Business of Story
Park Howell, Brand Story StrategistThe Business of Story helps sales and marketing leaders excel through the stories they tell. Hosted by Park Howell, known as The World's Most Industrious Storyteller, this popular weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 Business Storytelling Podcast according to Feedspot. #StoryOn!
| Publishes | Weekly | Episodes | 544 | Founded | 10 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
Listen to this Podcast
Latest Episodes
Shagen Ganason, author of The Storyteller's Ledger, is the Chief Audit Executive at Liva Group SAOG, and shares how to use storytelling to give memorable and enlightening context to your data and how you deliver it in your reports to create powerful ... more
Drew McLellan, CEO of the Agency Management Institute, and author of the latest Agency Edge Research Report: Leading through the AI Revolution: The New Competitive Edge for Agencies, reveals the impact AI is having on clients and agencies and why age... more
Are you a CMO or marketing leader struggling to connect scattered AI experiments into a powerful, credible brand story? In this episode of the Business of Story, Park Howell welcomes Joeri Billast—international marketing strategist and host of the "W... more
Jason Leong, co-founder and CEO of Pocketsmith, personal finance software serving 190 countries, reveals how viewing your financial future as a narrative instead of numbers transforms anxiety into confidence. Discover the 'time machine for money' con... more
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Reviews
- Why I Keep Coming Back to This Show
Business of Story is one of the few shows that actually teaches storytelling in a way that clicks. Park Howell makes it feel simple, but powerful. Every episode gives you something real you can use. I keep coming back to it.
Apple Podcasts5Kasper_MC
United Kingdom4 months ago - A Gem of a Show
Hands down my favorite new podcast find! Will be binging this all weekend!
Apple Podcasts5Robbin Marx
United States7 months ago - Awesome.
Park is amazing. So fun and nice and inquisitive and smart. Super valuable information. I recommend listening over and over again. Or, at least once.
Apple Podcasts5Woodson21DetroitUnited States10 months ago - speaking your story with Park
Park is the master-
helping thousands of clients to share their stories. I was honored to be his guest and add to the Business of Story toolkit
Learn how to get your story across with proven nonverbal and oral image techniques.
Apple Podcasts5Laurie SchloffUnited Statesa year ago - Your go-to Storytelling podcast!
If you’re looking to level-up your storytelling chops then this is the podcast for you. In addition to his great depth of wisdom on the topic, Park brings exceptional guests from all walks of life to share diverse yet actionable tips on storytelling. You’ll leave better than when you first hit play!
Apple Podcasts5JoySpencerUnited Statesa year ago
Listeners Say
Key themes from listener reviews, highlighting what works and what could be improved about the show.
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #128 |  Poland/Business/Marketing |
Apple Podcasts | #180 |  Hong Kong/Business/Marketing |
Apple Podcasts | #232 |  New Zealand/Business/Marketing |
Apple Podcasts | #245 |  Saudi Arabia/Business/Marketing |
Apple Podcasts | #247 |  South Africa/Business/Marketing |
Talking Points
Recent interactions between the hosts and their guests.
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
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Frequently Asked Questions About Business of Story
What is Business of Story about and what kind of topics does it cover?
This series provides invaluable insights into the art of storytelling, particularly appealing to sales and marketing professionals who want to enhance their communication skills and brand narratives. Through interviews with industry experts, entrepreneurs, and thought leaders, it explores various aspects of storytelling, from emotional intelligence in business to innovative marketing strategies that leverage artificial intelligence. Each episode offers practical advice, case studies, and actionable tips, making it essential listening for anyone looking to improve their storytelling abilities and understand its impact on business success. Unique content elements include a blend of expert interviews and relatable anecdotes that inspire listen... more
Where can I find podcast stats for Business of Story?
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How many listeners does Business of Story get?
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What are the audience demographics for Business of Story?
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How many subscribers and views does Business of Story have?
To see how many followers or subscribers Business of Story has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Business of Story?
These podcasts share a similar audience with Business of Story:
1. The Amy Porterfield Show
2. Build with Leila Hormozi
3. The StoryBrand Podcast
4. The Game with Alex Hormozi
5. Speak Up: Develop Your Executive Presence & Leadership Communication Style
How many episodes of Business of Story are there?
Business of Story launched 10 years ago and published 544 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Business of Story?
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Where can I see ratings and reviews for Business of Story?
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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
How do I access podcast episode transcripts for Business of Story?
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What guests have appeared on Business of Story?
Recent guests on Business of Story include:
1. Joeri Billast
2. Jason Leong
3. Greg Logan
4. Jen Moss
5. Alane Boyd
6. Kyle Gray
7. Alice Heiman
8. Laura Ries
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.