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Fit Biz U

Jill Lockwood
Entrepreneurship
Online Coaching
Online Business
Social Media Marketing
Fitness Coaching
Fitness Business Accelerator
Mindset
Social Media
Personal Branding
Fitness Industry
Marketing Strategies
Coaching
Personal Training
Instagram
Business Coaching
Jillfit
Email Marketing
Business Growth
FBA
Imposter Syndrome

Welcome to Fit Biz U with host Jill Lockwood, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you... more

PublishesDailyEpisodes595Founded6 years ago
Number of ListenersCategories
FitnessHealth & FitnessBusinessEntrepreneurship

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Artwork for Fit Biz U

Latest Episodes

There is a stark difference between genuine connection and transactional networking in the online business space. Jill made her own early career mistakes—like chasing the attention of industry figures she'd put on pedestals and hoping proximity to "b... more

Everyone who runs a successful online business started at the very beginning, and that means having content that makes you cringe a little bit. The only way to truly improve at business skills like presenting, showing up on video, and launching offer... more

The current state of the online fitness and wellness business landscape in 2026 is constantly changing—there are new shifts every day driven by AI, GLP-1 medications, economic uncertainty, and uncertain social media algorithms. In all the maybe, you ... more

Is it time for you to try a fresh spin on the traditional waitlist approach? Jill's "priority list launch" strategy is designed to build exclusivity and demand for small group coaching offers. The word "priority" signals value over simply being on a ... more

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Recent Guests

Megan Dell
A mom and former hotel industry worker who transitioned into health coaching and personal training.
Get Fit With Megan
Episode: FBU 584: How Megan Generated Dozens of Coaching Inquiries within a Few Weeks of Starting FBA
Danielle Barr
Corporate marketer and fitness instructor who successfully transitioned to building a fitness business online
Episode: FBU 583: How Mom-of-2 Danielle Sold Out her Group Program in FBA Despite Working a Full-time Job
Liz Myers
Performance coach for mountain athletes, specializing in helping skiers and snowboarders improve their performance and reduce injury.
Mountain Edge Performance
Episode: FBU 582: How Liz Went from Training Clients 12 Hrs/Day to Generating 6-Figures Online
Nicole Scheitlin
Pre and post-needle fitness coach
Strong Mama Wellness
Episode: FBU 541: How Nicole Doubled Her Revenue with DIY Courses in FBA
Brittni Charle
A physical therapist specializing in neurologic conditions, she transitioned to online coaching and has seen significant success in just one year.
Individual Business Coach
Episode: FBU 540: How Brittni Maxed Out Her Group Coaching in FBA in Her First Year
Veronika Vasko
Yoga instructor with 15 years of experience, founder of an online membership, and former physical studio owner in Italy.
Episode: FBU 539: How Veronika Went Viral on Social + Mastered Her Online Membership with FBA
Gina Mauricio
Former dental hygienist and online running coach
Run With Gina
Episode: FBU 537: From Dental Hygienist to Thriving Online Business Coach with Gina Mauricio
Brandon Lucero
Messaging expert and founder of a training program
Brandon Lucero's training programs
Episode: FBU 480: Double Your Launch Revenue with Brandon Lucero's Step-by-Step Messaging Playbook
Kasey Jo Orvidas
PhD in psychology, behavior change expert, and coach
The Coaching Code
Episode: FBU 479: How to Increase Your Clients' Compliance and Keep Them From Ghosting You with Kasey Jo Orvidas

Host

Jill Coleman
Host of Fit Biz U

Reviews

4.9 out of 5 stars from 171 ratings
  • REAL Strategy

    LOVE how Jill gets to the point without any fluff. She talk really strategy and mindset that can be implemented right away.

    Apple Podcasts
    5
    Valerie Diane
    United Statesa year ago
  • Reassuring…Stay calm and consistent

    Reassured after listening to an episode about starting out in the world of online business…

    Hearing about many of the things I already do…

    Encouraged and motivated to keep going…

    Some useful tips which I hadn’t heard before that are especially applicable to my niche. Thanks for the advice and tips.

