Growing For Market Podcast

Andrew Mefferd, Katie Kulla, April Parms Jones

Soil Health

Organic Farming

Sustainable Agriculture

Climate Change

Local Food Systems

Farmers Markets

Sustainable Farming

Sustainability

Regenerative Agriculture

Flower Farming

Community Engagement

Garlic

Community Supported Agriculture

Email Marketing

Composting

Fifth Gen Gardens

Csas

CSA (community Supported Agriculture)

Solar Energy

Essex Farm

Growing for Market is the farmer-to-farmer magazine for local food and flower growers, for 33 years and growing. GFM keeps you informed about the business of growing and selling vegetables, cut flowers, plants, herbs, and other food products. If you are market farming or gardening, you'll find valuable information that will help make your business more profitable and enjoyable, all written by farm... more

136 ratings

Publishes	Weekly	Episodes	196	Founded	4 years ago
Number of Listeners		Categories	How ToEducationSelf-Improvement

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Guests Host Reviews Charts Talking Points

Latest Episodes

Fungal pathogens: how to diagnose and protect your plants from them with Jennie Mazzone from Penn State Extension

Whether on the roots or aboveground, a lot of the pathogens we need to protect our plants from are fungi or water molds. In this interview with Penn State Extension Commercial Horticulture Educator Jennie Mazzone, we talk about how to diagnose infect... more

21 Oct 2026 • 1 hr 31 min

How to make a plan to be profitable with Julia Shanks and Dan Brisebois authors of The Profitable Farmer

One of the most important things about business planning is how to plan for quality of life- and longtime GFM contributors Julia Shanks and Dan Brisebois have teamed up on a new book, The Profitable Farmer, that will help you plan for profit and qual... more

14 Oct 2026 • 1 hr 3 min • Most popular

YouTube

Insect biocontrol in the greenhouse with Professor Laura Ingwell from Purdue and Professor Samantha Willden from Cornell

Pests and beneficials can sometimes act differently in greenhouses versus the field. So, this week we’re talking with Professor Laura Ingwell from Purdue University and Professor Samantha Willden from Cornell University about IPM for common greenhous... more

7 Oct 2026 • 1 hr 35 min

YouTube

Radicchio growing, history and cooking with Lane Selman of the Culinary Breeding Network

Radicchio has long been a favorite with market farmers for its ability to provide something colorful and delicious in the fall and winter. But with its adaptation to very specific regions of Italy, figuring out how to grow the vegetable in North Amer... more

30 Sep 2026 • 1 hr 14 min

YouTube

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Recent Guests

Julia Shanks

Farm business coach, author and entrepreneur with an MBA in entrepreneurship

The Farmer's Office

Episode: How to make a plan to be profitable with Julia Shanks and Dan Brisebois authors of The Profitable Farmer

Dan Brisebois

Farmer, author, spreadsheet educator and host of the Seed Farmer Podcast

Torn Soul Cooperative Farm

Episode: How to make a plan to be profitable with Julia Shanks and Dan Brisebois authors of The Profitable Farmer

Samantha Willden

Assistant Professor in the Department of Entomology at Cornell University

Cornell University

Episode: Insect biocontrol in the greenhouse with Professor Laura Ingwell from Purdue and Professor Samantha Willden from Cornell

Laura Ingwell

Associate Professor of Entomology at Purdue University

Purdue University

Episode: Insect biocontrol in the greenhouse with Professor Laura Ingwell from Purdue and Professor Samantha Willden from Cornell

Lane Selman

Co-author of Radicchio, A Celebration of the Beloved Italian Vegetable; Professor of Practice at Oregon State University; Founder of the Culinary Breeding Network

Oregon State University; Culinary Breeding Network

Episode: Radicchio growing, history and cooking with Lane Selman of the Culinary Breeding Network

Corinne Hansch

Owner of Lovin' Mama Farm, Amsterdam, New York

Lovin Mama Farm

Episode: Growing microgreens and shoots with Corinne Hansch of Lovin' Mama Farm in New York State

Kyle Beaver

Founder of Ten Mile Mushrooms

Ten Mile Mushrooms

Episode: Adding mushrooms to your farm with Kyle Beaver of Ten Mile Mushrooms in Pennsylvania

Keith Carson

Director of Environmental and Science Communications at Maine Conservation Voters; former Weather Channel meteorologist

Maine Conservation Voters

Episode: Understanding our weird weather with meteorologist Keith Carson

Martijn van Stee

Global Manager Breeding at Enza Zaden

Enza Zaden

Episode: Answering greenhouse tomato frequently asked questions with Martijn van Stee of Enza Zaden in Holland

