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Get It, Together

PartnerStack
Partnership Programs
Revenue Growth
Go-To-Market Teams
Saas Companies
Salesforce
Affiliate Marketing
Partnerships
Tech Partnerships
Cloud Partnerships
Arcadia
Partnership Models
B2B Saas
Integration Strategies
AI Video Creation
Return On Investment
Zoominfo
M&A
Artificial Intelligence
Microsoft
Ecosystem

Over 50% of SaaS companies say partnerships are a top revenue driver, but the path to success isn’t always clear. On this show, we unpack the real stories behind the programs driving revenue growth, straight from the people who’ve built them. From early missteps to pivotal moments, each guest breaks down how their strategy evolved, what actually worked, and the lessons that stuck. We’re getting ta... more

PublishesTwice monthlyEpisodes8Founded4 months ago
Number of ListenersCategories
CareersBusiness

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Artwork for Get It, Together

Latest Episodes

B2B marketers often overlook affiliate partnerships. Without a clear understanding of the value of affiliates, they miss out on different channels for sustainable growth.

In this episode, Ben Meyer (VP of Digital Marketing Services at Cleverbridge) ... more

Affiliate marketing has often been misunderstood in the B2B space. Outdated perceptions and poor execution have kept it from becoming the performance channel it has the potential to be.

In this episode, Tye DeGrange (Founder and CEO of Round Barn La... more

Many partnership programs fail because they lack alignment with broader company goals. Without clear communication and a unified strategy, it’s easy for the value of partnerships to be overlooked.

In this episode, Katie Landaal (SVP of Strategic All... more

Too many partner leaders build programs with no way to prove their impact. And when it comes time to justify headcount or budget, the conversation falls apart.

In this episode of Get It, Together, Brian Jambor (Head of Partnerships at Synthesia) joi... more

Most ISVs enter the Salesforce ecosystem expecting revenue to come easily. But only a few understand what it actually takes to succeed.

In this episode of Get It, Together, Sam Yarborough (Co-Founder at Arcadia) joins host Tyler Calder (CMO at Partn... more

Most partner programs don’t fail because of strategy, but by simply scaling too early.

In this episode of Get It, Together, Chris Lavoie (Founder and CEO of Partnership Mastermind) joins host Tyler Calder (CMO at PartnerStack) to talk about what it ... more

Did you know there are 28 crucial moments in a buyer’s journey that can make or break a sale?

In this episode of Get It, Together, Jay McBain (Chief Analyst at Canalys) and host Tyler Calder (CMO at PartnerStack) discuss the power of partnerships. D... more

Ready to make your SaaS partnerships actually work?

Get It, Together is your backstage pass to the real people behind partner programs that drive revenue. Get insights from their rookie mistakes, how they overcame them, and what they learned along t... more

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Ben Meyer
VP of Digital Services at Cleverbridge
Cleverbridge
Episode: How Affiliates Help SaaS Companies Scale Strategically with Ben Meyer
Tye DeGrange
CEO and founder of Round Barn Labs, a growth marketing agency specializing in affiliate marketing for B2B brands.
Round Barn Labs
Episode: How to Crack Modern Affiliate Strategy in B2B SaaS with Tye DeGrange
Katie Landaal
SVP of Strategic Alliances at ZoomInfo
ZoomInfo
Episode: Navigating Partnerships in the Age of AI with Katie Landaal
Brian Jambor
Head of partnerships at Synthesia, focusing on innovative partnership models.
Synthesia
Episode: How to Build a CFO-Proof Partner Model with Brian Jambor
Sam Yarborough
Co-founder of Arcadia and experienced operator in cloud partnerships
Arcadia
Episode: How Partner Managers Can Activate the Salesforce Ecosystem with Sam Yarborough
Jay McBain
Chief analyst for channel, partnerships, and ecosystems at Canalys
Canalys
Episode: The (Next) Decade of the Partner Ecosystem with Jay McBain

Host

Tyler
Host and co-host emphasizing practical insights on building partnership programs for revenue growth in SaaS companies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#245
Italy/Business/Careers
Apple Podcasts
#35
South Africa/Business/Careers
Apple Podcasts
#210
South Africa/Business

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Talking Points

Recent interactions between the hosts and their guests.

How to Crack Modern Affiliate Strategy in B2B SaaS with Tye DeGrange
Q: What role is AI playing in the evolving affiliate landscape?
AI is becoming crucial for improving visibility and creating strategic content that affiliates can leverage to connect brands with new audiences.
How to Crack Modern Affiliate Strategy in B2B SaaS with Tye DeGrange
Q: How can affiliates help build trust and visibility for brands in the SaaS space?
Affiliates, by fostering authentic communities and building trust with their audiences, can effectively enhance brand visibility and credibility.
How to Build a CFO-Proof Partner Model with Brian Jambor
Q: How do you look at something and say, okay, you know what, either I'm going to invest more heavily or I'm going to have to divest?
It requires being intentional about ROI and how closely aligned the partnership is to the business problems the organization is solving.
How to Build a CFO-Proof Partner Model with Brian Jambor
Q: Could you walk us through maybe how you came to discover how important that was?
After a lunch with the CFO at Yodel, who challenged Brian to provide a clear operating model for partnerships, he realized he needed to document that effectively to resonate with finance leaders.
How Partner Managers Can Activate the Salesforce Ecosystem with Sam Yarborough
Q: What advice do you have for folks thinking about making a career shift?
Stay curious, learn the language of the trade, and be willing to ask open-ended questions.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Get It, Together

What is Get It, Together about and what kind of topics does it cover?

Content centers around insightful discussions with experts on building and enhancing partnership programs within SaaS companies, which are increasingly recognized as pivotal for revenue growth. Each episode features guests who share their real-world experiences, detailing both their successful strategies and significant challenges faced in the evolution of their programs. Noteworthy themes include the importance of aligning internal teams and understanding market dynamics, along with a focus on actionable takeaways that listeners can implement in their own organizations. The approach is practical and candid, often incorporating anecdotal stories that provide relatable context to the lessons imparted. This podcast is particularly appealing t... more

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Get It, Together launched 4 months ago and published 8 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Get It, Together?

Recent guests on Get It, Together include:

1. Ben Meyer
2. Tye DeGrange
3. Katie Landaal
4. Brian Jambor
5. Sam Yarborough
6. Jay McBain

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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