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Future Commerce is the culture magazine for Commerce. Hosts Phillip Jackson and Brian Lange help brand and digital marketing leaders see around the next corner by exploring the intersection of Culture and Commerce. Trusted by the world's most recognizable brands to deliver the most insightful, entertaining, and informative weekly podcasts, Future Commerce is the leading new media brand for eCommer... more

PublishesTwice weeklyEpisodes600Founded10 years ago
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MarketingBusinessEntrepreneurship

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Artwork for Future Commerce

Latest Episodes

DoorDash shoppers come to the app with a need, not a shopping list, and that makes them unusually loyal and unusually open to discovery. Katie Daleo, General Manager of CPG Ads at DoorDash, joins Phillip and Alicia to talk about how brands can plan f... more

Halloween is now America’s second-largest consumer holiday, surpassing Thanksgiving and New Year’s Day in total spend, especially in categories like home decor. From the high street, the UK is catching up fast due to the rise of community-driven even... more

Get ad-free episodes and bonus content, including the full recording of this podcast, by joining Future Commerce Plus at futurecommerce.com/plus

• 🆕 Access to our newest analysis feature for members, Field Notes, our retail space analysis briefing.... more

Stretched wallets are still spending. Deloitte projects up to 4.8% growth in holiday spending this year, driven mostly by price of goods rather than volume of sales.

Shoppers say they feel stretched, yet they keep spending. Brian McCarthy, a princi... more

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Recent Guests

Katie Daleo
General Manager of CPG Ads at DoorDash, formerly a brand manager at Unilever and Klondike.
DoorDash
Episode: DoorDash’s Ads Chief on Planning for Moments Over Audiences
Melissa Minkow
Global Director of Retail Strategy & Insights at CI&T, formerly at Target and Gartner.
CI&T
Episode: We Traded Family Dinners for Haunted Houses: Halloween Spending Data Shows Shoppers Want to Escape
Brian McCarthy
Principal in Deloitte's strategy and analytics practice with more than 15 years of retail experience
Deloitte
Episode: Deloitte Predicts A $1.7 Trillion Holiday Season
Aubrey Horowitz
Merchant of Decorative Holiday at The Home Depot, with experience in store operations, visual merchandising, and online hardware
The Home Depot
Episode: Aubrey Horowitz of Home Depot: "We Plan Halloween 3 Years in Advance"
Carlos Gutierrez
Former U.S. Secretary of Commerce (2005-2009); former Kellogg CEO
Former U.S. Secretary of Commerce; Kellogg Company
Episode: Former Commerce Secretary Gutierrez on Leadership, AI, and America’s Role In the World
Emma Apple Chozick
Writer, creative strategist, founder of Great Collab
Great Collab
Episode: Memorable Over Measurable: Retail’s Lost Wonders
Andrew McLuhan
Author, teacher, speaker, and consultant; steward of The McLuhan Institute
The McLuhan Institute
Episode: Rewind: Everything, Everywhere, All at Once
Shaia Erlbaum
Co-founder and chief executive officer of Mercev (Merciv)
Mercev
Episode: Separating Real Signals from the Noise
Nikita Walia
Strategy Director at Unnamed brand and venture studio
Episode: Cartographies of Meaning

Hosts

Phillip Jackson
Host at Future Commerce
Brian Lange
Co-host at Future Commerce
Alicia Esposito
Host at Future Commerce

Reviews

4.9 out of 5 stars from 120 ratings
  • 💎💎💎

    500+ ep is an incredible feat for any podcast🔥 I’m not a product founder, but as a PR coach for product founders, I’m always looking to recommend resources for them! Whether you want a deep dive into a more umbrella topics, or hyper-specific problem solving and case studies, you’ll find it all here across all industries! Plus the energy is always high and engaging!!

    @gloriachoupr

    Apple Podcasts
    5
    _doremi101
    United States2 years ago
  • A new fav 🔥

    Future Commerce is a new favorite in my feed! I’m truly impressed by the engaging discussions and insights into industry trends. Absolutely loved the recent episode with Neil Shankar and hearing about how brands are gaming our algorithmic overloads. Highly recommend giving this pod a listen!

    Apple Podcasts
    5
    oliviabaker13
    United States4 years ago
  • Absolutely relevant

    a MUST if you want to keep track in E-Com

    Apple Podcasts
    5
    User2903
    Germany5 years ago
  • Great podcast!

