Rephonic
Artwork for Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Emily Aborn
Marketing
Content Creation
Entrepreneurship
Networking
Marketing Strategies
Small Business
Collaboration
Social Media
Content Marketing
Communication
Personal Growth
Podcasting
Community Engagement
Time Management
Client Relationships
Podcast Guesting
Trust Building
Psychological Safety
Boundaries
Authenticity

Welcome to Small Business Casual, where we focus on designing a sustainable, cozy, and thriving business tailored to your LIFE. Not the other way around!

Here, small business meets your favorite pair of slippers. It's a little quirky, not too buttoned up, one less accessory, ahhh… just right.

From customer service, business productivity, and content marketing to making sense-of-the-behind the s... more

PublishesWeeklyEpisodes173Founded3 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

Listen to this Podcast

Artwork for Small Business Casual: Content Marketing, Productivity, Customer Experience for Entrepreneurs & Creators

Latest Episodes

Text Emily!

With limited bandwidth and a desire to reduce digital distraction, all while INFINITE options tug at you... 

How do you decide where to actually put your time, energy, and efforts? 

Is social media for the birds at this point? 

How do ... more

YouTube

Text Emily!

In last week's episode, we talked about how the next person you meet could change your life. Today, we're talking about what happens after you meet them, and more importantly, how other people can help you be MORE VISIBLE.

In this spec... more

YouTube

Text Emily!

The best advice I ever got was just six words: "Get out there and meet people!"

A former business advisor nudged me out of my retail shop and into the community over eight years ago. Her words changed my entire life. And today, I hope ... more

YouTube

Text Emily!

"I can't post unless I'm adding value."

Sound familiar?

We've all said it (or thought it) at least once or twice. "Delivering value" has become a silent gatekeeper for our content, and the idea of what "value" means can stop us cold. ... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Karen Kenney
Writer, speaker, podcaster, spiritual mentor, coach
Independent consultant/author
Episode: 5 Ways to Connect & Be Seen: How Who You Know Increases Your Visibility
Kristy Ouellette
Owner of Mickey Guru Travel Company, pivoting creative marketer
Mickey Guru Travel Company
Episode: 5 Ways to Connect & Be Seen: How Who You Know Increases Your Visibility
Jessica Mercier
Branding strategist, artist, designer
Freelance branding
Episode: 5 Ways to Connect & Be Seen: How Who You Know Increases Your Visibility
Alex Sanfilippo
Founder of PodMatch
PodMatch
Episode: 5 Ways to Connect & Be Seen: How Who You Know Increases Your Visibility
Melissa Snow
Connector and podcast community member
-
Episode: The Next Person You Meet Could Change Your Life
Jessica Lackey
Business systems consultant and guide
Deeper Foundations (author) / Jessica Lackey Consulting
Episode: Leaving the Casino: Building a Business that Actually Works for YOU with Jessica Lackey
Sarah Moon
Marketing and SEO strategist who works with high-level experts, authors, and consultants to build topical authority
Independent SEO/Marketing Consultant
Episode: Human vs. Search Engine: A modern SEO strategy with Sarah Moon
KJ Blattenbauer
Speaker and guest featured in the clip discussed during the episode
Episode: Weekly Love Note from Emily! (like a voice memo, only better)
Kelsey Green
Founder of Summit in Six; creator of screen-free Sunday challenges
Summit in Six
Episode: Slowing Your Scroll: Digital Minimalism Practices That Reconnect You to Life

Host

Emily Aborn
Host of Small Business Casual

Reviews

4.9 out of 5 stars from 60 ratings
  • Podcast Host of the Year!

    I can see why Emily won the PWR 2025 Podcast Host of the Year Award! She had the perfect voice for podcasting, her content is relatable and useful and listening to her feels like having a convo with your business bestie.

    Apple Podcasts
    5
    Melissa8166
    United States5 months ago
  • #1 Fan

    Emily has such a diverse knowledge base and her episodes are so thoughtful. I frequently recommend episodes to others. She truly cares about the topics and it shows.

    Apple Podcasts
    5
    Barb Davids
    United States8 months ago
  • Actionable tips for business and life!