    I run Marathons - and starting in online business has so many parallels. Regular training and consistency is key!

    Apple Podcasts
    5
    ThomasLiebersActive
    United Kingdoma year ago
  • Practical tips that are easy to understand and apply

    Since listening to this podcast I have finally completed writing and implementing a signature program that I love with an established framework. I have also learned how to start messaging to attract the right clients for the program. This podcast has provided me more practical and useful information then my formal certification program has. I’m so glad I have found this podcast. Jill’s approach has also helped me look at sales and selling in an entirely new way. Thank you for all you do and fo... more

    Apple Podcasts
    5
    Mbwellnessjourney
    United States2 years ago
  • Highly Recommend for Health and Fitness Professionals!

    As someone who is certified in nutrition but very much self-taught in the entrepreneur space, I have found Jill’s guidance incredibly helpful. Her tips are practical and comprehensive and make me feel confident in the steps I have taken to build my online brand. I highly recommend the podcast for actionable advice for anyone struggling to find focus and momentum in building their business online.

    Apple Podcasts
    5
    Lindsay Mundy
    Canada2 years ago
  • Real help every episode

    I learn so much with every episode. Jill gets right to the point and provides practical help and motivation to grow my business and keep going!

    Apple Podcasts
    5
    345jac
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Fans value the mix of host expertise and alum guest stories for credible, applicable strategies.
Audience notes the content is highly actionable and focused on real results.
Many comment on motivational, no-fluff delivery and clear roadmaps for growth.
Listeners praise concise, practical guidance that's easy to implement.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

FBU 585: How FBA Alum Kyra Williams Started from Scratch in a New Niche + Just Had Her Biggest Launch Ever
Q: What should people think about to have success in the FBA program?
You need to show up, commit to the work, and be proactive about your learning and process. Connecting with the community is also crucial for support and encouragement.
FBU 585: How FBA Alum Kyra Williams Started from Scratch in a New Niche + Just Had Her Biggest Launch Ever
Q: What do you think the difference is between just following best practices versus signing up for something that teaches you a system?
It's easy to piecemeal things without structure, leading to inefficient results. Having a system provides organization, metrics to measure progress, and accountability, especially in a community setting.
FBU 582: How Liz Went from Training Clients 12 Hrs/Day to Generating 6-Figures Online
Q: What advice would you give to someone starting out online?
It's essential to trust the process, stay engaged, and be willing to be uncomfortable.
FBU 582: How Liz Went from Training Clients 12 Hrs/Day to Generating 6-Figures Online
Q: What were some of the biggest initial obstacles when you started your business?
The biggest challenge was overcoming self-doubt and the vulnerability of putting myself out there online.
FBU 584: How Megan Generated Dozens of Coaching Inquiries within a Few Weeks of Starting FBA
Q: What would you tell someone who's thinking about joining but is worried?
Megan reassures that they will succeed if they follow Jill's guidance, emphasizing the confidence and empowerment gained through the program.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Fit Biz U

What is Fit Biz U about and what kind of topics does it cover?

This show targets fitness professionals building online coaching businesses, with a sharp focus on practical, implementation-driven strategies. Across episodes the host emphasizes niching, scalable program design (including micro and mini courses), effective messaging, and trustworthy branding to attract clients without relying on time-for-money tactics. Expect tactical guidance on launching offers, structuring coaching programs, leveraging social media, and maintaining momentum through mindset and accountability. Noteworthy is the emphasis on real-world coaching systems, community mentorship, and a candid style that pairs tough-love with actionable steps—appealing to listeners who want clear roadmaps and measurable results.

A standout qua... more

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How many listeners does Fit Biz U get?

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How many episodes of Fit Biz U are there?

Fit Biz U launched 6 years ago and published 595 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Fit Biz U?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Fit Biz U?

Recent guests on Fit Biz U include:

1. Megan Dell
2. Danielle Barr
3. Liz Myers
4. Nicole Scheitlin
5. Brittni Charle
6. Veronika Vasko
7. Gina Mauricio
8. Brandon Lucero

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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