals (like dietitians), form partnerships with businesses that share your audience, and build a curated channel strategy that targets the health-conscious consumer rather than trying to appeal to the mass market; consistency and transparency are key.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Growing For Market Podcast

What is Growing For Market Podcast about and what kind of topics does it cover?

This podcast focuses on providing invaluable insights and practical knowledge tailored for local food and flower growers. Episodes commonly feature expert guests discussing a wide range of topics from effective marketing strategies for small farms to innovative agricultural practices aimed at enhancing sustainability and profitability. The recurring emphasis on community engagement and the personal experiences of farmers gives listeners a relatable perspective on navigating the complexities of market farming. Notably, the podcast seeks to empower its audience by promoting best practices in farming and sharing success stories that inspire both novice and seasoned growers alike.

What sets this podcast apart is its farmer-centric approach—co... more

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Which podcasts are similar to Growing For Market Podcast?

These podcasts share a similar audience with Growing For Market Podcast:

1. Growers Daily
2. The Market Gardener Podcast
3. The Dirt on Flowers
4. Six Figure Flower Farming
5. Field and Garden with Lisa Mason Ziegler

How many episodes of Growing For Market Podcast are there?

Growing For Market Podcast launched 3 years ago and published 173 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Growing For Market Podcast?

Recent guests on Growing For Market Podcast include:

1. Carrie Read
2. Anna Wallingford
3. Colleen McCoole Payne
4. Jakub Kosmowski
5. Sarah Geurkink
6. Emily Springer
7. Dan Fillius
8. Amelia Ihlo

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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