Rephonic
Artwork for The Dirt on Flowers
Flower Farming
High Tunnels
Goal Setting
Search Engine Optimization
Community Building
Work-Life Balance
Financial Habits
Marketing Strategies
Season Extension
Pest Management
Google Search Console
Local SEO
Fear
Ranunculus
Crop Selection
Content Strategy
Website Optimization
Keyword Research
Social Media
Personal Favorites

Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let's roll up our sleeves and get the dirt on flowers!

PublishesDailyEpisodes241Founded4 years ago
Number of ListenersCategories
EntrepreneurshipEducationBusiness

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Artwork for The Dirt on Flowers

Latest Episodes

In this episode, Lyndsay and Shannon discuss their journeys as successful flower farmers and share excitement for their upcoming Dirt Con conference. They reflect on the challenges and growth in flower farming, emphasizing mindset, realistic expectat... more

In this episode of "The Dirt on Flowers," Lyndsay and Shannon are officially in full DirtCon Week mode—equal parts excited, nervous, and wildly optimistic. They share behind-the-scenes updates on preparing for their very first virtual conference, tal... more

In this episode of "The Dirt on Flowers," Lyndsay and Shannon welcome Ronda from Fly Girl Flowers to discuss “operating limits” in flower farming, inspired by Rhonda’s Air Force aviation background. They explore how setting boundaries—financial, phys... more

In this episode of "The Uncut with Lyndsay and Shannon," the hosts share an honest, unscripted look at flower farming life. They discuss battling harsh winter winds, balancing farm work with family and wellness routines, and managing busy holiday sal... more

Key Facts

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Recent Guests

Kelli Jasper
Copywriter and expert in email marketing
Kelli Jasper Copy
Episode: EP 233: The 5 Components of a Great Email Introduction
Al Temechko
Expert in soil management and agriculture, representative of Vitalize Seed
Vitalize Seed
Episode: EP 217: Uncovering the Secrets of Soil Management
Kalin Sheick
Founder of Sweetwater Floral and personal brand, speaker, and educator
Sweetwater Floral
Episode: EP 215: Designing a Life You Love
Angie Machado
Marketing consultant for flower farmers
Episode: EP 199: How to Get Your Emails Seen & Opened with Angie Machado
Ellen Frost
Founder of Local Color Flowers, a floral design studio in Baltimore that sources flowers locally for sustainability, education, and community engagement.
Local Color Flowers
Episode: EP 197: Sourcing Local Flowers with Ellen Frost
Brittany Doyle
Owner and operator of Dahlia Vine Flower Farm
Dahlia Vine Flower Farm
Episode: EP: 195 Workshops that Work: Systems, Strategy & Scaling with Brittany Doyle
Kelly Shore
Founder of The Floral Source, specializing in connecting florists with American-grown flowers.
The Floral Source
Episode: EP 193: Kelly Shore the Floral Source
Lisa Mason Ziegler
Pioneer in the world of cut flower farming and author of the book 'Cool Flowers'
The Gardener's Workshop
Episode: EP 191: Growing Cool Flowers with Lisa Mason Ziegler
Marin Mathis
Owner of Farmhouse Flower Farm and author of Sweet Pea School
Farmhouse Flower Farm
Episode: EP 187: Sweet Pea School with Marryn Mathis

Hosts

Lyndsay
Co-host and flower farmer with Wild Rue Flower Company, sharing unfiltered stories from the farming life and practical business advice.
Shannon
Co-host and flower farmer with Bloomhill Farm, providing insights on flower industry challenges and marketing strategies.

Reviews

4.9 out of 5 stars from 654 ratings
  • Such good information

    Thank you for this podcast! I am a hobby grower but get so much insight and valuable information each week.

    Apple Podcasts
    5
    Bpaulsen3383
    United States18 days ago
  • One of the gals!

    Lyndsay and Shannon’s episodes are not only educational and informational but so fun to listen to! My friend and I talk about them like they are one of the gals. I can always count on them to lift my mood after listening! I have learned so much from both of them and their guests. I would highly recommend listening to their podcast!