    This podcast is a must listen for anyone looking to stay up to date in the world of eCommerce and online business! Phillip and Brian are great hosts and provide fresh insights and valuable advice!

    Apple Podcasts
    5
    maddie@podcastingyou
    United States5 years ago
  • Not your average eCom show

    “Work content” that you actually WANT to listen to. Even look forward to!

    Phillip & Brian bring fun & wit to eCom and retail news and practices. Curious where the industry is headed and what’s new? This is your show.

    There is no other podcast I listen to as consistently.

    Apple Podcasts
    5
    Nicolette7
    United States5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the show for its actionable depth and energetic banter.
Guests consistently bring top-tier expertise from commerce and tech.
The content is consistently relevant to current ecommerce and retail strategies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

We Traded Family Dinners for Haunted Houses: Halloween Spending Data Shows Shoppers Want to Escape
Q: What does it look like at the hyper local level? What does it look like at the national level?
Minkow says UK Halloween spending has grown significantly, with spending expected to reach ÂŁ705 million and Gen Z and millennials driving much of the engagement. Locally, community and celebration often center on shared spaces such as public transit and pubs rather than neighborhood trick-or-treating.
We Traded Family Dinners for Haunted Houses: Halloween Spending Data Shows Shoppers Want to Escape
Q: What are you seeing or hearing where people are like, this is Americanized now, this has become something completely different?
Minkow says people seem excited rather than resentful about the changes, pointing to Halloween-themed candy and packaged sweets appearing in UK grocery stores as evidence of growing commercialization.
DoorDash’s Ads Chief on Planning for Moments Over Audiences
Q: How does Brand Center help brands understand their business on DoorDash?
Daleo says Brand Center combines sales and marketing information with on-shelf availability, carried assortment, product content and real-time substitution data, helping brands see how products appear in the app and where shoppers redirect when an item is unavailable.
DoorDash’s Ads Chief on Planning for Moments Over Audiences
Q: What are you finding about the on-demand shopper today? Is there anything that brands maybe don't know or insights that are possibly overlooked to really understand this larger context of who this shopper is?
Daleo says DoorDash shoppers are highly loyal and open to discovery. They often arrive with an immediate need, but many are receptive to trying new items, and unbranded searches can lead to orders across a wide range of products.
Aubrey Horowitz of Home Depot: "We Plan Halloween 3 Years in Advance"
Q: How much of your planning involves collaboration with the manufacturing partners versus you shopping around or then bringing it to you?
Horowitz says Home Depot begins development a year to a year and a half in advance, brings suppliers in at the start, and works from concepts through drawings, CAD designs, molds, and samples.

Audience Metrics

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Frequently Asked Questions About Future Commerce

What is Future Commerce about and what kind of topics does it cover?

A media roundtable focused on the future of commerce, retail, and brand storytelling through culture-driven perspectives. Episodes regularly explore topics like AI-enabled personalization, data-driven marketing, omnichannel experiences, and the evolving relationship between brands, publishers, and consumers. Notable angles include AI in customer service and marketing, first-party data strategies, and the tension between human-centric service and automated systems. The show often features practitioners from top brands, tech platforms, and investment firms, with guests who share practical case studies, strategic frameworks, and forward-looking predictions for e-commerce and retail. A standout trait is its willingness to blend culture, technol... more

Where can I find podcast stats for Future Commerce?

Rephonic provides a wide range of podcast stats for Future Commerce. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Future Commerce and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Future Commerce get?

Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for Future Commerce, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for Future Commerce?

Rephonic provides comprehensive predictive audience data for Future Commerce, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Future Commerce have?

To see how many followers or subscribers Future Commerce has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Future Commerce?

These podcasts share a similar audience with Future Commerce:

1. Operators
2. Acquired
3. The Prof G Pod with Scott Galloway
4. Lenny's Podcast: Product | Career | Growth
5. All-In with Chamath, Jason, Sacks & Friedberg

How many episodes of Future Commerce are there?

Future Commerce launched 10 years ago and published 600 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Future Commerce?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Future Commerce?

Rephonic pulls ratings and reviews for Future Commerce from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

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Rephonic provides full transcripts for episodes of Future Commerce. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Future Commerce?

Recent guests on Future Commerce include:

1. Katie Daleo
2. Melissa Minkow
3. Brian McCarthy
4. Aubrey Horowitz
5. Carlos Gutierrez
6. Emma Apple Chozick
7. Andrew McLuhan
8. Shaia Erlbaum

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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