Driven by Data: The Podcast

Orbition Group

Data Analytics

Data Governance

Data Literacy

Artificial Intelligence

Generative AI

Data Management

Data Quality

Data Strategy

Data Culture

Digital Transformation

Data Leadership

Business Strategy

Organizational Culture

AI Adoption

JD Sports

Kellanova

Customer Experience

Data Products

Career Development

Data Centralization

Orbition Group is delighted to bring you this podcast series, which is designed for Data Enthusiasts, to hear from some of the most high-profile Data, Analytics and AI thought leaders from around the globe. Each episode will detail the guests journey to the top while bringing unique insights, drawn from first-hand experience on the industry’s most trending topics. This podcast was created as a way... more

59 ratings

Publishes	Twice weekly	Episodes	200	Founded	6 years ago
Number of Listeners		Categories	TechnologyTech NewsNews

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Latest Episodes

Data Brief: Stop asking permission, and claim your lane (and the whole pool whilst you're at it)

Welcome to another episode of the Data Debrief, the companion show to Driven by Data: The Podcast, where hosts Catherine Dowden-King and Kyle Winterbottom unpack Tuesday's episode, share what's been on their minds, and explore the realities of leader... more

Yesterday • 30 min

S7 | Ep 7 | From Cost Centre to Revenue Engine: How to Make Data Pay for Itself (and Then Some) with Edward Chenard, Fractional CDAO

In Episode 7, of Season 7 of Driven by Data: The Podcast, Kyle Winterbottom was joined by Edward Chenard, Fractional Chief Data and Analytics Officer, where they discuss how data leaders can break free from the cost centre trap and drive measurable, ... more

19 May 2026 • 1 hr 2 min

Data Debrief: Elephants, Driving & LinkedIn Debates

Welcome to another episode of the Data Debrief, the companion show to Driven by Data: The Podcast, where hosts Catherine Dowden-King and Kyle Winterbottom unpack Tuesday’s episode, share what’s been on their minds, and explore the realities of leader... more

14 May 2026 • 43 min

S7 | Ep 6 | Embracing Failure: The Human Side of Data Leadership with Dru Patel, Data Lead at The Football Association

In Episode 6, of Season 7 of Driven by Data: The Podcast, Kyle Winterbottom was joined by Dru Patel, Data Lead at The Football Association, where they discuss how embracing failure fuels a human-centred approach to data leadership that unlocks adopti... more

12 May 2026 • 57 min

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Similar Podcasts

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Recent Guests

Dru Patel

Data Lead at The Football Association

The Football Association (FA)

Episode: S7 | Ep 6 | Embracing Failure: The Human Side of Data Leadership with Dru Patel, Data Lead at The Football Association

Richard Masters

Vice President of Data and AI at Virgin Atlantic

Virgin Atlantic

Episode: S7 | Ep 5 | Signal Over Noise: The North Star of Decision Support with Richard Masters, VP Data & AI at Virgin Atlantic

Peter Everill

Head of Data Product at IAG Loyalty

IAG Loyalty

Episode: S7 | Ep 4 | Why Data & AI Transformation Fails Without Decision Transformation with Peter Everill, Head of Data Product at IAG Loyalty

Daragh Kelly

Chief Data Officer at The Economist

The Economist

Episode: S7 | Ep 3 | The AI Speed Trap: Why Activity Isn’t Progress with Daragh Kelly, Chief Data Officer at The Economist

Barry Panayi

Group Chief Data Officer at Howden

Howden

Episode: S7 | Ep 2 | Are we Splitting the CDAO Role in Two with Barry Panayi, Group Chief Data Officer at Howden

Kevin Cassar

Chief Data and AI Officer at TalkTalk

TalkTalk

Episode: S7 | Ep 1 | Accelerating the Speed of Value Delivery with Kevin Cassar, Chief Data Officer at TalkTalk

Kyle Winterbottom

CEO & Founder, Orbition Group

Orbition Group

Episode: S6, E11: Driven by Data Dilemmas, Hand Over & Catch up w/ Kyle Winterbottom, CEO & Founder, Orbition Group

Alex Sidgreaves

Chief Data Officer, Zurich Insurance UK

Zurich Insurance UK

Episode: S6, E10: Driven by Data Dilemmas, Transformation the Right Way! w/ Alex Sidgreaves, Chief Data Officer, Zurich Insurance

Dan Kellet

Chief Data Officer with Capital One UK background, later Director of Lending and Data Analytics at Carmoola

Carmoola

Episode: S6, E8: Driven by Data Dilemmas, Leadership Legends vs Leadership Lows w/ Dan Kellet, Chief Data Officer, Carmoola

Hosts

Catherine Dowden-King

Co-host of data-focused discussions; guides conversations on governance, AI strategy, and ROI-driven implementations.

