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Artwork for Small Business Casual

Small Business Casual

Emily Aborn
Marketing
Content Creation
Entrepreneurship
Marketing Strategies
Networking
Small Business
Collaboration
Social Media
Content Marketing
Communication
Personal Growth
Community Engagement
Time Management
Client Relationships
Podcast Guesting
Trust Building
Psychological Safety
Podcasting
Boundaries
Business Growth

Where small business meets your favorite pair of slippers.

A little quirky, not too buttoned up, one less accessory, ahhh… just right.

Welcome to Small Business Casual, where we focus on designing sustainable, cozy, and thriving businesses tailored to your LIFE. Not the other way around!

From general business and marketing to making sense of the behind-the-scenes chaos, I’m Emily Aborn, your ... more

PublishesWeeklyEpisodes170Founded3 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

Listen to this Podcast

Artwork for Small Business Casual

Latest Episodes

Text Emily!

"I can't post unless I'm adding value."

Sound familiar?

We've all said it (or thought it) at least once or twice. "Delivering value" has become a silent gatekeeper for our content, and the idea of what "value" means can stop us cold. ... more

YouTube

Text Emily!

"Authenticity" used to be one of my favorite words of all time! It meant something real, genuine, original, of the utmost quality. It offered permission to show up as yourself, not perform or pretend!

Then... #internet.

Suddenly, ever... more

YouTube

Text Emily!

3 Years ago, when I started this podcast, I decided to go 100% in on myself. The first of many times I would show up for ME. 

I’ve learned since that when you take a bet on yourself, when you’re willing to go “all in”, you end up showi... more

YouTube

Text Emily!

Instead of overthinking, what if you experimented about it instead!? 

“Don’t get stuck with where you have not succeeded. Go on to something else. You don’t know what will unfold.” - Natalie Goldberg

In this episode, we get into where... more

YouTube

Key Facts

Accepts Guests
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Sarah Moon
Marketing and SEO strategist who works with high-level experts, authors, and consultants to build topical authority
Independent SEO/Marketing Consultant
Episode: Human vs. Search Engine: A modern SEO strategy with Sarah Moon
KJ Blattenbauer
Speaker and guest featured in the clip discussed during the episode
Episode: Weekly Love Note from Emily! (like a voice memo, only better)
Kelsey Green
Founder of Summit in Six; creator of screen-free Sunday challenges
Summit in Six
Episode: Slowing Your Scroll: Digital Minimalism Practices That Reconnect You to Life
Ande Lyons
Networking expert and founder of the New England Podcasters Group
Don't Be Caged By Your Age
Episode: Say "NO" to Awkward Networking with special guest, Ande Lyons
Lindsay Dreyer
Owner of Reverie Residential and experienced real estate professional.
Reverie Residential
Episode: Does Your Business Need a Rebrand? With special guest, Lindsay Dreyer
Dave Campbell
Host of the How to Podcast podcast
How to Podcast
Episode: Beyond the Empty Seats: focusing on who’s already engaged to GROW, featuring Dave Campbell
Barb Davids
Website marketing consultant helping small businesses improve online presence
The Small Business Sweet Spot
Episode: Episode #100(ish) Shiny Object? Or Solid Gold?
Jason Aborn
Husband of Emily Aborn and owner of Pitcher Mountain Painting
Pitcher Mountain Painting
Episode: Episode #100(ish) Shiny Object? Or Solid Gold?
Haley Paige McGee
Self-advocacy coach
Episode: Let's Talk Boundaries! Setting boundaries for life and business

Host

Emily Aborn
Host of the show and small business copywriter

Reviews

4.9 out of 5 stars from 59 ratings
  • Podcast Host of the Year!

    I can see why Emily won the PWR 2025 Podcast Host of the Year Award! She had the perfect voice for podcasting, her content is relatable and useful and listening to her feels like having a convo with your business bestie.

    Apple Podcasts
    5
    Melissa8166
    United States5 months ago
  • #1 Fan

    Emily has such a diverse knowledge base and her episodes are so thoughtful. I frequently recommend episodes to others. She truly cares about the topics and it shows.