Host

Andrew Mefford

Host of Growing For Market Podcast

Reviews

4.8 out of 5 stars from 136 ratings

Great variety and scope
A great podcast that covers a diversity of interesting topics about and related to market farming. There are episodes with people doing all different types of market farming in all different sorts of locations and conditions, but also interviews about marketing, tech platforms, soil amendments, etc. Such a cool resource.
Apple Podcasts
5
MarquisDeMizzle
United States8 months ago
I can’t listen anymore
I have LOVED this podcast for a long time. Super informative interviews with fascinating experts. But ever since April Parms started hosting, I just literally cannot listen anymore. She talks like a ditzy 12-year-old girl, she offers no interesting commentary, and she has the vocabulary of a small child. Adults should not use the words “awesomeness, ” “deliciousness,” and “amazingness” several times in one sentence, HUNDREDS of times in a single episode. I keep checking back in and being so temp... more
Apple Podcasts
1
ajaj324
United Statesa year ago
Lots to learn from this podcast
Bust out the notebook! There is so much to learn and this podcast is full of useful information and tips to help your veggie or flower farm thrive. I love to listen to this podcast while working on other things, and often find myself stopping to google or bookmark something to add to my toolbox. Book reviews or new tech this podcast covers all kind of topics to make navigating the farm life easier from experts who know how to help. A great resource.
Apple Podcasts
5
Mes1220
United States2 years ago
Wow!!!
This is a gem of a podcast. Im a flower grower/seller and I am benefitting from all the useful info from here.
Apple Podcasts
5
Glaiza
United States2 years ago
Market farmers unite!
As if GFM magazine wasn’t enough! This podcast is a great companion. Thanks for continuing to be FOR and BY farmers.
Apple Podcasts
5
four-farmers
United States2 years ago

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Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Diverse topics and practical farming insights across soil, branding, and market strategies.

Quality of guests and real-world applicability are recurring positives for sponsors and pitching.

Listeners praise the depth of practical, field-tested advice from growers and researchers.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts	#70	United States/Education/How To
Apple Podcasts	#134	Canada/Education/How To
Apple Podcasts	#48	Australia/Education/How To
Apple Podcasts	#48	France/Education/How To
Apple Podcasts	#99	Italy/Education/How To
Apple Podcasts	#4	Argentina/Education/How To

Talking Points

Recent interactions between the hosts and their guests.

How to make a plan to be profitable with Julia Shanks and Dan Brisebois authors of The Profitable Farmer

Q: How do people know what metrics they need to track?

Dan and Julia recommend choosing a few useful metrics across finances, sales, labor and production. Examples include sales by market or crop, planting and harvest records, unsold harvest, and weekly payroll, with extra attention to high-selling or space-intensive crops.

How to make a plan to be profitable with Julia Shanks and Dan Brisebois authors of The Profitable Farmer

Q: What should farmers know about making a five-year plan, whether they already have one or not?

Dan says any plan is better than none because it sets a direction and gives farmers a basis for comparing goals with actual results. Plans are assumptions that should be revisited as farmers gain information and circumstances change.

Insect biocontrol in the greenhouse with Professor Laura Ingwell from Purdue and Professor Samantha Willden from Cornell

Q: What are the main differences in IPM between tunnels and open fields?

Both guests explain earlier pest arrivals and harsher conditions in high tunnels due to warmth, reduced air movement, and the need for precise timing of releases and products; greenhouses offer more controlled regulation, while high tunnels require adaptable, site-specific strategies.

Insect biocontrol in the greenhouse with Professor Laura Ingwell from Purdue and Professor Samantha Willden from Cornell

Q: What got you interested in insects and what problems are you solving with your research?

Samantha describes starting in entomology through a PhD path and influences that moved her toward controlled environment pest management; Laura explains her trajectory from biochemistry to ecology to entomology and her focus on pest dynamics in high tunnels and greenhouse systems.

Growing microgreens and shoots with Corinne Hansch of Lovin' Mama Farm in New York State

Q: What are your recommendations on packaging, pricing, and market strategy for microgreens at farmers markets and with chefs?

Offer simple, repeatable packaging and consistent sizes, focus on strong price points that reflect quality (e.g., 1.5 oz bags at $5 and 3 oz bags at $10), use standing orders with chefs to stabilize orders, set minimums to avoid tiny, unprofitable runs, and leverage direct-market relationships through tastings and education to boost loyalty and repeat purchases.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Growing For Market Podcast

What is Growing For Market Podcast about and what kind of topics does it cover?

A practical, farmer-to-farmer show focused on beating the odds in market farming and cut flowers, with episodes spanning draft power, greenhouse automation, branding, soil health, breeding, agroforestry, and cooperative marketing. Listeners likely include current and aspiring market farmers, wholesalers, and farm managers seeking hands-on strategies, supplier partnerships, and business-building tactics. The show stands out for long-form, experience-rich conversations with practicing growers, university researchers, and industry innovators, often linking field-tested methods to real-world profitability and sustainability. Recent episodes emphasize mentorship networks, data-driven controls in greenhouses, branding for small farms, and scalabl... more

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How many listeners does Growing For Market Podcast get?

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Which podcasts are similar to Growing For Market Podcast?

These podcasts share a similar audience with Growing For Market Podcast:

1. Growers Daily
2. The Market Gardener Podcast
3. Six Figure Flower Farming
4. The Dirt on Flowers
5. Field and Garden with Lisa Mason Ziegler

How many episodes of Growing For Market Podcast are there?

Growing For Market Podcast launched 4 years ago and published 196 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Growing For Market Podcast?

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What guests have appeared on Growing For Market Podcast?

Recent guests on Growing For Market Podcast include:

1. Julia Shanks
2. Dan Brisebois
3. Samantha Willden
4. Laura Ingwell
5. Lane Selman
6. Corinne Hansch
7. Kyle Beaver
8. Keith Carson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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