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Commercial Real Estate Secrets

Aviva Sonenreich
Commercial Real Estate
Sustainability
Real Estate
Industrial Real Estate
Real Estate Investment Trusts (reits)
Climate Change
Tax Lien Investing
Energy Efficiency
Green Buildings
Decarbonization
Real Estate Investing
Retail Real Estate
Social Media
Hard Money Lending
Real Estate Syndication
1031 Exchange
Vert Asset Management
Commercial Real Estate Law
Syndications
Social Media Marketing

Welcome to Commercial Real Estate Secrets, hosted by Aviva Sonenreich, a seasoned commercial real estate owner, broker, and content creator. On this podcast, you'll hear real stories from real people who have created real success in commercial real estate. Join us each week to gain invaluable insights and practical steps you can take to achieve your dreams of becoming a successful commercial real ... more

PublishesWeeklyEpisodes152Founded3 years ago
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Artwork for Commercial Real Estate Secrets

Latest Episodes

If you’re a commercial real estate investor deciding whether to stay in multifamily or shift into absolute NNN investments — especially out of state — this episode helps you make that decision with clarity, strategy, and confidence.

In this episode ... more

In this episode of Commercial Real Estate Secrets, I sit down with Rich Vaaler, founder and principal of Vaaler CRE, to discuss the hidden risks of “leaving commercial property to the kids” and why simplification—not accumulation—is often the smarter... more

In today’s episode, I sit down with Matt Smith of RealNex to talk about where commercial real estate technology is actually adding value—and where it’s just noise. We get into how brokers should think about AI in 2026, why systems and data ownership ... more

In today’s episode, I sit down with Monica Cataluna, CCIM, a Florida-based land broker, to talk about why development has slowed, how land banking is shaping today’s market, and what rising costs mean for land values. We also break down entitlements ... more

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Recent Guests

Rich Vaaler
Founder, principal, and broker of Vaaler CRE, Commercial Real Estate
Vaaler CRE
Episode: The Smarter Legacy Strategy for Commercial Real Estate Owners
Monica Cataluna
Land broker, CCIM, with extensive experience in the Florida market.
Coarse Realty
Episode: Buying Land in 2026: The Rules Have Changed
Marcy Moneypenny
Founder of the Moneypenny Collective with over 35 years of experience in commercial real estate.
Moneypenny Collective
Episode: The Real Reason You’re Not Winning Bigger Clients in Commercial Real Estate
Allen Buchanan
An industrial real estate advisor, author, speaker out of Southern California.
Lee & Associates
Episode: How Industrial Rents Tripled… Then Collapsed
Michael Cohen
Managing principal at Brighton Capital Advisors and CMBS advisor
Brighton Capital Advisors
Episode: CMBS Explained: Trusts, Servicers & Real Strategy in 2026
Sky Velez
Commercial real estate broker based in Bethlehem, Pennsylvania.
Self-employed
Episode: How This New Broker Closed a $7.5M Hotel Deal Just 4 Months Into Her Career
Nick Sansone
Principal at Sansone Group, real estate developers
Sansone Group
Episode: The Industrial Development Formula | Market Trends, Deal Making & Digital Presence
Ken Gee
Founder and managing member of KRI Partners, specializing in multi-family private equity real estate.
KRI Partners
Episode: What No One’s Telling You About Investing in Apartments
Kusiima Boswell
Co-founder of Terrakotta, an AI prospecting platform for commercial real estate professionals.
Terrakotta
Episode: This One Prospecting Shift Will Change Your CRE Business

Host

Aviva Sonenreich
Seasoned commercial real estate broker and content creator, known for delivering practical advice and insights in the commercial real estate sector.

Reviews

5.0 out of 5 stars from 116 ratings
  • Aviva’s insight, knowledge, and kindness shine through in every conversation.

    Aviva’s has a rare ability to make complex topics in CRE feel approachable, while still diving deep into strategy and value. It was an absolute pleasure having my co-founder Kusiima Boswell join her for this episode, and if you haven’t tuned in yet, you’re missing out on one of the most thoughtful voices in the industry.