    I'm a big fan of Emily and Small Business Casual- I never miss an episode! I'm especially loving the episodes on small/big talk and the benefits of each, but I love how it's a business podcast, and a lot of points can fit easily into life as well! Emily has such an easy demeanor, and you really feel like she's speaking just to you!

    Apple Podcasts
    5
    Grounded in Maine
    United States9 months ago
  • Emily Aborn please take suggestions idea from Caleb park email?

    Dear Emily Aborn, please respond to Caleb park’s email who sent you many times on his email at jem333 at daum dot net?

    Apple Podcasts
    5
    LetTheMagicIdeasBegins
    United States10 months ago
  • Benefits vs features

    Emily has a great, conversational presentation style. She provides actionable advice to improve content creation and strategy that anyone can use.

    Apple Podcasts
    5
    OfficialAnika
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Host feels like a friend and mentor in business.
Energetic, authentic, and great for busy entrepreneurs seeking clarity.
Shows practical, actionable tips you can actually implement.

Top Entrepreneurship Podcasts

Proven Podcast
Proven PodcastCharles Schwartz
Young and Profiting with Hala Taha
Young and Profiting with Hala TahaHala Taha | Entrepreneurship, Sales, Marketing | YAP Media Network
The Money Mondays
The Money MondaysDan Fleyshman
Creating Confidence with Heather Monahan
Creating Confidence with Heather MonahanHeather Monahan | YAP Media

Talking Points

Recent interactions between the hosts and their guests.

Leaving the Casino: Building a Business that Actually Works for YOU with Jessica Lackey
Q: What are the different kinds of business models and how do they change marketing needs?
Delivery-based models (craftsman/coach/agency) focus on one-to-one or hands-on work, while creator-based models monetize content or audience through courses, memberships, and events; each requires different marketing, sales, and scale strategies, with distinct client and message needs.
Leaving the Casino: Building a Business that Actually Works for YOU with Jessica Lackey
Q: Can you just explain what a fractional chief operating officer does?
A fractional COO acts as the integrator who executes on the big plan by keeping projects on track, handling proposals, tracking finances, and coordinating operations, while the business owner focuses on vision and services.
Become Their FAVORITE Podcast Guest (LIVE Workshop Re-Air)
Q: Do hosts and guests do any planning or rehearsing ahead of time?
While some planning occurs typically through question frameworks provided by the host, many conversations are organic and free-flowing, allowing for spontaneous discussion.
Become Their FAVORITE Podcast Guest (LIVE Workshop Re-Air)
Q: What is the importance of pitching a podcast?
It is crucial to tailor your pitch to address the specific value you can provide to the podcast's audience, showing that you've taken time to understand the show and its format.
Reels vs. Stories, pivoting with confidence, platform overwhelm, and more!
Q: How do you build the know, like, and trust factor?
Consistency is key; engage with others, share your story, and be authentic to build relationships.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

A cozy, practical show for small-business owners and creators, spotlighting how to build sustainable, life-friendly businesses without losing personality. Episodes blend actionable marketing, copywriting, and branding tips with real-world examples and personal stories, emphasizing authentic communication, consistent value, and smart experimentation. Listeners often get clear frameworks for trust, content strategy, and showing up as their best selves in business, all delivered in a friendly, conversational style that feels like guidance from a knowledgeable friend rather than a hard-sell coach. The format tends to mix solo guidance with guest insights and practical takeaways you can implement quickly, making it useful for time-strapped entre... more

Where can I find podcast stats for this podcast?

Rephonic provides a wide range of podcast stats for this podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to this podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does this podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for this podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for this podcast?

Rephonic provides comprehensive predictive audience data for this podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does this podcast have?

To see how many followers or subscribers this podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of this podcast are there?

this podcast launched 3 years ago and published 173 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact this podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for this podcast?

Rephonic pulls ratings and reviews for this podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for this podcast?

Rephonic provides full transcripts for episodes of this podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Karen Kenney
2. Kristy Ouellette
3. Jessica Mercier
4. Alex Sanfilippo
5. Melissa Snow
6. Jessica Lackey
7. Sarah Moon
8. KJ Blattenbauer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days