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Artwork for Copper State of Mind: public relations, media, and marketing in Arizona

Copper State of Mind: public relations, media, and marketing in Arizona

HMA Public Relations | PHX.fm

Copper State of Mind is a public relations podcast for Arizona executives, business owners, and directors of marketing and communications who want to increase the effectiveness of their PR, media, and marketing campaigns. From messaging and media relations to content strategy and crisis management, the dollars your organization spends on integrated marketing communications are an investment that h... more

PublishesWeeklyEpisodes40Founded3 years ago
Categories
ManagementBusinessMarketing

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Artwork for Copper State of Mind: public relations, media, and marketing in Arizona

Latest Episodes

How do you communicate your best ideas and strategies to your audience? What are the possibilities and potential pitfalls of "thought leadership"? How do you know when you've accomplished the goals of your content strategy or marketing campaigns? more

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2 years ago

In this episode, Abbie Fink and Dr. Adrian McIntyre talk with Jackie Yoder, COO of Wilde Wealth Management. more

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2 years ago

In this episode, Abbie Fink and Dr. Adrian McIntyre talk with Melanie Green about law firm marketing and communications. more

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2 years ago

In this episode, Abbie Fink and Dr. Adrian McIntyre talk with Samantha Gulick, Director of Marketing for Harrah’s Ak-Chin Casino. Sam is a proud graduate of Bellevue University where she earned a degree in business. She started her career with Caesar... more

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2 years ago

When the whole world seems to be taking sides and voicing opinions on controversial issues, should your organization stay silent? Topics like abortion, gun legislation, or climate change may not be a "PR issue" for your company, but does that mean si... more

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2 years ago

Does your team trust you to follow through? A Harvard Business Review study found that 58% of employees would trust a stranger more than their boss. more

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2 years ago

In this episode, Abbie Fink and Dr. Adrian McIntyre discuss the state of online reviews from the perspective of both customers and business owners – the value of feedback, the information we can glean from the reviews, and more importantly, what the ... more

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2 years ago

Abbie Fink and Dr. Adrian McIntyre chat with Laurie Munn, Senior Director of Strategy and Business Development at Mercy Care, a not-for-profit health plan serving AHCCCS members throughout Arizona. Mercy Care provides access to health care services f... more

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2 years ago

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