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Shopify für Profis

Eshop Guide GmbH

In „Shopify für Profis“ sprechen Patrick Rosenblatt und das Team von Eshop Guide offen über das, was Entscheider:innen im digitalen Mittelstand bewegt: MigrationenPlattformstrategienB2B-CommerceUnified CommerceAPI-Ökosystemeund noch vieles mehrOb B2B-Commerce, Plattformmigration oder digitale Vertriebsprozesse: Hier bekommst du ehrliche Einblicke, kritische Hot Takes und fundiertes Know-how direkt... more

PublishesMonthlyEpisodes30Founded5 years ago
Language
German
Number of ListenersCategories
ManagementBusiness

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Artwork for Shopify für Profis

Latest Episodes

31 % mehr Click-to-Buy-Conversion – dieses Ergebnis hat Vision AI gemeinsam mit bugatti erzielt. Doch die eigentliche Erkenntnis dieser Folge geht weit darüber hinaus: Die Produktsuche entwickelt sich vom einfachen Eingabefeld zum digitalen Verkaufsb... more

In dieser Folge spricht Patrick mit Williams Onana über A/B-Testing im Shopify-Kontext. Es geht darum, warum Bauchgefühl im E-Commerce nicht reicht, wie gute Tests entstehen und warum auch negative Ergebnisse wertvoll sind. Außerdem: Welche Rolle Tra... more

Shop migriert, Tracking vergessen? Dann wird aus einer Migration schnell ein Blindflug. In dieser Folge spricht Patrick mit Maria Matysik von Analyticsfreaks darüber, warum Analytics und Tracking bereits zu Beginn eines Re-Platforming-Projekts auf di... more

Viele Unternehmen kämpfen mit gewachsenen Commerce-Strukturen, die Innovation und Wachstum bremsen. In dieser Live-Masterclass von der OMR 2026 zeigen Claudio Blassnig (gloryfy) und Patrick Rosenblatt (Eshop Guide), wie der österreichische Sportbrill... more

Wer im E-Commerce heute wachsen will, muss Systementscheidungen treffen. Aber welche Architektur passt wirklich zur eigenen Organisation? In dieser Folge geht Patrick der Frage nach, wann Best of Breed der richtige Weg ist und wann Best of Suite stra... more

Beschreibung: ERP modernisieren oder zuerst den Shop erneuern? Viele Unternehmen stehen genau vor dieser Entscheidung. In dieser Folge sprechen wir darüber, warum in Mid-Market-Projekten häufig ein Shop-First-Ansatz wirtschaftlich sinnvoller ist, wan... more

Shopify-Migrationen werden oft als Technologieprojekt diskutiert – dabei sind sie vor allem eine Investitionsentscheidung. In dieser Folge erklärt Patrick Rosenblatt, wie ein belastbarer Business Case für eine Shopify-Migration aufgebaut wird: von To... more

Patrick zeigt, wie D2C-Brands mit Shopify wirklich international skalieren: Welche Domain- und Markets-Setups SEO und Paid-Kampagnen tragen, was Shopify technisch kann (und was nicht), wie Lokalisierung über reine Übersetzung hinausgeht und wie Track... more

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Shopify für Profis launched 5 years ago and published 30 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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