    Apple Podcasts
    5
    Hilarylap
    United States3 months ago
  • Hey Aviva! Great Podcast

    I’m always looking for a great podcast in the world of commercial real estate. A wonderful range of topics and short episodes that get to the point!

    Apple Podcasts
    5
    jm50322
    United States10 months ago
  • Aviva is great!

    Love the pod and the newsletter!

    Apple Podcasts
    5
    Steven ATX
    United States10 months ago
  • I love this podcast!!!

    Commercial Real Estate Secrets is a goldmine of valuable insights and practical advice. Highly recommend.

    Apple Podcasts
    5
    Ron Koenigsberg
    United States2 years ago
  • Awesome Podcast!!!

    Love this podcast! Great information, with thorough research and data. Keep up the good work!!

    Apple Podcasts
    5
    Tayasay
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Overall, the podcast is praised for its approach to fostering growth and knowledge in commercial real estate.
The host is recognized for her engaging style and ability to simplify complex topics in commercial real estate.
Many reviews emphasize the value of the content, highlighting its relevance for both novice and experienced professionals in the industry.
Listeners appreciate the practical insights and actionable tips shared throughout episodes.
There are mentions of the need for improved audio quality, suggesting potential areas for enhancement in production.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Smarter Legacy Strategy for Commercial Real Estate Owners
Q: So, the next objection, I'm guessing, is, well, I don't like to be under the gun for a timeline for a 1031.
Yes, there is a timeline, but you need to plan early for it and consult with a tax person.
The Smarter Legacy Strategy for Commercial Real Estate Owners
Q: When you're on the phone with somebody, and they're dead set on leaving it to the kids, so they can capture the stepped up basis, what do you say to them to get those wheels turning?
I give an analogy, like it's moving your asset from one bucket to another bucket, protecting the value for your kids by giving them something easier to handle.
AI Won’t Save Your Brokerage — This Will
Q: How RealNex helps brokers and or investors in commercial real estate in the highest and best use?
RealNex aids in various areas including development, acquisition, and syndication, providing a comprehensive tech stack for all facets of commercial real estate.
AI Won’t Save Your Brokerage — This Will
Q: What do you find the top producers who use RealNex, how do they use it, and what do they use it for?
Top producers use RealNex for its financial analysis capabilities, managing listings, and curating investor lists to maximize their market potential.
Buying Land in 2026: The Rules Have Changed
Q: How long do you think people hold on to their land?
I see at least, on average, more than 10 years.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Location
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Frequently Asked Questions About Commercial Real Estate Secrets

What is Commercial Real Estate Secrets about and what kind of topics does it cover?

Focusing on the realm of commercial real estate, the episodes explore various key topics including strategies for building a successful real estate career, the importance of client management, and the evolving impact of technology and social media in the industry. Experts share their experiences, offering listeners practical advice on navigating challenges, understanding market dynamics, and leveraging networking and relationship-building skills. The discussions often highlight specific areas such as distressed properties, the role of branding in tenant experiences, and the significance of social media marketing in securing deals, making it particularly beneficial for aspiring investors, brokers, and industry professionals.

A noteworthy as... more

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How many listeners does Commercial Real Estate Secrets get?

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Which podcasts are similar to Commercial Real Estate Secrets?

These podcasts share a similar audience with Commercial Real Estate Secrets:

1. The TreppWire Podcast: A Commercial Real Estate Show
2. BiggerPockets Real Estate Podcast
3. Motley Fool Money
4. The Massimo Show
5. The Crexi Commercial Real Estate Podcast | CRE Insights & Strategies

How many episodes of Commercial Real Estate Secrets are there?

Commercial Real Estate Secrets launched 3 years ago and published 152 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Commercial Real Estate Secrets?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Commercial Real Estate Secrets?

Recent guests on Commercial Real Estate Secrets include:

1. Rich Vaaler
2. Monica Cataluna
3. Marcy Moneypenny
4. Allen Buchanan
5. Michael Cohen
6. Sky Velez
7. Nick Sansone
8. Ken Gee

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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