Cover Brand
Ethan DeckerUncover the secrets of successful branding with Cover Brand!
Join host Ethan Decker as he delves into the science-backed principles of marketing, advertising, and brand growth. With insights drawn from a career working with industry giants like Nike and PepsiCo, Ethan translates complex strategies into actionable advice for businesses, nonprofits, and organizations of all sizes. Tune in to underst... more
| Publishes | Twice weekly | Episodes | 63 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusinessMarketing | |||
Listen to this Podcast
Latest Episodes
How do you focus a brand when your expertise could help almost anyone?
In this episode of Cover Brand, Ethan Decker talks with Chelsea Burns, founder of The Marketing Psychologist, about the early-stage challenge of narrowing a brand’s target audien... more
How do you compete with big-city agencies when you’re based in a town of 50,000 people?
In this episode of Cover Brand, Ethan Decker talks with Nic Hinwood, founder of Keo, a branding and marketing agency based in Tamworth, Australia. Together they ... more
Ready to stand out in an industry that wasn’t built for you? This episode is a sharp, honest conversation about identity, confidence, and what brand science actually says about change. Victoria Carrington Chávez—TEDx speaker, narrative strategist, an... more
How does a small marketing agency grow when buyers struggle to tell agencies apart?
In this episode, Ethan Decker and Megan Bortner explore the mechanics of differentiation in B2B services. They discuss why most agencies are comparable in the eyes o... more
Reviews
- Inspiring!
As a creative, I tend to focus more on developing my skills as a vocalist and vocal coach, and less on branding and marketing. Ethan’s interview with Peggy McCartha really resonated, and got me thinking about changes I’d like to make to my own business. Ethan’s style is personable, clear, and easy to understand. Working with him one on one really helped me expand my vision for my business and dream big, and gave me the tools to make my dreams come true! Highly recommend both the podcast and Etha... more
Apple Podcasts5Msamyrenee
United Statesa year ago - Fantastic and inspiring for marketers
Ethan is amazing! He knows so much more than marketing and he’s bringing his full suite of skills to this wonderful show!
Apple Podcasts5SkinnyTallzUnited Statesa year ago - Super Solid
If you could combine Adam Grant, Byron Sharp, and Scott Galloway… I think someone like Ethan Decker would be the result. The calm, humility, and curiosity of Adam Grant. The marketing science and intellect of Byron Sharp. And the inventive and original thinking of Scott Galloway. Ethan is fun to listen to and even more fun to talk to. I worked with Ethan a long time ago, but I think he’s just scratching the surface with this new endeavor and I’m excited to see how it progresses.
Apple Podcasts5ShripUnited Statesa year ago
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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Frequently Asked Questions About Cover Brand
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How many episodes of Cover Brand are there?
Cover Brand launched a year ago and published 63 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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