
Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you... more
| Publishes | Daily | Episodes | 651 | Founded | 6 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessFitnessHealth & Fitness | |||

If you've ever had to talk someone into buying your program, you already know those clients rarely turn out to be your best ones, which is why Jill recommends autonomy-based selling, an approach rooted in the calm, confident energy of "I'm here when ... more
Sometimes the most persuasive thing you could tell a potential client is exactly how difficult working with you is going to be. Rather than promising results that are fast, cheap, and easy, setting honest expectations up front, including how much wor... more
If your audience has grown numb to "doors closing soon" and "only five spots left," exclusivity may be the prompt that finally gets them to act. In part 2 of her exclusivity marketing series, Jill introduces the Velvet Rope Method, a strategy built f... more
Raising your prices or turning away a paying client might feel like the riskiest move you can make, but it could be exactly what draws your best clients in. Exclusivity differs from urgency and scarcity. By clearly stating who your offer is not for, ... more
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LOVE how Jill gets to the point without any fluff. She talk really strategy and mindset that can be implemented right away.
Reassured after listening to an episode about starting out in the world of online business…
Hearing about many of the things I already do…
Encouraged and motivated to keep going…
Some useful tips which I hadn’t heard before that are especially applicable to my niche. Thanks for the advice and tips.
I run Marathons - and starting in online business has so many parallels. Regular training and consistency is key!
Since listening to this podcast I have finally completed writing and implementing a signature program that I love with an established framework. I have also learned how to start messaging to attract the right clients for the program. This podcast has provided me more practical and useful information then my formal certification program has. I’m so glad I have found this podcast. Jill’s approach has also helped me look at sales and selling in an entirely new way. Thank you for all you do and fo... more
As someone who is certified in nutrition but very much self-taught in the entrepreneur space, I have found Jill’s guidance incredibly helpful. Her tips are practical and comprehensive and make me feel confident in the steps I have taken to build my online brand. I highly recommend the podcast for actionable advice for anyone struggling to find focus and momentum in building their business online.
I learn so much with every episode. Jill gets right to the point and provides practical help and motivation to grow my business and keep going!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #201 |
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This show centers on turning fitness expertise into scalable online businesses. Episodes frequently cover practical strategies for launching and growing coaching programs, building a personal brand, and creating sustainable lead generation and sales systems. Listeners can expect tactical guidance on ads, email marketing, launches, program design, and mindset shifts that support moving from one-on-one work toward leverage-based growth. A consistent throughline is the emphasis on clear messaging, trusted relationships, and actionable steps that listeners can implement immediately, often tied to signature programs and ongoing coaching ecosystems. Noteworthy elements include a strong focus on long-term value, structured launches, and a willingn... more
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1. The Mind Your Business Podcast
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4. The Genius Life
5. The Jasmine Star Show
Fit Biz U launched 6 years ago and published 651 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Fit Biz U include:
1. Mikah Horn
2. Tina Haupert
3. Anna Hartman
4. Patricia Medros
5. Melissa Koehl
6. Mikki Williden
7. Jen Kirsch
8. Danny Coleman
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