    Apple Podcasts
    5
    Barb Davids
    United States7 months ago
  • Actionable tips for business and life!

    I'm a big fan of Emily and Small Business Casual- I never miss an episode! I'm especially loving the episodes on small/big talk and the benefits of each, but I love how it's a business podcast, and a lot of points can fit easily into life as well! Emily has such an easy demeanor, and you really feel like she's speaking just to you!

    Apple Podcasts
    5
    Grounded in Maine
    United States8 months ago
  • Emily Aborn please take suggestions idea from Caleb park email?

    Dear Emily Aborn, please respond to Caleb park’s email who sent you many times on his email at jem333 at daum dot net?

    Apple Podcasts
    5
    LetTheMagicIdeasBegins
    United States10 months ago
  • Benefits vs features

    Emily has a great, conversational presentation style. She provides actionable advice to improve content creation and strategy that anyone can use.

    Apple Podcasts
    5
    OfficialAnika
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Episodes are described as relatable, helpful, and easy to implement in real businesses.
Shows listening-friendly tone and practical, actionable tips for building a business.
Listener reviews highlight transformative thinking on branding and messaging.
Host's energy and authenticity are repeatedly praised by listeners.

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Talking Points

Recent interactions between the hosts and their guests.

Become Their FAVORITE Podcast Guest (LIVE Workshop Re-Air)
Q: Do hosts and guests do any planning or rehearsing ahead of time?
While some planning occurs typically through question frameworks provided by the host, many conversations are organic and free-flowing, allowing for spontaneous discussion.
Become Their FAVORITE Podcast Guest (LIVE Workshop Re-Air)
Q: What is the importance of pitching a podcast?
It is crucial to tailor your pitch to address the specific value you can provide to the podcast's audience, showing that you've taken time to understand the show and its format.
Reels vs. Stories, pivoting with confidence, platform overwhelm, and more!
Q: How do you build the know, like, and trust factor?
Consistency is key; engage with others, share your story, and be authentic to build relationships.
The Surprising Perks of Being Random (a lil' bonus episode for you)
Q: What's the next date on your calendar that you're looking forward to and why?
This prompts positive conversation and allows you to share exciting upcoming plans.
The Surprising Perks of Being Random (a lil' bonus episode for you)
Q: What podcast are you listening to right now?
This question is a fun way to connect over shared interests and discover new podcasts.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Small Business Casual

What is Small Business Casual about and what kind of topics does it cover?

This show centers on practical guidance for small business owners and solo operators, with a friendly, down-to-earth vibe. Episodes frequently explore branding, copywriting, messaging, and marketing strategy, often weaving in mindset tips for staying focused, avoiding burnout, and communicating with clarity. Listeners can expect actionable frameworks, real-world prompts, and discussions that balance professional growth with personal balance, all delivered in a warm, conversational style that treats business challenges like collaborative problems to solve. A standout thread across episodes is transforming complex ideas into clear, authentic messaging that resonates with real clients and occasions, whether branding, site copy, or content stra... more

Where can I find podcast stats for Small Business Casual?

Rephonic provides a wide range of podcast stats for Small Business Casual. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Small Business Casual and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Small Business Casual get?

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What are the audience demographics for Small Business Casual?

Rephonic provides comprehensive predictive audience data for Small Business Casual, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does Small Business Casual have?

To see how many followers or subscribers Small Business Casual has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Small Business Casual?

These podcasts share a similar audience with Small Business Casual:

1. SmartLess
2. The Bridge with Peter Mansbridge
3. On Your Terms®
4. The Weekly Show with Jon Stewart
5. Holistic Marketing Simplified

How many episodes of Small Business Casual are there?

Small Business Casual launched 3 years ago and published 170 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Small Business Casual?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Small Business Casual?

Rephonic pulls ratings and reviews for Small Business Casual from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Small Business Casual?

Rephonic provides full transcripts for episodes of Small Business Casual. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Small Business Casual?

Recent guests on Small Business Casual include:

1. Sarah Moon
2. KJ Blattenbauer
3. Kelsey Green
4. Ande Lyons
5. Lindsay Dreyer
6. Dave Campbell
7. Barb Davids
8. Jason Aborn

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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