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Cover Brand

Ethan Decker

Uncover the secrets of successful branding with Cover Brand!

Join host Ethan Decker as he delves into the science-backed principles of marketing, advertising, and brand growth. With insights drawn from a career working with industry giants like Nike and PepsiCo, Ethan translates complex strategies into actionable advice for businesses, nonprofits, and organizations of all sizes. Tune in to underst... more

PublishesWeeklyEpisodes69Foundeda year ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Latest Episodes

What if the reason your marketing isn't landing isn't your message — it's that you're still treating people like targets instead of humans?

In this episode of Cover Brand, Ethan Decker welcomes back Chelsea Burns, brand ethicist and relational psych... more

What does it mean to be out — fully, authentically, unapologetically yourself — especially when the culture around you keeps trying to make you invisible?

In this episode of Cover Brand, Ethan Decker welcomes Jamie Rich, a community builder with 23 ... more

Are you spending weeks trying to find a brand name that explains exactly what you do? Stop it. Your buyers are mental misers. They aren't parsing the literal meaning of your name; they just need a reliable shortcut.

In this episode of Cover Brand, E... more

Nic Hinwood returns to Cover Brand for a Shop Talk episode about the messy middle of brand building—the place where client expectations, practical marketing work, and brand science collide.

Nic runs Keo, a brand and marketing agency in Tamworth, Aus... more

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Reviews

5.0 out of 5 stars from 6 ratings
  • Inspiring!

    As a creative, I tend to focus more on developing my skills as a vocalist and vocal coach, and less on branding and marketing. Ethan’s interview with Peggy McCartha really resonated, and got me thinking about changes I’d like to make to my own business. Ethan’s style is personable, clear, and easy to understand. Working with him one on one really helped me expand my vision for my business and dream big, and gave me the tools to make my dreams come true! Highly recommend both the podcast and Etha... more

    Apple Podcasts
    5
    Msamyrenee
    United Statesa year ago
  • Fantastic and inspiring for marketers

    Ethan is amazing! He knows so much more than marketing and he’s bringing his full suite of skills to this wonderful show!

    Apple Podcasts
    5
    SkinnyTallz
    United Statesa year ago
  • Super Solid

    If you could combine Adam Grant, Byron Sharp, and Scott Galloway… I think someone like Ethan Decker would be the result. The calm, humility, and curiosity of Adam Grant. The marketing science and intellect of Byron Sharp. And the inventive and original thinking of Scott Galloway. Ethan is fun to listen to and even more fun to talk to. I worked with Ethan a long time ago, but I think he’s just scratching the surface with this new endeavor and I’m excited to see how it progresses.

    Apple Podcasts
    5
    Shrip
    United Statesa year ago

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1. The Daily

How many episodes of Cover Brand are there?

Cover Brand launched a year ago and published 69 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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