Kyle Winterbottom

Co-host of Driven by Data discussions; focuses on data strategy, governance, and turning data into business value.

Reviews

4.6 out of 5 stars from 59 ratings

Great Guests!
It’s obvious Kyle puts extraordinary effort in covering salient topics and finding guests that are authentic and truly care about being a positive force in this world - the insights they bring to bear are still mind-blowing every. single. time.
Apple Podcasts
5
Dan1777999877
United States4 years ago
Loved your interview with Zoher Karu from Blue Shield of CA.
Podchaser
5
himattspencer
4 years ago

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Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

High-quality guests and deep-dive discussions on data, AI, and governance.

Guests are authentic and genuinely care about making a positive impact.

Host delivers practical, ROI-focused insights and guides thoughtful conversations.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts	#47	United Kingdom/News/Tech News
Apple Podcasts	#149	Canada/News/Tech News
Apple Podcasts	#43	Australia/News/Tech News
Apple Podcasts	#233	Germany/News/Tech News
Apple Podcasts	#240	France/News/Tech News
Apple Podcasts	#41	United Arab Emirates/News/Tech News

Talking Points

Recent interactions between the hosts and their guests.

S7 | Ep 6 | Embracing Failure: The Human Side of Data Leadership with Dru Patel, Data Lead at The Football Association

Q: Dru, give us a bit of background into you. Where do you come from and how did you get into the world of data?

Dru explains his path from a Kenya-born, education-focused upbringing to a career in data, highlighting early tech roles, the importance of soft skills, and pivotal experiences in government and football alike that shaped his human-centered, storytelling approach to analytics.

S6, E9: Driven by Data Dilemmas, Data Leadership Sinkers or Swimmers! w/ Steve Janoo, Chief Data Analytics Officer, Diaego

Q: How should leaders navigate chaotic organizational environments while protecting their teams?

Set short-horizon priorities, create pockets of stability, acknowledge anxiety, and maintain open communication about what can be controlled—focusing energy on tangible, nearby goals and safeguarding the team's wellbeing.

S6, E9: Driven by Data Dilemmas, Data Leadership Sinkers or Swimmers! w/ Steve Janoo, Chief Data Analytics Officer, Diaego

Q: How do you develop and recognize all-star teams as they move from managers to directors?

Encourage trade-off decision making, proactive thinking, and a clear vision; empower teams to own objectives, and create opportunities for cross-organizational collaboration while ensuring recognition is fairly attributed to the entire data-enabled effort.

S6, E9: Driven by Data Dilemmas, Data Leadership Sinkers or Swimmers! w/ Steve Janoo, Chief Data Analytics Officer, Diaego

Q: What's your approach to shifting from a focus on execution to a broader strategic leadership role?

A senior leader should connect delivery to strategy by articulating how data initiatives enable business outcomes, building credibility through visibility of results, and leveraging mentorship to grow the team's strategic thinking.

S6, E4: Driven by Data Dilemmas. Career Crisis! w/ Lisa Allen, Director of Data, The Pensions Regulator

Q: How do you create a hiring process that is thorough but not overly complicated for candidates?

Review the process to understand and balance multiple factors affecting recruitment, like salary and location.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Driven by Data: The Podcast

What is Driven by Data: The Podcast about and what kind of topics does it cover?

This show centers on data, analytics, and AI leadership, exploring real-world dilemmas, governance, and the human elements of data-driven work. Episodes frequently tackle topics like responsible AI, data quality, ROI of technology investments, cross-functional collaboration between IT and business teams, and cultures that enable or hinder data initiatives. A standout feature is the mix of practical stories from senior data leaders with forward-looking debates about governance, ethics, and the evolving roles of data professionals across industries, making it helpful for listeners who want actionable insights and a clear view of leadership challenges in data, AI, and analytics.

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Which podcasts are similar to Driven by Data: The Podcast?

These podcasts share a similar audience with Driven by Data: The Podcast:

1. More or Less
2. The Rest Is History
3. Intelligence Squared
4. Americast
5. Economist Podcasts

How many episodes of Driven by Data: The Podcast are there?

Driven by Data: The Podcast launched 6 years ago and published 200 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Driven by Data: The Podcast?

Recent guests on Driven by Data: The Podcast include:

1. Dru Patel
2. Richard Masters
3. Peter Everill
4. Daragh Kelly
5. Barry Panayi
6. Kevin Cassar
7. Kyle Winterbottom
8. Alex Sidgreaves

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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