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CFO Insights

Startup CFO
Artificial Intelligence
Pricing
Business Partnering
Stacks
Permanent Establishment
Scaleup Finance
Nume
Value Metrics
Finance Leadership
Fundraising
Finance
Treasury
Billing Systems
Pricing Strategy
Board Meetings
Secondary Transactions
Kitt
Northlane
Hybrid Pricing
CFO Role In Pricing

Startup CFO is a digital first, peer to peer group where finance people working in disruptive tech come together and advise on certain topics, ask questions and grow their peer network. This podcast was designed to cover topics that add value to CFOs and senior finance professionals. We invite industry leaders to cover technical and non-technical topics to help finance professionals grow professio... more

PublishesTwice monthlyEpisodes50Founded4 years ago
Number of ListenersCategories
EntrepreneurshipTechnologyBusiness

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Artwork for CFO Insights

Latest Episodes

In this episode we're joined by Dr. Veronika von Heise-Rotenburg — CFO & MD @Everphone, an expert in the discipline of financial leadership, also a speaker and now published author.

In this episode, Veronika shares some insights from her CFO career,... more

In this episode we're joined by Rob Collings — chartered accountant, former Head of Finance and CFO at tech startups including Packfleet, and now founder of Flexal, an AI-native accounting firm built specifically for early-stage companies.

Rob reve... more

In this episode, we to talk to Pete Donell - fractional CFO and founder at Duet.

In this discussion we have a deep dive into why CFOs accel when focusing on data, analytics and RevOps. We talk through the way AI spend is a positive trigger for CFOs ... more

In this episode, we talk to John Gronen is CFO at Yooz, the purchase-to-pay automation platform. John brings 25+ years’ experience across finance, operations, sales and M&A, including previous CFO roles.

We explore his views on AI deployment in proc... more

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Recent Guests

Rob Collings
Chartered Accountant, former head of finance and CFO of tech startups, founder of Flexal
Flexal
Episode: Rob Collings speaks to Guy Hutchinson, discussing AI initiatives for finance leaders and accounting firms
Pete Donell
Fractional CFO and founder of Duet
Duet
Episode: Pete Donell Founder at Duet and Fractional CFO, shares his perspective on ROI in Technology and AI with Guy Hutchinson
John Gronen
CFO at Yooz
Yooz
Episode: John Gronen, CFO at Yooz, discusses driving efficiencies in procure to pay, fraud mitigation and the changing shape of the finance team
Špela Priyon
Co-founder of EquityPeople
EquityPeople
Episode: Špela Prijon, Co-founder EquityPeople.co, on the financial challenges around incentivisation
Alexander Wulff
CEO and co-founder of Scaleup Finance and Nume
Scaleup Finance; Nume
Episode: Alexander Wulff CEO & Co-founder at Scaleup Finance and Nume discusses the advent of the AI CFO
Freddie Dixon
CFO of Bright Network
Bright Network
Episode: Freddie Dixon, CFO at Bright Network, shares his lessons on an optimal approach to Board Meetings
Arnon Shimoni
VP of Growth, Solvimon
Solvimon
Episode: Arnon Shimoni, VP of Growth for Solvimon with a focus on AI Monetization and Marketing
Joel Nordstrom
Founder at Atlar, AI-native treasury platform
Atlar
Episode: Joel Nordstrom, CEO and Co-founder at Atlar, discusses how AI will shape the Treasury function of the future
Atish Patel
CFO of Feeld
Feeld
Episode: Atish Patel, CFO at Feeld, shares his insights on strategies for bootstrapped growth

Host

Guy Hutchinson
Host of CFO Insights

Reviews

4.9 out of 5 stars from 18 ratings
  • Excellent guests

    Startup CFO have access to some of Europe’s most successful tech CFOs.

    Always worth a listen.

    Apple Podcasts
    5
    colmanstephenson
    United Kingdom4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Great insights for finance leaders in Europe and beyond.
Guests consistently bring actionable strategies for scaling tech businesses.
Strong emphasis on practical CFO-level guidance and real-world experience.

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How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Rob Collings speaks to Guy Hutchinson, discussing AI initiatives for finance leaders and accounting firms
Q: What should a founder look for when selecting an accounting partner in an AI-enabled world?
Seek startup-savvy partners who understand the business model, have clear and rapid communication channels, and bring knowledge of how to apply AI to finance tasks; a partner who can automate processes while still offering human oversight will deliver the best value.
Rob Collings speaks to Guy Hutchinson, discussing AI initiatives for finance leaders and accounting firms
Q: What drives the build-vs-buy decision for AI in finance?
Evaluate workflow complexity, edge-case risk, and the potential financial/operational impact. Highly complex or high-stakes areas (like payroll or multi-country tax handling) should likely be bought as robust tools, while smaller, internal, or highly specialized tasks can be vibe-coded to move faster.
Rob Collings speaks to Guy Hutchinson, discussing AI initiatives for finance leaders and accounting firms
Q: How should finance leaders think about structuring their weeks to leverage AI?
Start by integrating small, real-use cases that deliver tangible improvements, establish a routine to experiment with AI tools, and maintain ongoing conversations with peers to surface new ideas; progress comes from consistent, low-friction experimentation rather than big, one-off deployments.
Špela Prijon, Co-founder EquityPeople.co, on the financial challenges around incentivisation
Q: What should CFOs consider when thinking about secondary transactions?
CFOs should consider tax implications for employees, impact on strike prices, cap table effects, eligibility rules, and how secondaries can serve as a retention mechanism without undermining future equity value.
Špela Prijon, Co-founder EquityPeople.co, on the financial challenges around incentivisation
Q: How has AI hiring impacted headcount planning and compensation modelling?
AI-driven demand has created large variances in compensation across roles, requiring more granular segmentation (AI engineers vs. software engineers) and dynamic benchmarks; planning now often needs to adapt mid-project to reflect market realities.

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Frequently Asked Questions About CFO Insights

What is CFO Insights about and what kind of topics does it cover?

The show frequently features senior finance leaders, CFOs, and founders from technology-enabled companies, focusing on practical finance leadership, strategic planning, and the intersection of AI, pricing, and operations with business growth. Episodes highlight topics like AI-enabled finance tools, procurement and P2P automation, billing and pricing architecture, and governance around board engagement and cross-functional collaboration. Notable is a tilt toward hands-on, tactical finance leadership insights for high-growth tech, with guests ranging from fractional CFOs to startup founders and strategic advisors. This mix offers listeners concrete frameworks for cash flow, pricing, and financial storytelling in scalable tech ventures, making... more

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Which podcasts are similar to CFO Insights?

These podcasts share a similar audience with CFO Insights:

1. The Rest Is Politics
2. The Diary Of A CEO with Steven Bartlett
3. Hard Fork
4. CFO THOUGHT LEADER
5. The Fractional CFO Show with Adam Cooper

How many episodes of CFO Insights are there?

CFO Insights launched 4 years ago and published 50 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on CFO Insights?

Recent guests on CFO Insights include:

1. Rob Collings
2. Pete Donell
3. John Gronen
4. Špela Priyon
5. Alexander Wulff
6. Freddie Dixon
7. Arnon Shimoni
8. Joel Nordstrom

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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