Create or Destroy: Reimagining Marketing with Seth Matlins
Seth MatlinsEach week, marketing maestro Seth Matlins is joined by the most influential thinkers across business and culture for unvarnished, actionable, and frequently irreverent conversations on the forces that shape how value is either created or destroyed. From product decisions, supply chain, and capital allocation, to cultural and economic shifts, competitive dynamics, technological disruptions, and int... more
| Publishes | Weekly | Episodes | 8 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
Mayur Gupta is an engineer who spent eight years writing code before he ever touched marketing, and that beginning shapes everything about how he thinks about value. Across 26 years at Spotify, Kimberly Clark, Gannett, and now as Chief Growth and Mar... more
In Silicon Valley, value can be created or destroyed with every new technology and product innovation. Over his career, Don McGuire, EVP and CMO of Qualcomm, has seen waves of value creation and destruction.
From Don’s POV and experience, the most s... more
This week, one of the central ideas of Create or Destroy gets flipped: namely, that product is marketing. Every single product decision is ultimately a marketing decision, and it either contributes to value creation or value destruction.
Lara Balazs... more
From Yeti to Uber and now as CMO of global wellness company AG1, Paulie Dery has built value for companies whose products could easily be commoditized, but weren’t. Having started his career on the agency side as a copywriter, Paulie understands that... more
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Reviews
- So many insights!
I love how Seth approaches value creation or destruction and how Nick Tran hits the ball back. Appreciate these insights for marketing pros
Apple Podcasts5Annuperspective
United Statesa month ago - Really really good new show
I learn something new every time
Apple Podcasts5akej12345United Statesa month ago - Fantastic start
Seth brings next-level insights for business leaders and marketers. Looking forward to future eps.
Apple Podcasts5PodPerson13United Statesa month ago
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Chart Rankings
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Apple Podcasts | #21 | United States/Business/Marketing |
Apple Podcasts | #3 |  Canada/Business/Marketing |
Apple Podcasts | #8 |  United Kingdom/Business/Marketing |
Apple Podcasts | #181 | Canada/Business |
Apple Podcasts | #217 | United Kingdom/Business |
Apple Podcasts | #56 |  Australia/Business/Marketing |
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Frequently Asked Questions About Create or Destroy: Reimagining Marketing
What is Create or Destroy: Reimagining Marketing about and what kind of topics does it cover?
A thoughtful, high-level discussion show focused on how value is created or destroyed through marketing, product decisions, leadership, and organizational design. Episodes feature CMOs, CEOs, and cultural thinkers from tech, consumer brands, and politics, exploring topics like brand architecture, signaling to investors, customer experience, and the intersection of storytelling with business outcomes. Noteworthy aspects include a strong emphasis on value as an overarching business driver, practical case studies from well-known brands, and a willingness to challenge conventional marketing wisdom. The format is interview-driven, blending strategic perspective with real-world examples to help leaders, marketers, and builders rethink how their d... more
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How many listeners does Create or Destroy: Reimagining Marketing get?
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Which podcasts are similar to Create or Destroy: Reimagining Marketing?
These podcasts share a similar audience with Create or Destroy: Reimagining Marketing:
1. Pivot
2. Hacks On Tap
3. On with Kara Swisher
4. America, Actually with Astead Herndon
5. Raging Moderates with Scott Galloway and Jessica Tarlov
How many episodes of Create or Destroy: Reimagining Marketing are there?
Create or Destroy: Reimagining Marketing launched 2 months ago and published 8 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Create or Destroy: Reimagining Marketing?
Recent guests on Create or Destroy: Reimagining Marketing include:
1. Don McGuire
2. Lara Balazs
3. Paulie Dery
4. Soyoung Kang
5. David Axelrod
6. Nick Tran
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.