
Uncover the secrets of successful branding with Cover Brand!
Join host Ethan Decker as he delves into the science-backed principles of marketing, advertising, and brand growth. With insights drawn from a career working with industry giants like Nike and PepsiCo, Ethan translates complex strategies into actionable advice for businesses, nonprofits, and organizations of all sizes. Tune in to underst... more
| Publishes | Twice weekly | Episodes | 47 | Founded | 9 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingEntrepreneurshipBusiness | |||

Are you struggling to make your brand stand out in today’s noisy digital landscape? Join Ethan Decker and guest Laura Diral as they dive into the art and science of brand salience—how to rise above the competition and capture attention, even if your ... more
In the On Brand season finale, contestants pitch campaigns for Therabody, rebranding the percussive massage gun for a broader audience beyond athletes. The challenge: make it “edgy, fun, and for everyone.” The result: creative panic, moaning sound ef... more
Curious about how the world’s most buzzworthy trends explode overnight—or why your brand messaging sometimes falls flat? In this episode of Cover Brand, Evante Daniels joins host Ethan Decker for a thought-provoking exploration of brand science and t... more
What do you do when your client wants a viral digital series—but actually just wants expensive commercials? This week, Ethan and Laura break down On Brand Episode 7, where KitchenAid challenges contestants to create a digital campaign for their new K... more
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As a creative, I tend to focus more on developing my skills as a vocalist and vocal coach, and less on branding and marketing. Ethan’s interview with Peggy McCartha really resonated, and got me thinking about changes I’d like to make to my own business. Ethan’s style is personable, clear, and easy to understand. Working with him one on one really helped me expand my vision for my business and dream big, and gave me the tools to make my dreams come true! Highly recommend both the podcast and Etha... more
Ethan is amazing! He knows so much more than marketing and he’s bringing his full suite of skills to this wonderful show!
If you could combine Adam Grant, Byron Sharp, and Scott Galloway… I think someone like Ethan Decker would be the result. The calm, humility, and curiosity of Adam Grant. The marketing science and intellect of Byron Sharp. And the inventive and original thinking of Scott Galloway. Ethan is fun to listen to and even more fun to talk to. I worked with Ethan a long time ago, but I think he’s just scratching the surface with this new endeavor and I’m excited to see how it progresses.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #78 | |
Apple Podcasts | #221 | |
Apple Podcasts | #231 |
Listeners, social reach, demographics and more for this podcast.
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These podcasts share a similar audience with Cover Brand:
1. Behavioral Science For Brands: Leveraging behavioral science in brand marketing.
2. Marketplace
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4. The Daily
5. The Journal.
Cover Brand launched 9 months ago and published 47 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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