    Apple Podcasts
    5
    K8.v
    United States18 days ago
  • This is AWESOME!

    This podcast is the absolute BEST podcast! Just listen to one, and I guarantee you will binge listen to all the rest of them! These two girls are totally relatable, FUN and it is packed with great information. They take in everyone’s feedback and talk about on the POD!

    Apple Podcasts
    5
    Vickie/VT
    United States18 days ago
  • Just do it!

    I love listening to this podcast! As a new flower farmer and aspiring florist, these girls keep me laughing and keep me educated! Could not recommend this podcast enough even if you’re not a flower farmer the banter between Lyndsay and Shannon is worth a listen!

    Apple Podcasts
    5
    Tori801
    United States20 days ago
  • Excellent flower farming podcast

    I LOVE this podcast.

    This review is long overdue (sorry) - I started listening to the DOF a few years ago when I began my micro flower farm. When I found it, I binged all the episodes during my morning walks with my dog. Now I don’t miss an episode! The content is relevant, informative and has been really helpful to me as I grow my business. Lindsay and Shannon don’t sugar coat the work and the trials and tribulations of flower farming but they balance it with what works, their improvements an... more

    Apple Podcasts
    5
    kmgray19
    United States20 days ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

There are mixed feelings regarding the balance of business promotion versus content, with some listeners feeling recent episodes have focused too much on promoting their own ventures.
Listeners appreciate the genuine, candid discussions about the challenges of flower farming and marketing, often relating personally to the hosts' experiences.
The hosts are commended for their practical advice and the encouragement they provide, making them feel like friends who understand the struggles of the farming life.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

EP 239: Operating Limits: How to Stop Overcommitting
Q: How can farmers recognize when they are operating outside their limits?
Farmers can tell they are outside their limits when they start making repeated mistakes on tasks they already know how to do, indicating they are overstretched.
EP 239: Operating Limits: How to Stop Overcommitting
Q: What does operating limits mean in the aviation world?
Operating limits refer to the maximum and minimum specifications every plane has, which guide pilots in making safe decisions while flying. Ronda relates this to flower farming, where understanding one's own limits is crucial for business success.
EP 236: Uncut Week 52
Q: Have markets become saturated with the increase in new flower farms?
Lyndsay explains that it's not necessarily saturation but more about differentiating one's business from others who may be doing similar things, emphasizing how to stand out in the flower farming market.
EP 233: The 5 Components of a Great Email Introduction
Q: What are the main components of a first welcome email?
You want to give them a sense of why the email is an object of delight, not just your farm, but that you are writing them a letter every week.
EP 233: The 5 Components of a Great Email Introduction
Q: What should they be doing next after getting email addresses?
Definitely having an automated email in place that will respond is kind of the number one basic thing to do.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
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Frequently Asked Questions About The Dirt on Flowers

What is The Dirt on Flowers about and what kind of topics does it cover?

Content primarily revolves around the challenges and joys of flower farming, focusing on practical advice for building a successful flower farm business. Topics frequently include pricing strategies, mental health management, community building, and important events like DirtCon that aim to educate and connect flower farmers. The hosts share personal anecdotes, delve into the nuances of seasonality in farming, and emphasize the value of adaptability and strategic planning in achieving business goals. Moreover, listeners can expect an engaging mix of humor and candor, making complex and often stressful topics about farming approachable and relatable.

Where can I find podcast stats for The Dirt on Flowers?

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How many listeners does The Dirt on Flowers get?

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What are the audience demographics for The Dirt on Flowers?

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How many subscribers and views does The Dirt on Flowers have?

To see how many followers or subscribers The Dirt on Flowers has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of The Dirt on Flowers are there?

The Dirt on Flowers launched 4 years ago and published 241 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Dirt on Flowers?

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Where can I see ratings and reviews for The Dirt on Flowers?

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What guests have appeared on The Dirt on Flowers?

Recent guests on The Dirt on Flowers include:

1. Kelli Jasper
2. Al Temechko
3. Kalin Sheick
4. Angie Machado
5. Ellen Frost
6. Brittany Doyle
7. Kelly Shore
8. Lisa Mason Ziegler

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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